Decision Analytics Consultant
As a marketing and sales strategy expert, led project delivery across 10/yr go-to market, growth marketing and sales strategy projects.I handled end to end project delivery including requirement gathering, hypothesis discussion, research and analysis, managing client expectation, and presentation of insights to senior leadership on regular basis.Responsible for managing a team of 8 Associates and Associate Consultants which included expectation setting, staffing management, short & long… Show more As a marketing and sales strategy expert, led project delivery across 10/yr go-to market, growth marketing and sales strategy projects.I handled end to end project delivery including requirement gathering, hypothesis discussion, research and analysis, managing client expectation, and presentation of insights to senior leadership on regular basis.Responsible for managing a team of 8 Associates and Associate Consultants which included expectation setting, staffing management, short & long performance feedback, and enabling them to improve by providing adequate resources.Conceptualized a platform for market research, hypothesis testing, competitor benchmarking and dashboards; it increased team efficiency by 100%Collaborated with SRLC (an NGO) on a pro-bono engagement to provide free anemia treatment to 60K+ patients in Indian state of Gujarat by reducing patient wait time by 50% and building self-serve dashboard to help team make informed decisions Show less
