Responsible for creating and executing agency’s Social go to market strategy. Oversee strategic partnerships with Meta, TikTok, Snap, Pinterest, Reddit, LinkedIn, X.

Managed a team of 7 direct reports working across multiple verticals. Designed and implemented new QA process to created added accountability and reduce make-good volume by 85%, leading to an increase in NPS scores.

Led media and measurement strategy for Emerging and Enterprise brands across Meta, TikTok, Pinterest, and Snapchat.

- Day to day client POC, overseeing ~$15MM in annual media spend- Developed and led analytically-driven client presentations ranging from industry updates to quarterly business reviews, to discuss how these insights can affect their future strategy- Crafted strategic up-sell opportunities and testing plans, leading to 3x year over year ecommerce growth for key client- Member of agency-wide Cross-Channel Task Force- Interfaced with platform partners and internal teams to develop SocialCode's Bi-Annual Platform Planning Guide that is distributed to all clients, on planning and execution best practices as well as case studies

- Supported day to day team in client deliverables, ad management, and reporting- Developed file organization process to allow easier information sharing across teams

- Respond to 911 medical calls in the city of Boulder, as well as Boulder County.- Work closely with law enforcement and fire departments in order provide high level medical care.- Provide non-emergency transport services for patients between hospitals.

- Primary contact for 50+ high schools and community colleges’ campus visits- Led weekly info sessions and planned bimonthly events for 400 prospective students and their families- Coordinated with campus partners to reserve event space, arrange guest speakers, and schedule guides- Invited to speak as CU representative to large groups of admitted students in San Diego and Chicago

- Analyzed out-of-home marketing campaigns to identify areas of growth; presented findings to Senior Staff- Monitored online advertising spending data; worked on a team to created an earnings and loss model- Managed social media with always-on marketing approach; kept evergreen content up to date- Created an online library and submission system to track user interactions and submitted photos- Led committee to secure 3rd party retailers to expand new social media management platform

- Identified sector with capacity for expansion; established comprehensive business plan, including income projections and marketing strategy, and secured small-business bank loan- Managed a staff of three: overseeing payroll, supervising event planning, ensuring permits were in line- Created and maintained a tight budget; analyzed year over year P&L to maximize margins- Constructed website and social media pages; included online delivery system to expand customer base

- Gave bi-weekly campus tours to prospective students and families to market and sell campus- Created a tracking system to quantitatively justify annual budget and segment volunteer hours- Worked with communications team to coordinate various social media account "take-overs"President (May 2016-May 2017)Vice President (April 2015-May 2016)Team Leader (Fall 2014- Spring 2015)Joined Organization (Fall 2013)

- Coordinated 65+ lease signing events; top-performing member of seven-person team- Established primary social media accounts for property and gained 1k followers in first six months- Conducted marketing, planned community events for residents, and obtained local sponsorship- Planned and executed various social events for our residents on the property

- Postions: Supervisor (June 2014-Current) Advanced Emergency Medical Technician (July 2013-Current) Vice President of Operations (May 2012-May 2013) Medical Supply Manager (May 2011-May 2012)- Organized Silent Auction for annual “Food Fair” in 2012, raising $13,785- Instructed a First Aid course (2012).