Curating custom itineraries to southern and east African destinations including South Africa, Botswana, Zimbabwe, Zambia, Namibia, Tanzania, Kenya, Uganda and Rwanda.

Seasoned sales professional with a 30 year career in the worldwide leisure, travel and tourism industry. Demonstrated history of serving customers with integrity, dedication, reliability, and efficiency. Strong knowledge and understanding of ski, mountain, adventure, and African travel markets.

Establish annual sales goals and strategy for selling suite of company’s reservation technology products and services to new accounts, and ensuring annual client contract renewals. Exceeded annual goals for new accounts and annual renewals, growing sales revenue by 175% over a 4-year period. Identified opportunity to offer company’s products and services to International market prospects (Asia, Australia, EU, Middle East), resulting in growth of international sales to 25% of total sales. Build and maintain ongoing prospect pipeline via cold calling, online research, industry conference/trade show attendance, and web-to-lead capture (company website requests/live chat, 3rd party technology search sites). Actively promote new products and features to customers and prospects via newsletters, email blasts, key industry conferences and trade shows. Professionally present demonstrations of company’s reservation technology products to key decision makers and influencers via Microsoft Live Meeting, Webex and similar products. Responsible for implementing and customizing use of Salesforce.com. Develop/maintain performance dashboards and customized reports to monitor and track all sales metrics (lead qualification, opportunity to demo, demo to sale). Determine client contract terms, payment structure, and establish implementation and training timelines. Manage and motivate remote sales team and interface daily with virtual technology, operations, and customer support staff

Established long-term product strategy, roadmap and market requirements for company’s ski and golf products in a multi-brand wholesale travel company. Responsible for developing new opportunities, as well as cultivating existing relationships, with a portfolio of 2,000+ ski and golf destination suppliers. Spearheaded efforts to successfully secure new preferred rate contracts with existing vendor base, and to renew lapsed relationships. Identified new suppliers and products, and determined needs for updating existing product lines. Managed and interfaced daily with operations team to implement contracts, and integrate destinations and suppliers into company’s product line

Responsible for establishing company sales strategy and annual sales plan. Led team of 6 inside and outside sales agents to consistently achieve and exceed annual sales volume goals. Responsible for ongoing product development and expansion: a) Launched new International (South America) product, and led company to achieve ranking as #1 North American sales producer within first 2 years of launch; b) Identified and established all vendor relationships in this new region, including leading ongoing product expansion and contract negotiations. Key relationship holder with VIP clients, high volume agencies, ski clubs/groups, and corporate accounts. Handled ongoing promotion of company’s products and services via industry conferences/trade shows, online marketing (search, website promotion), and direct mail campaigns. Elected Board Member of SkiTops (Ski Tour Operators Association) for multiple terms to help establish industry direction and drive growth