Gerard Lao Thiane

Gerard Lao Thiane Email and Phone Number

E-Commerce Regional Director, Direct to Consumer (DTC), JAPAC @ Modern Gourmet Foods
Singapore
Gerard Lao Thiane's Location
Singapore, Singapore
About Gerard Lao Thiane

Results oriented, Customer obsessed, and Data driven leader with international experiences in retail and e-commerce in North America, Europe and APAC leading medium to large teams in MNCs and Startups:• Self-starter with an entrepreneurial mind-set, who focus on analytical problem solving, detailed planning, and delivering optimal solutions• Extensive knowledge in Ecommerce, Direct To Consumer, Group buying, Marketplace, Membership and Brick and Mortar business models as well as fast expansion in APAC and South East Asia• Experienced manager in digital change management, project management and operations management for online businesses delivering autonomously in high ambiguous context. Excel in influencing MNCs HQ to invest in emerging markets• Expert in sourcing and launching new products/services to the market and managing a product line from cradle to grave. Proven ability to manage key accounts relationship and large-scale projects• Team leader specialized in hiring and recruiting talents, mentoring, coaching and developing the bestSpecialties: APAC, General Management, Management, P&L Management, Program Management, Project Management, ASANA, JIRA, Magento, Mirakl, Shopify, Digital Transformation, E-business, Direct To Consumer, Business negotiation, Business performance, International Expansion, Channel Strategy, Strategy, Organization, Business Insights, Business Operations, Business Transformation, Business Analysis, Analytics, Data interpretation, Decision Making, Operations, Purchasing, Sourcing, Category management, Supply chain, Forecasting, Digital Marketing, B2C, Data Insights, SQL, ETL, Tableau, Power BI, Communication, People Leader, People Management, Team leadership, Hiring, Training, Mentoring, Startup

