Direct International operations with profitable sales of +US$75.0 million, +150 SKU’s and seven direct reports.-Co-founded fastest-growing whole foods snacking company in the UK currently with +200,000 shelf facings, earning inclusion in and earned the 3rd position in the UK's total healthy snacking Neilsen rankings.-Profitable sales & category expansion into Wal-Mart, Tesco, Sainsbury’s, Waitrose, Morrison’s, Holland & Barrett, Co-Op, Costco, BP, Shell and +1,100 heath food stores.-Manage exports to +80 countries including Holland, Belgium, Sweden, Denmark, Finland, Norway, Ireland, Iceland, South Africa, Australia, New Zealand and the USA.-Awarded inclusion in the 1,000 Companies to Inspire Britain 2016.-Online Retailer of the Year 2013 & 2015.-68th place on the Sunday Times Virgin Fast Track 100 in December 2014 -2013 BEST SNACK BAR by The Healthy Food Guide-Winners of the 2008 Sial Grand Prix for Product Innovation in Paris, France.

Responsible for the turnaround, expansion, contract negotiations and all other aspects of the largest food & beverage licensing portfolio with wholesale sales of $1.3 billion, 190 factories, operations in +50 countries, 65 license agreements, 700 SKU’s and 10 direct reports.• Refocused activities of the “Sunkist Growers” trademark toward better-for-you, functional attributes and the “Sunkist Soda” trademark to a more youthful, energizing position.• Negotiated the licensed expansion of Sunkist trademark to Cadbury Schweppes in three new beverage categories generating $5.5 million in guaranteed royalties.• Increased total sales by 21% in 32 months, added +100 new products & 28 new agreements.• Expanded operating footprint in 16 new countries and entered eight new product categories. • Grew 2006 same-client-sales by 10.1%, generating $123 million in new sales.• Guided an annual $150 million joint advertising and marketing program.

Responsible for leading a four-person consulting firm. Specific projects included:• Co-Founded Natural Balance Foods in the UK, now the country’s fastest growing, new natural food brand with national grocery, convenience, health and impulse distribution, exports to five countries and was voted among the top four young enterprises of 2006. • Designed and implemented “The Lexus Medical Golf Tour” marketing campaign for Toyota. • Established and launched an overseas sales and marketing operation in nine months for a major US diet brand by negotiating distribution agreements in six European countries, generating $600,000 profit, via 3,300 new retail placements and launched on direct TV.

Directed the operation & development in Japan, Korea & China with profitable sales of +US$88 million, 65 outlets, +1,000 co-workers and three direct reports. • Led the highest sales growth region in the company with annual mature store sales growth of 15% & same-store-sales growth of 32%. • Built 37 new outlets in the region, on time, ahead of budget & reduced time to B/E by 2 months (20%). • Expanded Japanese JV from 25 to 55 outlets, tripled sales in three years, and achieved profitability for the first time since inception. • Negotiated the buy-out of a Korean JV partner, expanded our network from 2 to 9 branches, grew sales from $1.5m to $10m and achieved profitability for the first time since inception.• Board Member of KINKO’S JAPAN, KINKO’S KOREA & KINKO’S CHINA.

Vice President, International Operations, Beijing, China 05/97-07/98Responsible for the management, development, operation and financial performance of Baskin-Robbins & Dunkin' Donuts in China. System comprised 14 retail outlets, two production facilities with $8 million in retail sales, $4.0 million wholesale sales, 335 employees & five direct reports.• Created the first foreign food franchise system in China, launching two global brands through the establishment of one JV and the acquisition of another.• Responsible for the acquisition and operation of the Bud’s ice cream factory (BAF).• Managed corporate interests & investments in and performance of three Chinese Foreign JV’s. • Chief Representative of ADRI OVERSEAS INC., Beijing, China (1997-1998)• Project Leader of the Shanghai Development Project, Shanghai, China (1997-1998)• Served on the Board of Director’s of:BASKIN-ROBBINS, DUNKIN' DONUTS & ALLIED FAXI FOOD COMPANY, Beijing, China