`We are a team of experts passionate about driving business and personal success. With over 5 years of combined experience in the U.S. and Colombian markets, we specialize in strategic consulting, coaching, mentoring, innovative digital solutions, and the development and launch of high-quality infoproducts.

Led the commercial strategy for the mass-market business unit in 13 departments across Colombia and Bogotá. Managed diverse channels such as Retail Agents, Service Centers, Field Sales Teams, TAT, Installation & Operations, all with a clear focus on maximizing market share and service coverage.Managed a budget exceeding $700 million, ensuring efficient resource allocation to drive growth and profitability.Delivered annual sales growth of 3% while improving the Great Place to… Show more Led the commercial strategy for the mass-market business unit in 13 departments across Colombia and Bogotá. Managed diverse channels such as Retail Agents, Service Centers, Field Sales Teams, TAT, Installation & Operations, all with a clear focus on maximizing market share and service coverage.Managed a budget exceeding $700 million, ensuring efficient resource allocation to drive growth and profitability.Delivered annual sales growth of 3% while improving the Great Place to Work score by 5%, reaching a 91% satisfaction rate.Directed a team of 1,048 employees, including 536 sales personnel, ensuring their alignment with the strategic goals.Impact: Increased national market share to 21.5%, solidifying the company's competitive position.Skills: Market penetration, Microsoft Office, Leadership, Numerical analysis, Executive management, Business Strategy, Budgeting, Consulting, Telecommunications, Sales management, ICT, Wireless, Negotiation, Intermediate English, Business planning, Strategy implementation, Team leadership, Mobile communications, Project management, Carrier relationships, Business administration, Business planning, Sales management, Communication, Action planning, Product management, IT service management, Teamwork, Fiber optic networks, Wireless communication, Relationship management, Business analysis, Strategic planning, Negotiation, Product management, Strategic planning, Mobile devices, Project management, Sales planning. Show less

Strategically lead the commercial challenges for the Central East region (Bogotá + 11 Departments). Develop Claro products across sales channels including Commercial Agents (Street/PDV), Retail, Service and Sales Centers, Troops, and TAT, aiming to increase market share, customer base, and total revenue while ensuring a positive work environment.Skills: Market penetration, Microsoft Office, Leadership, Numerical analysis, Executive management, Business Strategy, Budgeting, Consulting… Show more Strategically lead the commercial challenges for the Central East region (Bogotá + 11 Departments). Develop Claro products across sales channels including Commercial Agents (Street/PDV), Retail, Service and Sales Centers, Troops, and TAT, aiming to increase market share, customer base, and total revenue while ensuring a positive work environment.Skills: Market penetration, Microsoft Office, Leadership, Numerical analysis, Executive management, Business Strategy, Budgeting, Consulting, Telecommunications, Sales management, ICT, Wireless, Negotiation, Intermediate English, Business planning, Strategy implementation, Team leadership, Mobile communications, Project management, Carrier relationships, Business administration, Business planning, Sales management, Communication, Action planning, Product management, IT service management, Teamwork, Fiber optic networks, Wireless communication, Relationship management, Business analysis, Strategic planning, Negotiation, Product management, Strategic planning, Mobile devices, Project management, Sales planning. Show less

Led commercial, administrative, and strategic operations across five departments: Caldas, Quindío, Risaralda, Valle, Cauca, and Nariño.Consolidated street sales and point-of-sale operations, increasing this channel's effectiveness by 5%.Ensured excellence in customer service, loyalty programs, technical rollout, and achievement of commercial targets.Impact: Enhanced the company's market presence through comprehensive customer relationship and sales… Show more Led commercial, administrative, and strategic operations across five departments: Caldas, Quindío, Risaralda, Valle, Cauca, and Nariño.Consolidated street sales and point-of-sale operations, increasing this channel's effectiveness by 5%.Ensured excellence in customer service, loyalty programs, technical rollout, and achievement of commercial targets.Impact: Enhanced the company's market presence through comprehensive customer relationship and sales strategies.Skills: Market penetration, Microsoft Office, Leadership, Numerical analysis, Executive management, Business Strategy, Budgeting, Consulting, Telecommunications, Sales management, ICT, Wireless, Negotiation, Intermediate English, Business planning, Strategy implementation, Team leadership, Mobile communications, Project management, Carrier relationships, Business administration, Business planning, Sales management, Communication, Action planning, Product management, IT service management, Teamwork, Wireless communication, Relationship management, Business analysis, Strategic planning, Negotiation, Product management, Strategic planning, Mobile devices, Project management, Sales planning. Show less

Directed commercial and administrative strategies for 12 departments in the East and for the Southwestern region, covering Cauca, Valle, and Nariño.Focused on achieving sales, customer service, loyalty, administrative, and HR targets.Boosted market share in the Southwestern region from 4% to 7% and in Cali from 9% to 12%.Improved the Great Place to Work score from 64% to 92% in 2016.Annual budget: US$ 50 Million. Head Count: 860 employees.Impact: Delivered… Show more Directed commercial and administrative strategies for 12 departments in the East and for the Southwestern region, covering Cauca, Valle, and Nariño.Focused on achieving sales, customer service, loyalty, administrative, and HR targets.Boosted market share in the Southwestern region from 4% to 7% and in Cali from 9% to 12%.Improved the Great Place to Work score from 64% to 92% in 2016.Annual budget: US$ 50 Million. Head Count: 860 employees.Impact: Delivered sustainable growth and improved employee satisfaction, solidifying the company's market position. Show less

Through the design and execution of commercial and marketing strategies, managed and ensured results in revenue, acquisition of new users, and loyalty of existing customers.Annual budget: US$ 30 Million. Head Count: 600 employees.Achievements:• Through commercial strategies, training, and support, achieved a 21% increase in commercial management revenue, a 34% increase in total revenue, and a 15% improvement in the working climate, from 76% to 91%, according to measurements… Show more Through the design and execution of commercial and marketing strategies, managed and ensured results in revenue, acquisition of new users, and loyalty of existing customers.Annual budget: US$ 30 Million. Head Count: 600 employees.Achievements:• Through commercial strategies, training, and support, achieved a 21% increase in commercial management revenue, a 34% increase in total revenue, and a 15% improvement in the working climate, from 76% to 91%, according to measurements by Great Place to Work Colombia.. Show less

Position the university within the business and productive sectors of the country in business consulting, develop and present technology proposals to the business sector, and ensure compliance with goals in companies and budget.

Design and sustain new engineering study plans for the National Ministry of Education.Develop strategies for institutional marketing of the faculty's curricula.Lead the creation project of the Software and Communications Engineering program.

Lead the implementation project of the Internet access node in each office nationwide.Evaluate and control the software licensing project required in the administrative and academic areas.