Transferred to San Francisco flagship store since 2015Supported Vancouver store, Calgary store and airport shop in CanadaParticipated in 7 store openings in Canada and 15 high profile store openings across the U.SCurrently overseeing Northern California and supporting Pacific Northwest, Vancouver and Calgary in CanadaResponsible for monthly window installations, in-store displays, product placements, merchandising and introducing new display initiatives to speak to the local demographics in all categories -menswear, womenswear, childrenswear and accessoriesProvide training sessions on visual merchandising, product knowledge, brand education to new hires, staff and managementCommunicate with the Canadian visual team, the merchant team, District Manager weekly to strategize store flips and replenishment needs Analyze weekly reports to forecast trends by re-merchandising and featuring slow movers with strong displays to capitalize the businessOrganize in-store special events, styling for magazine photo shoots, charity event setups and other marketing partnership

A Vancouver based company specializes in women's wear with multiple high fashion labels - Elie Tahari, Alice + Olivia, Tory Burch, Milly, Kate Spade, Nanette Lepore, Trina Turk, Pink Tartan, Michael Kors, Stuart Weitzman, Cole Haan, etc.Home office position responsible for life style merchandising and graphic design for four locationsWorked closely with the buying team and the marketing team to strategize merchandising plans, window installations, allocations and new label purchasing and introducing to the store levelBusiness analysis - utilized weekly reports to analyze sell through in each label to measure individual location financial successes and product high-lightsStock balancing - moved products among different locations to replenish and capitalize business needsDesigned window graphics, in-store signage, seasonal lookbooks and other marketing collateralsPlanned fashion shows, collection launches and photo shoots with the buying teamParticipated in the company re-launch project - remodeled 2 new concept stores

Supported Vancouver stores, Calgary stores, Edmonton store and whole sale outpost shopsParticipated in bi-yearly visual meetings in Toronto to develope seasonal lookbooks and plannograms sent from the corporate office in EnglandTailored monthly window and in-store merchandising directives to adapt individual store demographicsOrganized weekly conference calls among stores to discuss visual moves, stock replenishment to build the businessMerchandised collections, built window sets, stylized mannequins to achieve store financial goalsHired and trained visual coordinators’ merchandising skills to align with company’s standardsConducted store visits with store walk throughs to identify business opportunities and improve visualappearance of the sitesFostered store management teams to elevate brand awareness and corporate identity

A high fashion house from Copenhagen, DenmarkResponsible for 2 locations in VancouverWorked with the store managers closely in new collection roll outsMerchandised the shops regularly to reflect and maintain stores’ productivityPerformed creative and technical high fashion display and merchandisingChanged wall layouts and floor fixture arrangements, styled mannequins Created window displays to highlight the monthly featured looks and new receiptsMaintained the brand image by training new hires and staff on visual presentations