Gabrielle Hafalia Email & Phone Number

Strand Media Partners is a boutique email media buying (CPM) agency offering white-glove service to nutraceutical/health & wellness companies in the direct response marketing space. -Directed the strategic management, scaling, and acquisition of email media placements for clients within the health & wellness online marketplace, with the primary objective of enhancing sales and maximizing ROI on their respective media budgets.-Orchestrated the management of a $7.7MM client email portfolio in 2023, achieving significant milestones, including a quarter-over-quarter average account growth of 37%, with select quarters experiencing an impressive 80% expansion.-Individually oversaw more than half (65%) of the total revenue generated by the company throughout the 2024 fiscal year, with that percentage greatly increasing from June 2023 onward. -Successfully curated and managed a portfolio of accounts, with many consistently spending multiple six-figures per month.Vetted potential clients and media partners through vigorous evaluation of product funnels and email data specs. -Implemented and introduced new project management tools, SOPs, and training guidelines used amongst our internal team as well as clients for smoother processes and better organizational practices.

Digistore24 is a global online sales platform encompassing an integrated online store, an affiliate network, support for various payment methods, and automated accounting. -Oversaw & scaled DS24’s top revenue producing affiliate accounts who individually produced $240K - $10MM+ on an annual basis. -Spearheaded the development of new and efficient forms of mass communications and organization, including newsletter broadcasts, canned responses, and basic project management tools for junior growth managers. -Negotiated payment terms and payouts for my managed accounts between DS24 as a payment processor and platform vendors.

7ROI is a CPA Network in the online performance advertising world to provide Publishers and Advertisers State-of-the-art Platform and service in order to maximize their respective ROI.-Directed high-revenue-generating accounts through various customer acquisition and lead generation marketing channels, yielding annual returns in the hundreds of thousands of dollars.-Innovatively explored revenue growth opportunities by analyzing seasonal and cyclical sales patterns, implementing strategic campaign pivots for optimal results for both the company and partners.-Provided weekly and monthly reports to clients on account growth, while working with them one-on-one to ensure continued scalability. -Grew internal revenue by targeting new affiliates, as well as reviving previously dormant/ inactive accounts. -Created systems of accountability for the sales team to track the process of pitching ideas/campaigns to their execution.

Scottsdale, Az

E5A was a boutique affiliate management agency, generating 8 million leads, contributing to hundreds of millions in revenue, and orchestrating major affiliate launches for multiple clients in the health & wellness space. -Facilitated joint venture partnerships with health/wellness/fitness influencers and companies in the direct response/affiliate marketing sector. -Within the first 18 months of starting, I helped our clients produce over $23.2 million in sales, added over 3 million emails to their ESPs, and have helped our clients go #1 and #3 on the New York Times bestseller list.-Managed virtual assistants to ensure smooth and timely deliverables for clients.

Phoenix, Arizona Area

Revival Art Collective is a cooperative enterprise consisting of a 2,000 square foot art gallery space and private, custom tattoo studios. -Manage the website by making relevant updates, writing copy, posting events, writing blogs, etc. through WordPress. -Manage all social media accounts and content on platforms including Facebook, Instagram, Pinterest, and Twitter. -Create monthly analytic reports covering key specs from social media accounts.-Generate and execute mass email campaigns through STX Software. -Create, send, and track all artist invoices through Quickbooks online software. -Serve as point of contact for local artists, publication sites, and tattoo artist clientele.

Scottsdale, Arizona

-Research and write blog style articles and press releases for a wide variety of clients including fields such as law and legal affairs, cosmetology, real estate, HVAC, etc.-Assist in creating, writing, and editing internal documents and publications related to digital marketing, SEO, direct response, and campaign strategies. -Compose and create graphs based on data collected from Google Analytics, WordPress, and Mail Chimp for case studies and white papers.

Washington D.C. Metro Area

The International Association of Immunization Managers (IAIM) is a program of the Albert B. Sabin Vaccine Institute.-Conducted research and wrote reports on various aspects of vaccine and immunization management to increase international, national, sub-national, and local performance programs.-Carried out various administrative tasks including emailing IAIM's global members, and organizing information.-Assisted and traveled with the Secretariat in managing and organizing IAIM's Inaugural Conference in Istanbul, Turkey throughout March 2015.

Bachelor Of Arts (B.A.), International Relations And Affairs

Activities and Societies: Boys and Girls Club Volunteer (2012-2013) William Smith Rugby (2012-2014), Day of Service Volunteer.

Amman, Jordan: Modernization And Social Change

Activities and Societies: Demonstrated qualitative research techniques and design through conducting an independent research project.

Individual Course

Introduction to Sociology (100).

High School Diploma

Activities and Societies: Model United Nations, Newspaper editor, Literary Magazine Editor in Cheif, Cross CountryArizona Girl's State.