There are talkers, and then there are doers. Talkers get exposed; doers produce. I prefer to be the doer – someone who actually does the critical work that helps the team win. The person outside the spotlight, not concerned with who gets the credit, who helps the organization fulfill its vision and mission. Have your attention yet? Good, because I don’t enjoy talking about myself. But you are visiting my LinkedIn profile and likely want to learn more about yours truly. So here’s some insight.What’s my why?Every decision and choice I make is predicated around one thing: my family. My wife and children will always be the top priority.My career experiences have largely been the result of a lifelong passion for sports. As a youth, I loved playing baseball and watched it constantly. The game inspired me to compete. Sports are competitive, and so is business. The instinctive desire to win comes naturally in both my personal life and career – but never at the expense of my faith, family, or friends.Growing up, I also enjoyed reading and writing about sports. I enjoyed listening to the personal stories of the players, coaches, and administrators involved in the competition. I was intrigued with the “inside baseball” details that take place behind the scenes. And I wanted to share those stories with others.Add to those interests a thirst for travel, and it’s no surprise that I have experienced the joys of being a marketing and communications professional for more than three decades across multiple industries, including: Major League Baseball; NCAA intercollegiate athletics; private business; and aviation.What works?The answer is simple: content marketing. Developing content is the backbone of business success. It means sharing something of value to your stakeholders – for free. Once you learn to create engaging content, you will connect and appeal to your customers frequently. If you understand the power of content marketing, it will grow your brand and push your organization to new heights. Content marketing is not a new concept; it’s been around for years. But thanks to new technologies available to anyone, content marketing has become more cost-effective with more delivery options to appeal to a preferred audience.Why do I love my work?I have always been fortunate to work with great people. At the end of the day, people work for people; they do not work for businesses. Throughout my career, I’ve worked with exceptional people of high integrity. If you are interested in working together, feel free to connect with me.