Strategic brand and communications leader overseeing international marketing efforts to deliver data-led content campaigns and comms programmes to market.

Responsible for driving impactful communications and marketing activity for Kantar’s Media Division, leading a team of marketers to execute campaigns designed to generate demand and thought-leadership.

As part of the Central Marketing Team, I work across the various sectors and geographies of Kantar Media to deliver centrally planned activities with a particular focus on marketing communications, brand marketing and business development support.

Based in the London commercial sales office, I provide insights into Eurosport's audiences across TV and digital. As part of my role, I draw upon numerous sources to deliver key commercial insights for both internal and external stakeholders.

I worked in the business development team at Kantar Media's TGI, specialising in brand owners. I worked across a range of verticals, achieving new business wins with clients in sectors including FMCG, retail, gambling and automotive.

For almost two years, I executed a dual role with both the marketing and client service teams in the TGI division of Kantar Media.As part of the marketing team, I was responsible for maintaining the company's social media feeds, identifying and exploiting PR opportunities and organising both client and internal events. I also worked closely with the client service teams across the range of TGI products, using TGI data to produce engaging, customised presentations and training clients as part of our "Centre for Excellence" programme.

I returned to PN France after graduating to join two major international accounts: Getty Images and Almond Board of California (ABC). I handled the day to day operations of the Getty Images account, translating and selling-in press releases to journalists in large consumer titles and trade publications. The ABC account involved the implementation of B2C tactics across a variety of media platforms. I worked closely with KOLs and our celebrity spokesperson to promote the health benefits of almonds, achieving significant media coverage.

I opted to undertake a work placement during my year abroad and joined the healthcare team of Porter Novelli.I was responsible for the day to day to day media outreach of international clients including KAZ (Vicks brand), Pfizer and the Almond Board of California and reported back on weekly conference calls. I was also heavily involved in the planning and execution of international projects including scientific symposia.