Gary Silverman Email & Phone Number

Seattle, Washington, United States

Manage sales for the Pacific Region (CA, OR, WA), oversee 10 person sales force, handle direct customer interaction with key accounts

Manage a $5 million+ business distributing sporting goods into the Food/Drug and College bookstore channelsHandle direct client interaction with some of the largest national accounts in the Food/Drug industry including Supervalu, Kroger, Rite Aid, Walgreens and CVS;Call on a national base of distributors that manage regional opportunities and accounts.

• Managed the eastern region of a $20 million retail business selling sporting goods and sports collectibles to mass market, sporting goods and retail food & drug clients;
• Spearheaded 25% growth in the eastern region over a 2 ½ year period;
• Presented to and managed client relationships with Toys R Us, Modell’s Sporting Goods, Duane Reade Drug Stores and BJ’s Wholesale, among others;
• Initiated contact and opened accounts such as Bob’s Stores, Boscov’s and Olympia Sporting Goods;
• Managed a 10-person outside sales force responsible for day-to-day client contact and program replenishment;

• Oversaw a $4.8 million promotional business selling sporting goods and sports collectibles to the largest corporate sponsors and incentive industry clients in the country;
• Led consistent yearly gains in a business that was $2.5 million in 2005;
• Handled direct contact with sport sponsors such as Coors, Coca Cola and Samsung as well as the largest agencies in the industry including Velocity Sports & Entertainment, Octagon and IMG;
• Oversaw a K2 Inc. premiums initiative where many of the K2 family of brands (K2 Sports, Rawlings, Marmot and many others) were offered into the premiums and incentives channel. Handled direct client interaction with.
• Managed relationships with our K2 sister companies and with our licensor contacts at the NFL, Major League Baseball, the NBA and the Collegiate Licensing Company;

Oversaw a $4.2 million collegiate sporting goods product line while managing a national college bookstore rep forceManaged profitability analysis for 12 product lines and more than 200 SKUsWorked with direct source vendors to ensure that product cost, flow and quality all met expectationsSecured new product rights from collegiate licensors for new baseball.

Managed sports marketing projects for clients including Hyundai USA, Con Agra Foods, Culligan Water Company and Del Monte Foods, among othersHandled direct client contact and worked with multiple properties to ensure that clients maximized exposureCoordinated Hyundai USA's sponsorship of the inaugural season of the WUSA, the women's soccer league that.

Assisted in the management of several proprietary events, including the Bud Light Pro Beach Volleyball League, the Bud Light Snowboard Tour, the Budweiser Jet Sports Tour and ESPN's X-GamesManaged $100k+ local marketing budget to promote events in each marketSold and oversaw sponsorship partnerships with clients including Anheuser Busch, Sony, Norelco and.

Master'S Degree, Sports Management

Bacherlor Of Arts, Political Science/Business