Gemma Hill

Gemma Hill Email and Phone Number

Head of Brand and Campaigns at UNICEF Australia @ UNICEF Australia
australia
Gemma Hill's Location
Greater Sydney Area, Australia
Gemma Hill's Contact Details

Gemma Hill personal email

n/a
About Gemma Hill

I build holistic, relevant and motivating brand campaigns. Ideally, those campaigns make people fall in love with a brand, but I'm pretty happy if it just gets on their radar.Creative, strategic and a strong, supportive team leader, my work is purpose-led and evidence based. I’m passionate about raising awareness of issues that slip out of the news cycle far too quickly.I feel incredibly lucky to play a small part in making the world better for children with UNICEF, and am a huge believer that small actions by many can change the world.

Gemma Hill's Current Company Details
UNICEF Australia

Unicef Australia

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Head of Brand and Campaigns at UNICEF Australia
australia
Website:
unicef.org.au
Employees:
120
Gemma Hill Work Experience Details
  • Unicef Australia
    Head Of Brand And Campaigns
    Unicef Australia Jan 2021 - Present
    Sydney, New South Wales, Australia
    Leading brand strategy, content and an incredible team to drive awareness of Australian audiences about the incredible work of UNICEF globally, regionally and here in Australia.
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  • Unicef Australia
    External Communications Manager
    Unicef Australia Jan 2020 - Jan 2021
    Sydney, Australia
    Leading brand campaigns, securing critical coverage for the world’s most vulnerable children and working with UNICEF Australia’s committed and passionate team of ambassadors. Passionate about creating long term brand awareness and bringing stories of the world’s children to the Australian media and public.
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  • The A21 Campaign
    Marketing & Communications
    The A21 Campaign Oct 2019 - Nov 2019
    Sydney, Australia
    Worked as part of the Reach team in Australia to advocate for an end to slavery in the 21st century. Worked across digital strategy, external communications and presented to businesses and schools to empower everyone to play their part in ending modern day slavery.
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  • Street Child
    Programs & Communications
    Street Child May 2019 - Sep 2019
    Kampala, Uganda
    Worked as part of the Street Child Uganda team, improving access to education in the world’s toughest places. Led on grant proposals for funding, supported programs teams in the field & refreshed communications strategy for local partners to more effectively raise awareness of their purpose, fundraising efforts and impact.
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  • Ab World Foods Ltd
    Senior Brand Manager & Digital Specialist
    Ab World Foods Ltd Jan 2017 - May 2019
    Leading brand strategy and content for the UK’s biggest food brands. Oversaw audience segmentation, brand strategy and communications content to more effectively reach consumers and new audiences. Led a complete review and refresh of the digital strategy while studying for a qualification with the Institute of Data Marketing (IDM). Strong experience in building content for the right platforms and understanding key audience metrics for improved reach and conversion. Managed the brand’s TV, OOH & digital campaigns with full reviews of each to analyse ROI and impact. Also led the CSR strategy looking at how we can approach health, environmental sustainability & social impact as a wider business.
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  • Ab World Foods Ltd
    Brand Manager
    Ab World Foods Ltd Feb 2016 - Jan 2017
    Managed the biggest redesign project in the business; from positioning through to execution and performance tracking. This was a stretching role and provided broad marketing experience from re-building the brand purpose and using new methodologies to test concepts with our audience. This process also involved the creation of a brand new comms platform, during which strong relationships with creative & media agencies enabled us to achieve an advert that beat benchmarks and inspired the business. Also managed full packaging redesign of the portfolio.
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  • Associated British Foods Plc
    Brand Manager
    Associated British Foods Plc Sep 2014 - Sep 2015
    Managed the Tabasco brand in the UK during my time on the ABF marketing graduate scheme. Collaborating with the global brand team based in Louisiana, US, I used research to determine our core usage occasion (eggs!) and build activation strategies that drove connection between the two, from popular London café takeovers to a large scale influencer strategy to a national outdoor campaign.
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  • Associated British Foods Plc
    Assistant Brand Manager
    Associated British Foods Plc Sep 2013 - Sep 2014
    Managed the 'beyond bread' category for Kingsmill during my time on the ABF marketing graduate scheme, including strategy for crumpets, bagels, and waffles. Worked on the website relaunch, managed social media, and conducted monthly sales performance analyses.
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  • University Of Leeds
    Sponsorship Manager Of Leeds Rag Fashion Show
    University Of Leeds Oct 2012 - Feb 2013
    Organised the sponsorship of Leeds RAG Fashion Show, a charitable event at the University of Leeds. Confirmed sponsors such as Jaguar Land Rover, ghd, Harvey Nichols and TARGETjobs, raising over £15,000 for WaterAid. This sparked my passion for the not for profit sector and it was great to work with teams across the corporate and public sector to secure donations.
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  • Seven Hills
    Media Executive
    Seven Hills Jun 2012 - Aug 2012
    Worked with various entrepreneurial and charitable companies on their PR strategies. Helped to run events such as the 'Create! Art for Autism' national competition, managed social media pages and provided research presentations for clients. Worked with ambassadors for various campaigns and secured coverage for client campaigns.
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  • G&J Greenall Group Limited
    Marketing Assistant
    G&J Greenall Group Limited Jun 2011 - Aug 2011
    London, United Kingdom
    Worked with the Greenall's, Bloom and Berkeley Square gin brands to increase their social media presence and consumer awareness. Organised sponsorship of Kew the Music festival in London and worked alongside the brand managers on events and conducting research on consumer behaviour.
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  • The Times
    Editorial Assistant
    The Times May 2008 - Aug 2008
    London
    Assisted The Sunday Times Magazine editorial department with articles, research and online media.
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Gemma Hill Skills

Fmcg Microsoft Excel Food Market Research Research Marketing Strategy Digital Marketing

Gemma Hill Education Details

Frequently Asked Questions about Gemma Hill

What company does Gemma Hill work for?

Gemma Hill works for Unicef Australia

What is Gemma Hill's role at the current company?

Gemma Hill's current role is Head of Brand and Campaigns at UNICEF Australia.

What is Gemma Hill's email address?

Gemma Hill's email address is ge****@****ods.com

What schools did Gemma Hill attend?

Gemma Hill attended University Of Leeds, Guildford High School.

What skills is Gemma Hill known for?

Gemma Hill has skills like Fmcg, Microsoft Excel, Food, Market Research, Research, Marketing Strategy, Digital Marketing.

Who are Gemma Hill's colleagues?

Gemma Hill's colleagues are Liz Tse, Charlotte Graham, Chanika Kahandawala, Laura Bushby, Daniel Clinton, Leisel Collins, Aruna Thebuwana.

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