Gemma Mclean Email & Phone Number

London, England, GB

London Area, United Kingdom

Providing marketing, design and photography services, alongside training sessions.

London, United Kingdom

• This role initially began at Principal - a collection of landmark hotels in UK city centres. The hotel brand launched in November 2016 and was sold by SCG in July 2018 to Convivio for $1.1 billion. IHG were awarded the.
• Branding: developing new brands for restaurants/bars from either internal or agency concept generation to implementing print/digital assets; ensuring a consistent brand message at all times.
• Design: digital and print collateral including digital and print collateral including menus, operational items and print/digital advertising (also covering hotel projects from January 2018 to July 2019, and again from.
• Copywriting: blogs and a wide variety of print/digital collateral.
• Websites: design and maintenance for restaurant and bar websites, alongside F&B pages on hotel websites.
• Social media: setting brand standards; running accounts when required, training new account holders.

London, United Kingdom

• Great British Chefs is an online food publisher working with Michelin-starred chefs and food bloggers.
• Social media: creating content and managing channels with a combined following of one million fans.
• Mailing list management: responsible for contacting 130,000 subscribers. Led migration from Pure360 to Dotmailer and set up a series of welcome programs. Produced all content for each mailout.
• CMS management – assisted with the data migration to a new CMS.
• Producing content – cookbook and restaurant reviews, as well as branded features for clients.
• Managing marketing interns.

London, United Kingdom

• Print collateral: producing marketing material for 18 venues including cafeterias, casual dining, fine dining and bars. Producing material for departmental communications including the 2014-15 business plan.
• Menus: working with chefs and front of house to produce daily, weekly and seasonal menus for their areas (including creating new templates).
• Digital: redesigning and maintaining catering intranet pages (EpiServer CMS) and a bespoke application for menus (including leading the ongoing development).
• Assistant Records Officer for Catering Services.

West Acton, London

• Slurp is an online wine, beer and spirits retailer.
• Product management: adding and maintaining over 6,500 product listings using the bespoke CMS; working with suppliers and Global Purchasing Team to source products.
• Newsletter: creating content for mailouts (database of 19,000 subscribers).
• Social media: creating content
• Design: responsible for all product imagery and graphics on all Slurp websites in Europe and Asia; vouchers, flyers and event collateral.
• PR: sending press releases and responding to press enquiries.

195 Piccadilly, London

• I continued to produce podcasts for BAFTA on a freelance basis until March 2014.University Placement Year
• Attended the FOCAL International Footage Training Week (designed to further development for those in the footage industry) and wrote two pieces for the FOCAL magazine, Archive Zones.
• Headed up an Archive Census, creating a filing system to manage digital assets, as well as digitising some of the Archive’s holdings.
• Researching potential funding sources and new revenue streams with the Archive Manager.
• Assisting the Website Editor at the BAFTA Television Awards 2009 (captioning photographs and uploading them to the website via the CMS).
• Project Manager for the iTunes initiative (making audio podcasts from events held at BAFTA). This included:- Preparing and presenting a proposal to the Archive Committee- Commissioning and producing a theme tune.

Billericay, Essex

• Replenishing stock
• Advising customers on which wines to purchase
• Running the department and ordering when senior partners were absent

Bachelor Of Music (With Professional Placement), Music, 2:1

Activities and Societies: Member of the University Choir and Orchestra; Wind Band (one year as Treasurer); Flute Choir (one year as.

Education record