Associate Vice President, Enterprise Account Management
Current-Consult a portfolio of Fortune 100 clients-Deliver data-driven insights to define opportunities to strengthen brands through strategic positioning, new brand creation, and product innovation -Collaborate directly with cross-functional stakeholders at the client, including Consumer Insights, Competitive Intelligence, Customer & Brand Marketing, Social Media, and Innovation teams to ensure consistency of brand positioning across all touchpoints At Mintel we're passionate about helping our clients grow their business by helping them understand their competition, their current & prospective customers, and by spotting innovation that they can use. We work with thousands of brands across the globe, including finance, telecom, CPG, travel, insurance, food & drink, and travel.I help our customers use Mintel to make themselves and their brands more successful.Contact me anytime at ggrendel@mintel.com Specialties: Market IntelligenceAdvertising InsightConsumer InsightConsumer Research