Gerard Lao Thiane's Current Company Details
Modern Gourmet Foods

Modern Gourmet Foods

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E-Commerce Regional Director, Direct to Consumer (DTC), JAPAC
Singapore
Employees:
45
Gerard Lao Thiane Work Experience Details
  • Modern Gourmet Foods
    E-Commerce Regional Director, Direct To Consumer (Dtc), Japac
    Modern Gourmet Foods
    Singapore
  • Confidential Sg
    Founder And Ceo
    Confidential Sg Aug 2024 - Present
  • Confidential Ww
    Head Of Global Expansion
    Confidential Ww Apr 2024 - Present
  • Modern Gourmet Foods
    General Manager | Global E-Commerce, Sales & Marketing
    Modern Gourmet Foods Mar 2023 - Mar 2024
    Santa Ana, California, Us
    Thoughtfully, a company of Modern Gourmet Foods, is the global leader in creating innovative food gifts. With over twenty five years of experience, Thoughtfully is uniquely positioned to provide consumers with one of a kind flavor-profiles, innovative packaging, and high-quality products.• In charge of P&L (8-digit USD topline), overall strategy and action plan to drive sales and profit across Direct-to-Consumer (DTC) and Marketplaces channels providing the best customer experience. • Responsible for Go-to-Market plans, new product launches (100+ per year), digital engagement (listing optimization), digital marketing (organic and paid traffic, Ads, SEO, SEM, social media), pricing, promotions and inventory levels.• Expanded JAPAC scope to include North America (USA, Canada) and UK - Channels: Amazon, Walmart, Macy’s, Ebay - focusing on team efficiency, forecasting accuracy and profitability via scalable process implementation. Achieved YoY +24.3% Topline growth (North America: +30%, EU/UK: +14%, APAC: +47%) in 2023; +365bps Gross Margin improvement YoY via Pricing optimization and Costs reduction; +708bps Net Margin improvement YoY via new Ads strategy and optimization.
  • Modern Gourmet Foods
    E-Commerce Regional Director, Apac Expansion
    Modern Gourmet Foods Apr 2022 - Mar 2024
    Santa Ana, California, Us
    • Launched from scratch Thoughtfully brands across JAPAC (India, China, Korea, Japan, Singapore, Australia) leveraging online marketplaces (Amazon, TMall, Coupang, Gmarket, Rakuten, Lazada, Shopee, Catch, Ebay, Shopify). Achieved YoY+258% Topline growth for APAC in 2022.
  • Amazon
    General Manager | Head Of Category Management & Merchandising
    Amazon Mar 2019 - Jan 2022
    Seattle, Wa, Us
    Scope: PC, Office, Camera, Electronics, Home Entertainment, and Wireless• In charge of P&Ls and top tier vendor negotiation as well as processes optimization for Vendor Managers (e.g. Selection onboarding, Negotiation training, Deals sourcing, Promotional activities) and Vendor journey (e.g Selection creation, Features enablement)• Talent recruitment, hiring, training, mentoring and people development• Member of the founding team• 2021: Hardlines/Media Selection Lead - Responsible for total Hardlines and Media selection strategy to: 1) Scale listing processes and increase catalog quality; 2) Determine right store size (SKU count, relevant brands, channels); 3) Achieve catalog completeness for existing top brands; and 4) Close selection gaps with new brands onboarding• 2020: Hardlines/Media Merchandising Lead - Responsible for total Hardlines and Media merchandising strategy to: 1) Increase conversion rate and customer acquisition through customer journey optimization and onsite purchase incentives; 2) Pilot key onsite events and campaigns (e.g. Prime Day, Black Friday, Cyber Monday); and 3) Optimize customer on-site experience based on quantitative metrics & experimentations of site features
  • Amazon
    Category Leader
    Amazon Mar 2019 - Feb 2020
    Seattle, Wa, Us
    Scope: Total Hardlines (PC, Office, Camera, Electronics, Home Entertainment, Wireless, Home, Kitchen, and Toys)• Launched Amazon Singapore• Responsible for: 1) Identifying, signing and on-boarding new partners; 2) Managing day to day business relationship, and proactively and autonomously negotiating costs, promotional opportunities, and other business inputs; 3) Conducting pricing and ROI analysis and making recommendations for initiatives that optimize profit margin; and 4) Using data to identify trends, opportunities and risks and translate insights into actions to drive long-term growth• Full-cycle recruitment, hiring, training and people development• Member of the founding team
  • Amazon
    Senior Category Manager
    Amazon Jan 2017 - Feb 2019
    Seattle, Wa, Us
    Scope: PC, Office, Camera, Electronics, Home Entertainment, and Wireless• Launched Amazon PrimeNow in Singapore• Responsible for: 1) Setting business strategy; 2) Negotiating new and direct partnerships with manufacturers and distributors; 3) Improving business terms and developing the marketing and promotion strategy for key partners; and 4) Driving top and bottom line of the business while working closely with other functional teams to drive operational improvements• Member of the founding team2018: Business Development Lead - In charge of External partnerships with Financial institutions (e.g. DBS, POSB, CitiBank, Standard Chartered, VISA, American Express) and Transportation (e.g. Grab, Singapore Airlines) leading to the first Out Of Home Campaign (Raffles MRT) for Amazon in Singapore
  • Kamelean Group
    Regional Operation & Project Director, F.I.
    Kamelean Group Oct 2014 - Dec 2016
    F. I. leverages innovative business models and new concepts to bring new experiences to the ever growing online shopping audience across the world.Aim: Startup management and launch of new e-commerce businesses from scratch. Directed P&Ls, Direct To Consumer strategy and operations (25 persons).• Project management: Launched new online concept from scratch in Singapore. Full operations set up (Sourcing, Supply chain, Packaging, Website and Customer experience). AGILE methodology using JIRA and PivotalTracker. Magento platform• International expansion: Managed the expansion in Australia, Philippines, Hong Kong and UAE by setting up a supply chain hub in China, local pick up points and a customer support in Philippines with full SOPs• Business optimisation: Implemented KPIs at all levels and full Business Intelligence. Streamlined all processes to increase productivity• Business Management: Responsible for the P&L and all KPIs for Operations, Marketing, Finance, and Customer support• Business strategy: Expert in membership programs and subscription business model• Human Resources: Full-cycle recruitment, hiring, training and people development• Benchmark: Monitored innovative ideas and concepts over the world to always identify new business opportunities
  • Kamelean Group
    Coo/Cpo, A.D.G.
    Kamelean Group Jul 2012 - Sep 2014
    A.D.G. is the holding company of S.D. (Online Daily Deals) and R.L. (High End Services) operating in Singapore, Malaysia, Thailand, Indonesia and Philippines.Aim: Managed and developed the Startup business, Direct To Consumer strategy and a team of 40 persons (Sales, Sales support, Finance, Customer service) across SEASegments: Health & Beauty, Food & Beverage, Travel & Activity and Retail & Services• Pivoted the business model from Group Buying to an e-Commerce platform• Business Planning: Budget & Strategy• Business Management: Deployed the regional processes and ensured profitability for all entities• Human Resources: Full-cycle recruitment, hiring• Competitor analysis: Knowledge of the eCommerce and Group Buying Industry in SEA
  • Amazon
    Category Manager
    Amazon Sep 2010 - Jan 2012
    Seattle, Wa, Us
    Aim: Managed the buying activity, developed new strategic product lines and created team synergy between InStock Managers, Site Merchandisers and Associate Vendor ManagersIn charge of Computing Hardware (Mobile and Desktop)• Manufacturers/Vendors management: T&Cs and Promotion plans• Improved Selection: Launched all product ranges in computer• Increased Availability: Purchasing/forecasting process enhancement to optimize cash flow• Insured competitive Pricing: Negotiating with all brands• Customer experience improvement
  • Metro Cash And Carry
    Buyer And Category Manager
    Metro Cash And Carry Jan 2008 - Aug 2010
    Duesseldorf, De
    Aim: Managed the buying activity and a team of 6 personsIn charge of Computing (Hardware, Accessories and Consumables) and Printing (Hardware and Consumables)• Negotiation and product sourcing• Management of key financial statements• Streamlined the product range to a B2B offer• Sourced weekly promotions to boost sales• Sound knowledge of the IT hardware market• Enabled METRO customer facing website for online purchase as Purchasing lead
  • The Cobra Group
    Sales Representative
    The Cobra Group Jul 2006 - Dec 2006
    Hk
    Aim: Ensured the communication of CitiBank products in business to business and business to customers• Responsible for negotiations with end-consumers to achieve sales objectives• Competitive intelligence of Australian financial market (credit & debit card)
  • Carrefour
    Marketing Manager
    Carrefour Jan 2006 - Jun 2006
    Massy, Île-De-France, Fr
    Aim: Created the entire leading contents to launch http://online.carrefour.fr/ (ex Boostore.com)• Implementation of the marketing mix, customer interactions, competition proposals• Competitive intelligence: Positioning, strategy• Follow-up and synthesis of communication strategies (Newsletters, homepage, offer)
  • Éklore-Ed School Of Management
    Marketing/Communication Manager
    Éklore-Ed School Of Management Jun 2005 - Dec 2005
    Pau Cedex, Aquitaine, Fr
    Aim: Ensured the 2005 ESC Pau Group communication campaign• Reflection and implementation of the action communication/marketing plan• Organisation and implementation of a logistic cell of 30 persons• Implemented an external communication portal throught the Internet• Responsible for the student gateway (http://assos.esc-pau.fr/portail)

