Gaëlle Abou Khalil Email & Phone Number

Issy-Les-Moulineaux, Île-De-France, France

Data Analysis- Creation of the weekly performance report: Collect, organize, and analyze relevant data to identify trends and opportunities for improvement.- Sales analysis and preparation of monthly reporting.- Analysis of research tools (consumer and distributor panels, internal sales, ad hoc quantitative and qualitative studies, etc.) to identify and optimize levers aimed at creating more value for partners.Operational Marketing- Operational implementation of marketing actions for partner brands McDonald's and Socobo (communication, promotional operations, sales support tools, new product launches, etc.) with the support of brand teams, agencies, and service providers, and preparing reviews.- Link between the Ronald McDonald Foundation and Coca-Cola, managing orders, donations, and providing assistance in case of issues.

Paris, Île-De-France, France

Creation of the Men and Women’s Apparel Collection- Analyze data from previous seasons (colorways, models, style, technicalities,…)- Brief designers and developers on future collections- Create and manage article references (PLM tools)- Gather and analyze feedback once the season is launchedData analysis and management- Prepare end-of-season reports (by category, sales price, length,...)- Enter and update product data in our systems (PLM – TM1)- Create benchmarks, seasonal range boards, and workbooks

Herzogenaurach, Bavaria, Germany

- Understanding the Sportswear and Training BU, its product range & overall KPI’s- Driving interaction with key strategic accounts in preparing towards key milestones- Responsible for market and digital research to identify levers to grow brand’s share across key strategic accounts- Understanding European consumer retail environment, buying patterns, competition landscape and preparing recommendations- Coordinating with stake holders in consolidating and sharing relevant information

Hoofddorp, North Holland, Netherlands

- Planned store openings (EMEA)- Briefed creative and production agencies and led projects- Provided VM guidelines to partners and distributors- Analyzed shopping behavior and adapted store display

Msc Etudes & Décision Marketing, Marketing

Bachelor Of Business Administration - Bba, Business Administration And Management, General

Business Administration

Semester abroad in Seoul, South Korea

Bachelor Of Business Administration - Bba, Business Administration And Management, General

French Baccalaureat Life Sciences, With Honors