Gibran Khan Email & Phone Number

Lahore, Punjab, Pakistan

Pakistan

Lahore, Punjab, Pakistan

• Updated databases to include key performance indicators and built dashboards to visualize data for analysis.
• Streamlined the marketing department, by shifting focus towards data driven marketing which in turn led to reduced ad spend and other marketing costs.
• Integrated up to date UA strategies in the PlaySpare team which directly led to an increase in monthly downloads.
• Oversaw the game district team in developing, designing and publishing the piggy panda brand of games.
• Optimized user acquisition of Stickya team with attribution data which allowed us to acquire high value users which in turn led to increased in-app purchases and consequently revenue.
• Researched potential target markets/demographics for new projects. Identified potential opportunities for games of various genres