Gerard Lao Thiane Skills

Strategy E Commerce Management Business Strategy Business Development Competitive Analysis Retail Negotiation Marketing Sales Product Management Marketing Strategy B2b Leadership Team Management Product Marketing Merchandising Project Management Market Analysis Purchasing Marketing Communications E Business Key Account Management Online Marketing Online Advertising Crm Market Research Sales Operations Marketing Management International Business Digital Marketing Brand Management Analytics Analysis Pricing Sourcing Start Ups P&l Management Supply Chain Training Web Marketing Supply Chain Management Data Processing Web Analytics Multi Channel Marketing Channel Partners Go To Market Strategy Communication Events Internet

Gerard Lao Thiane Education Details

  • Stockholm University
    Stockholm University
    Innovative Leaders For Network Organisations
  • Éklore-Ed School Of Management
    Éklore-Ed School Of Management
    International Ohio Cluster Program

Frequently Asked Questions about Gerard Lao Thiane

What company does Gerard Lao Thiane work for?

Gerard Lao Thiane works for Modern Gourmet Foods

What is Gerard Lao Thiane's role at the current company?

Gerard Lao Thiane's current role is E-Commerce Regional Director, Direct to Consumer (DTC), JAPAC.

What schools did Gerard Lao Thiane attend?

Gerard Lao Thiane attended Stockholm University, Éklore-Ed School Of Management.

What are some of Gerard Lao Thiane's interests?

Gerard Lao Thiane has interest in It/ Data Processing, Music, Sports, Travel.

What skills is Gerard Lao Thiane known for?

Gerard Lao Thiane has skills like Strategy, E Commerce, Management, Business Strategy, Business Development, Competitive Analysis, Retail, Negotiation, Marketing, Sales, Product Management, Marketing Strategy.

Who are Gerard Lao Thiane's colleagues?

Gerard Lao Thiane's colleagues are Jee Kim, Monica Kaiping (Busch), Cecilia Nguyen, 江海涛, Manuela Correa, Michelle Maginnis, Glenn Depuno.

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