• Sales Strategy Development: Create & implement sales strategies to drive revenue growth and expand market presence. • Customer Relationship Management: Build and maintain relationships with clients, addressing their needs and enhancing customer satisfaction.• Financial Management: Oversee budgeting, forecasting, and financial reporting to ensure the company’s financial health.• Production Oversight: Ensure efficient production processes, maintaining quality control and meeting deadlines.

• Designing the Summer Music Promo Activation for CokeTM in Europe.• Running comprehensive evaluations of the Promo activations of Europe.• Planning one of the biggest promo collaborations of CokeTM with Disney. • Collaborating with the Gaming team for crafting the Strategy of CokeTM for gaming as a passion point.

• Crafting the strategy and the development of annual Business Plan 2021 of CokeTM for Greece, Cyprus and Malta.• Launching of the New Global Iconic Campaign of CokeTM.• Implementing the new Visual Identity for CokeTM - total packaging portfolio execution.• Designing & launching a dedicated marketing plan for CCZ Lemon and CCZ Caffeine Free.

• Crafting the strategy and the development of annual Business Plans of Fanta & Sprite for Greece, Cyprus and Malta.• Leading the design and the creation of the No1 Digital platform in Greece: The F* academy by Fanta. A project that is recognized as a benchmark for the FMCG industry with various awards including an Effie Award in December 2020. • Leveraging one the most relevant passion points of Young Adults, Gaming to enhance the brand KPIs of Sprite and increase its consumption.• Coaching and developing one Marketing project manager.

• Responsible for the launch of FuzeTea in Greece, Cyprus and Malta. Designing an Integrated 360˚ marketing communication plan by leveraging the global assets but also creating local relevant creative materials.• The communication plan of FuzeTea led to great business results: Become the No2 Ice Tea brand and over-achieve the marketing targets for brand KPIs.• The launch of FuzeTea was recognized with a “Product of the Year” Award in 2018.• Build a plan for the launch of AdeZ, Plant-based Beverages Brand in Greece.

• Responsible for the Mobile Internet segment across mobile programs in the consumer segment.• Successful launch of 2 consumer products for Mobile Internet.• Collaborating and influencing different stakeholders across the organization (Communications, Network, Technical team) for the development of the plans.

• Launched one the most successful product line of Hot Wheels in Greece: Hot Wheels Mutants.• Responsible for the selection of the product portfolio of the brands.• Planning and executing the marketing campaigns of the brands• Managed budgets and financial related to marketing campaigns• Collaborating with the regional Brand Team about new products, regional strategies, local consumer, shopper and customer insights on opportunities and threats to brand growth.

• Responsible for the presentation of new product lines.• Managing the digital assets of the brands.• Collaborating with the Sales force for joint customer plans.• Handling budget processes for the brands.