- Planner of lifecycle management for two, new electric vehicles- Influencer of global senior leadership to negotiate market-oriented investment; rooted in consumer insights, market evaluations, and competitive analysis- Builder of cross-functional collaboration with engineering, sales, design, and marketing as the voice of the US customer, to develop positive business cases-Host of focus group EV clinics to gather raw customer insight and translate to actionable outcomes

- Key contributor to target audience development, including managing third-party vendors and motivating marketing stakeholders to develop data-led, research-driven campaign strategies- Aided in go-to-market planning for Volkswagen brand and model portfolios; utilizing positioning, claim building, proof points, competitive benchmarking, and best practices- Collaborated cross-functionally with legal partners and internal stakeholders to vet positioning and claim work- Aligned Brand &… Show more - Key contributor to target audience development, including managing third-party vendors and motivating marketing stakeholders to develop data-led, research-driven campaign strategies- Aided in go-to-market planning for Volkswagen brand and model portfolios; utilizing positioning, claim building, proof points, competitive benchmarking, and best practices- Collaborated cross-functionally with legal partners and internal stakeholders to vet positioning and claim work- Aligned Brand & Marketing communication teams on project brief development to prioritize messaging and ensure brand/product strategy carry-through Show less

- Led after-sales experience growth to 37 Metro-Chicago Ford dealers- Engagement lead on scaling after-sales profits via sell of mobile service vans- Sold $10+ MM in mobile service vans/equipment establishing #1 Chicago zone for Mobile Service events and optimizing shop throughput

- Managed and sold $500+ MM of wholesaled new inventory through monthly production cycles- Leveraged strong relationships to sell and onboarded dealer teams for end-to-end e-commerce enrollment - Established a market lead to #1 dealer/240 in Chicago region for retail orders- Consulted on sales analysis, market share, profitability, and customer satisfaction data

- Maintain top 5% of dealer scoring among 115 Hendrick Auto dealers- Daily posting of strategic marketing content on all social media channels- Consistently assisting sales and business center staff on marketing tactics

- Final Project: 16-19 Pacifica Hybrid Product Analysis, divining into the 3 P's; Price, Product & Promotion. - Daily Demand Reporting, inclusive of handling of all demand digital metrics: Brand sites, endemic sites, dealer sites. Measuring consumer behavior from upper funnel down to near purchase- Assessing digital performance in relation to spend- Communicated launch of Pacifica Hybrid lease strategy (field)- Created Pacifica product overview for governance support-… Show more - Final Project: 16-19 Pacifica Hybrid Product Analysis, divining into the 3 P's; Price, Product & Promotion. - Daily Demand Reporting, inclusive of handling of all demand digital metrics: Brand sites, endemic sites, dealer sites. Measuring consumer behavior from upper funnel down to near purchase- Assessing digital performance in relation to spend- Communicated launch of Pacifica Hybrid lease strategy (field)- Created Pacifica product overview for governance support- Gathered Competitive Landscape on PHEV leasing to support 2021 leasing strategy (MY21 MCA Price Approval Governance)- Facilitated Intern Virtual Networking- Supported Chrysler/Fiat in prep of monthly CC & nameplate review- Lead semimonthly agency review meeting- Lead 21MY Chrysler Pacifica MCA Broadcast Q&A- Completed multiple LinkedIn Learning Courses Show less

- Assisted in the development & establishment of a $100 million student housing project, Uncommon Wilmington.- Curated $3,000,000 in revenue for the first year established, building social media credibility, and generating community outreach.

Seasonal Responsibilities:- Photograph and video new or used inventory- Create and manage the Massey Toyota YouTube channel- Consistently upload content for potential buyers- Assist sales staff with vehicle knowledge or any technical difficulties- Enhance dealership presence on social media

Responsibilities:- Generate Sales- Responsible for meeting store goals/measures- Develops and maintains relationships with top customers- Supports in-store event sourcing and execution- Maintain up-to-date product knowledgeCustomer Experience:- Greeting and assisting customers in making the perfect purchase.- Leads the store in email capture and educating new associates on best practices.

As a Seahawk Link, I assisted incoming freshman with the transition into college during their first semester. I served as a mentor to my students through interactions in the classroom and by assisting new students with making connections to UNCW. All Links are chosen based upon their interpersonal, academic and leadership skills, along with their University involvement.

Responsibilities:- Early arrival and preparation of cart fleet for weekend golfers- Preparing carts for following days golf activities- Maintaining a clean golf shop- Represented the high employee standards for Kinston Country Club.