Gemma Rocabruna, Marketing, Eventos Y Comunicación Email & Phone Number

Palma, Ib, Es

Palma, Islas Baleares, España

Palma, Islas Baleares, España

o Defining and executing the marketing plan for each hotel of the group.o Thinking of disruptive and creative actions to revitalize the performance of hotels.o Lead trainings to the operational hotels teams.o Stay focus on brand-positioning, communications and PR.o Analyzing the results of each action / marketing campaign.o Working closely with local marketing agencies.o Organizing local events in the hotels.o Leading a team of 3 people.o Managing the marketing… Show more o Defining and executing the marketing plan for each hotel of the group.o Thinking of disruptive and creative actions to revitalize the performance of hotels.o Lead trainings to the operational hotels teams.o Stay focus on brand-positioning, communications and PR.o Analyzing the results of each action / marketing campaign.o Working closely with local marketing agencies.o Organizing local events in the hotels.o Leading a team of 3 people.o Managing the marketing budget. Show less

Palma De Mallorca

o Gestión de equipos y proyectos del departamento de comunicacióno Gestión de la relación con distintos departamentos y proveedores para la correcta ejecución de los proyectos de comunicacióno Relación con los clientes y gestión de cuentas del departamento de comunicacióno Elaboración de presupuestos de proyectos de estrategia de marca, eventos y comunicacióno Elaboración y ejecución de planes de estrategia de marca así como planes de Comunicación, Marketing digital y Social… Show more o Gestión de equipos y proyectos del departamento de comunicacióno Gestión de la relación con distintos departamentos y proveedores para la correcta ejecución de los proyectos de comunicacióno Relación con los clientes y gestión de cuentas del departamento de comunicacióno Elaboración de presupuestos de proyectos de estrategia de marca, eventos y comunicacióno Elaboración y ejecución de planes de estrategia de marca así como planes de Comunicación, Marketing digital y Social Mediao Análisis y monitorización de KPIs y evolución de estrategia según resultadoso Gestión y elaboración de proyectos varios de comunicación (redes sociales, campañas publicitarias, activación de marcas, campañas digitales, creación de páginas web, etc.): preparación del material y briefing, planificación, redacción de contenidos, programación y publicación del contenido en redes, análisis de KPIs, evaluación de procesos, etc.o Supervisión de contenido creativo y diseño para empresas de diversos sectores (hospitality, retail, eventos, CSR, interiorismo, etc.) Show less

Inca, Islas Baleares, España

Digital Project Manager en el departamento de Content & Design, gestionando las campañas digitales que se llevan a cabo en la empresa. Actuando como vínculo entre el departamento de Content y los distintos "clientes internos" de la compañía: e-commerce, comunicación, wholesale, ESG, IT, etc. y organizando y gestionando al equipo de diseño según las necesidades de cada proyecto para cumplir con los objetivos de la empresa.

Palma

• Analyse potential hotels and markets for the expansion plan of the Company, as well as supporting the actual projects’ analysis.• Develop and implement market intelligence tools, and be responsible of the management of the development department’s contact network and knowledge.• Key Contact between the core side of the department and the different investors, developers, or constructors to ensure a good information flow - manage the external relations of the… Show more • Analyse potential hotels and markets for the expansion plan of the Company, as well as supporting the actual projects’ analysis.• Develop and implement market intelligence tools, and be responsible of the management of the development department’s contact network and knowledge.• Key Contact between the core side of the department and the different investors, developers, or constructors to ensure a good information flow - manage the external relations of the department.• Responsible of the marketing and communications tasks of the department such as creation of company presentations, compile strategic communications, managing the media plan, control and manage the marketing and communications budget of the department.• Create research studies about new trends recommendations and expansion projects to enable the decision making process. • Support the different development directors in their external negotiations to guarantee the signature of new projects.• Evaluate potential communication opportunities to increase the company’s voice share in the Expansion Target.• Manage and control the different fairs in which MHI is present with a strategic, expansion focus. Show less

London, United Kingdom

As a marketing coordinator, I assist with all marketing activities for the Meliá White House and the Global Sales in order to execute marketing activities and strategies via digital, CRM, PR, printed material and social media campaigns.I also support in the day-to-day marketing activities such as social media, PR, update of content in all online channels and coordinate relationships with suppliers and partners. We also produce online and offline marketing collateral always compelling… Show more As a marketing coordinator, I assist with all marketing activities for the Meliá White House and the Global Sales in order to execute marketing activities and strategies via digital, CRM, PR, printed material and social media campaigns.I also support in the day-to-day marketing activities such as social media, PR, update of content in all online channels and coordinate relationships with suppliers and partners. We also produce online and offline marketing collateral always compelling with the brand standards dictated by the company. One of my daily tasks is to liaise with suppliers such as printers, agencies and with internal stake holders in order to deliver the forecasted marketing campaigns.I also assist the Marketing Manager in relevant projects including third party promotions, sales, marketing, eCommerce and PR opportunities as well as support in the coordination of photo and video shoots. Show less

Mallorca

Part of the Aura Team, the quality department of a luxury beach resort in Mallorca. • Public Relations - promote the ME brand and ME Mallorca hotel within influencers and the media.• Attend the VIP hosts of the hotel and responsible of the enquiries, special requests and complaints of the guests.• Deal with the requirements of the different clients and balance the objectives of the hotel with them.• Ensure a good communication of the different departments of the… Show more Part of the Aura Team, the quality department of a luxury beach resort in Mallorca. • Public Relations - promote the ME brand and ME Mallorca hotel within influencers and the media.• Attend the VIP hosts of the hotel and responsible of the enquiries, special requests and complaints of the guests.• Deal with the requirements of the different clients and balance the objectives of the hotel with them.• Ensure a good communication of the different departments of the hotel.• In charge of the organisation and coordination of the different events at the hotel as well as of the big groups staying at the hotel throughout the season.• Supervise the social media presence of the hotel in order to have a closer approach between the virtual profiles and the hotel’s reality itself.• Marketing actions - ensure that all the creativities of the hotel go in line with the brand’s identity.• Manager on duty when the General Manager or the Aura Manager were absent. Show less

Palma De Mallorca, Spain

• Supporting the different hotels in the EMEA region on any requirement they could have concerning their marketing strategy such as webpage updates, brochures or fact sheets creations or event promotions.• Coordinate video and photo shoots in different hotels of the region.• Help in the overall marketing strategy of the region.• Creation of different restaurant concepts and restaurant manuals and collateral.• Assist in the business development and improvement of different… Show more • Supporting the different hotels in the EMEA region on any requirement they could have concerning their marketing strategy such as webpage updates, brochures or fact sheets creations or event promotions.• Coordinate video and photo shoots in different hotels of the region.• Help in the overall marketing strategy of the region.• Creation of different restaurant concepts and restaurant manuals and collateral.• Assist in the business development and improvement of different hotel's outlets. Show less

Mallorca

Organizer of different events that took place in Llucmajor by Nutrició Balear SL.I was in charge of the coordination and organization of nutritional fairs and conferences. I had to be in contact with the suppliers that provided us the requirements needed for each fair or conference depending on the issue discussed.Furthermore, I was responsible of the promotion of the event, as well as the logistic and set up of the fairs.

Postgrado En Marketing Digital Y Community Management, Marketing, Postgraduate

Bachelor Of Business Administration (B.B.A.), Business Administration And Management, General

Activities and Societies: Erasmus society and Marketing society

Bachelor Of Business Administration (Bba), Marketing/Marketing Management, General