Geneviève Rousseau Cung Email & Phone Number

Wellington, New Zealand

Responsible for cultivating strong relationships with customers post-sale, enhancing satisfaction, boosting retention and identifying opportunities. • Help customers maximize their use of Accessit • Be their champion and escalation point to resolve ongoing issues• Ensure smooth renewal processes for all assigned accounts

Wellington Region, New Zealand

Responsible for managing partnership engagement to drive business growth outcomes and revenue streams.• Establish and strengthen partner relationships in Canada, Australia and New Zealand• Grow revenue and impact by leveraging partnerships• Represent Storypark at key conferences, meetings, and sector events, building strong relationships and understanding of the sector• Support the marketing team to produce sales resources, plan initiatives, conduct partnership marketing and develop an events strategy in Canada• Actively gather and share knowledge and understanding with marketing, account management and sales teams • Support new growth opportunities including strategic projects

Wellington Region, New Zealand

• Assess the Latin American market and analyse opportunities and competitors for New Zealand.• Develop an understanding of the countries’ policies and inform ENZ of opportunities or barriers for the export education sector. • Build strong relationships and understanding of industry and represent the region in key meetings with industry.• Actively share knowledge and understanding of industry with international teams.

Wellington Region, New Zealand

Responsible for managing commercial partnership engagement to drive business growth outcomes and revenue streams for ENZ's key stakeholders.• Scope and develop a broader partnerships model to increase business opportunities.• Review and support the role of agents in the rebuild of the New Zealand international education industry across inbound recruitment, offshore and online delivery, and product and service diversification.• Ensure any partnership projects align with the business plan, recovery plan and other workstreams.

Wellington & Wairarapa, New Zealand

Responsible for engaging with education agents, both internationally and domestically, to grow the international education export industry and increase business outcomes.• Manage the ENZ recognised agency programme and AgentLab (ENZ’s online agent engagement platform), ensuring they met agreed objectives and outcomes for New Zealand, by creating dynamic content, marketing materials and opportunities for education agencies.• Maintain a positive network of strategic relationships with key agents, ENZ staff, and NZ Inc. agency partners that assists high-quality agencies in generating revenue streams.• Monitor ENZ’s investment to achieve successful business outcomes for agents.

Wellington & Wairarapa, New Zealand

Responsible for promoting good practice in the pastoral care of international students and for providing technical and operational advice on the application of the Code of Practice.• Build and maintain robust relationships with education providers, agents, peak body groups, government agencies and other relevant stakeholder to proactively identify and resolve Code issues. • Provide guidance and professional leadership to schools, tertiary institutions and NZQA business units to develop capability and understanding in implementing and complying with the Code.• Monitor the performance of education providers at risk of being in breach of the Code.

Montreal, Canada Area

Responsible for managing and coordinating the international Executive MBA programmes (market responsibilities for Romania, Poland, Tunisia, Algeria, Cameroun and China) and specialized MBA programmes (MBA in Accounting, MBA in Management Consulting, MBA in Sciences and Engineering) for UQAM's Business School.• Coordinate the admission process with international partners;• Advise domestic and international students on their academic path;• Organise visits and welcome foreign delegations of EMBA partners and international students visiting Montreal.• Represent the International Office at various international events (in 2018: International Erasmus Week in Ljubljana, Slovenia).

Montreal, Canada Area

Working for the Fondation HEC Montréal, I was responsible for planning and developing corporate giving strategies, and for implementing solicitation activities for potential and actual donors.• Develop and implement plans and strategies for the Foundation’s projects, and contribute to generating consistent and significant revenue growth.• Identify, lead and develop business partnerships with a range of targeted organisations and entrepreneurs.• Actively engage with prospects and donors to advance revenue streams for the Foundation.• Responsible for the Club des 100 HEC Montréal, a group of young professional philanthropists who have joined their efforts to make a difference.

Wellington & Wairarapa, New Zealand

Responsible for planning, co-ordinating and promoting the Scots College philosophy of willing philanthropy to the school-wide family to achieve annual income targets for the College.• Manage fundraising programmes to deliver additional income streams for the College.• Seek and secure opportunities to generate income from appropriate College business relationships.• Plan and implement all facets of fundraising campaigns (including project plan, budget and timeline).• Research and approach prospective donors to contribute to the College. • Initiate innovative communication and events to achieve income targets.

Wellington, New Zealand

Responsible for the development and implementation of country specific marketing plans, international student recruitment and events. First point of contact for all agent enquiries, managing the agent sales process and maximizing agent performance. Also responsible for web marketing/communication, keeping external and internal stakeholders updated on the latest developments for the school. Regional responsibilities for Latin America, South-East Asia and New Zealand.• Prepare and implement country specific marketing plans and recruitment activities, including time frames and financial aspects.• Evaluate and analyse markets to generate revenue streams through recruitment strategies.• Develop and maintain key onshore and offshore relationships in the delivery of programs and activities.

Wellington & Wairarapa, New Zealand

• Manage and deliver international orientation programmes and other functions involving the Pro Vice-Chancellor, as well as visits of foreign delegations as required.• Provide professional and effective delivery of administrative processes, procedures and duties as required, and respond promptly and efficiently to customer needs, both external and internal, to ensure customer satisfaction at a high standard.

Canterbury, United Kingdom

Responsible for the implementation and execution of the University's internationalization strategy and overseas recruitment activities, focusing on recruitment and partnership development in designated markets, working with internal and external stakeholders to increase their income streams. Regional responsibilities for North America (USA and Canada), Taiwan, Vietnam, Indonesia and the United Kingdom.• Contribute to the recruitment of international students, including developing marketing plans for recruitment in designated countries, building up expert cultural knowledge, market intelligence and relationships with key influencers.• Undertake overseas travel as required and represent the University at education exhibitions, conferences, schools and events in the UK and overseas to maximize international student recruitment and profile raising opportunities for the University.• Manage the admissions and support of international students, including communicating with enquirers, applicants and academic colleagues to achieve high rates of conversion to registration.• Manage and support agents representing the University based both overseas and in the UK.

Wellington & Wairarapa, New Zealand

Responsible for delivering a scheduled programme of marketing strategies and promotional activities within New Zealand and overseas. These were designed to increase New Zealand’s profile as a world class international education provider and to drive business outcomes for New Zealand.Promoted from Project Coordinator to Project Manager within a year.• Develop a working knowledge of the operation of secondary and tertiary institutions in New Zealand and of the international education industry, identify trends in markets and become informed on the nature and issues pertaining to the global international education industry.• Organise and manage offshore activities in Europe, North and South America, and South-East Asia such as agent seminars, workshops and education fairs, and coordinate the participation of international officers and representatives.• Organise targeted familiarisation trips to New Zealand for overseas education agents and media representatives and travel extensively escorting inbound groups on itineraries throughout New Zealand.• Represent Education New Zealand and manage a presence at student recruitment events overseas.

Wellington & Wairarapa, New Zealand

Responsible for increasing the visibility of AFS New Zealand’s hosting programmes nationally and internationally by developing and expanding viable programmes to grow revenue and exceed participant targets.

Quebec, Canada

Participated in the development of communication and media relation strategies for the event ¡Voilà Québec en México!, an opportunity for the province of Québec to showcase its literature and culture at the Spanish-speaking world’s largest book fair in Guadalajara, Mexico.

Quebec, Canada

Responsible for coordinating media relations and different media follow-ups, and assisting in promotional tours.

Certificate In Arts, Brazilian Portuguese

Post Graduate Diploma, Public Relations

Bachelor Of Arts, Major In Communication Studies

Certificate, Business Administration

College Diploma (Dec), Fashion Merchandising