Garrett Dennert Email & Phone Number

Seattle, Wa, Us

• Improved email blast open rate by 49% by refining segments, conducting rigorous A/B testing, and delivering timely messages to those refined segments.• Increased email blast production by 44% by implementing email design processes that can be handed off seamlessly while also enabling feedback across marketing and design teams. • Increased rate of referrals by 45% by redesigning the end-to-end user experience of the in-account referral program—from how users arrive, to what they see and how they engage with their options (UI, microcopy), to how the referral program is reported and iterated upon.• Increased the likelihood of trial activation for wedding users by 42% by designing an interactive Wedding Invitation Wording Tool from the ground up—where users can input their wedding’s specific information and by the end have their unique invitation wording ready for download. • Increased the amount of affiliate-driven traffic by 79% by conducting surveys to further understand the goals and needs of affiliates and implementing vertical-specific onboarding to more quickly meet those goals and needs.

Seattle, Washington, United States

• Increased the shareability of vertical-specific content by building an interactive content platform that I then scaled out to the 20+ members of the publishing team; this proved key to combating changes to social algorithms that throttled organic reach.• Developed a new stream of publishing revenue by collaborating with development in building Partner Pages, a multimedia promotional vehicle to be shopped to existing nonprofit partners (World Wildlife Fund, Oceana, Freekibble Flights to Freedom, among others).• Published and generated content packages for over 350 blog posts across nine different verticals while also managing two in-house writers and a team of freelancers.