Gena C. Email & Phone Number

Greater Seattle Area

Seattle, Washington, United States

Greater Seattle Area

• Increased revenue by 20% of 1.2M B2B portfolio through strategic account planning and end-to-end negotiation of channel partnership execution
• Utilized data and analytics to identify key areas of growth and custom built consultative solutions for each account
• Led quarterly business objective meetings (overview of performance indicators, key learnings, strategy planning and forecasting) to Sales Directors and Executives
• Improved current and new product lines in Research and… Show more
• Improved current and new product lines in Research and Development by testing and modifying formulas to stay on top of industry trends and resolute customer feedbackSoftware Tools: Acumatica, Power BI Show less

Seattle, Washington, United States

Amazon Advertising GroupDrove initial stage of demand-side platform (DSP) advertising automation for managed and self-service platforms. Identified strategies toward measurable campaign performance through A/B testing and heavy data analysis. Tested around various optimization strategies (bids, frequency caps, supply source and complex targeting string) to.

Seattle, Washington, United States

Amazon Advertising GroupOwned $2M+ portfolio of display advertising campaigns across the US & Canada regions. Served as a DSP expert by identifying performance trends, optimizing towards campaign success, and educating advertisers on best practices to reach KPI goal across the digital platforms (desktop, mobile & video). Software Tools: Salesforce.

Bellevue, Washington, United States

• Drove sales and profit growth through planning and analytical data-driven decisions
• Mapped digital marketing promotions and category assortment strategies and pricing
• Skilled in product merchandising, vendor negotiations, forecasting and promotional strategies
• Worked closely with various marketing teams (SEO, SEM, Email, Social Media & 3rd party Affiliates) to drive promotional strategies

Bellevue, Washington, United States

• Managed day-to-day business management by supporting category managers and buying team
• Collaborated with internal teams (Creative, Production & Photo Studio) to create brand stores, landing pages, email marketing assets & on-site promotional events
• Served as the primary contact to produce all product image visuals
• Maintained solid relations with vendors and assists with the management of category performances by planning & executing new product launches and seasonal… Show more
• Maintained solid relations with vendors and assists with the management of category performances by planning & executing new product launches and seasonal collections
• Demonstrated a strong understanding of ecommerce principles to ensure all daily performances are met

Seattle, WA

• Greeted and processed guests sailing on Holland America and Carnival Cruise Line
• Provided support in all aspects of shore-side operations; includes pier check-in, airport processing, hotel, transportation and luggage operations
• Verified and processed passenger's immigration and/or official sailing documents
• Assisted with any customer service needed at the pier

Greater Seattle Area

• Managed preparing purchase orders and maintained product activity of ingredients revenue
• Collaborated and communicated with other teams (vendors, off-site warehouses, trucking companies) to deliver products accurately and on-time
• Created and updated special process requirements and drove sales
• Responsible for support of designated sales return authorizations, defective product returns, sample requests and documentation verifications
• Proficient in the use of Oracle (11i)… Show more
• Proficient in the use of Oracle (11i), databases, support tools and Microsoft Office software suite Show less

Seattle, WA

Owned and managed support tools for various B2B accounts; including marketplace news, briefing documents and etc. Updated daily tracking hotels and flagged upcoming editorial calendars, awards and speaking opportunity deadlines. Coverage tracked for the client and competitor's industry news, trends and developments.

Federal Way, WA

Booked cruise reservations and processed payments on a timely manner. Update client information, payment and sailing information. Made and distributed cruise kits to clients. Assist with any guidance, translation or general help while clients during the duration of the cruise sailing.

Seattle, WA

Worked as an Intern on and off-site during the duration of the make of the movie. Assisted in translating for the crew to ensure smooth communication. Periodically updated script.

Seattle, WA