Gina De Peralta Thorne, Ms

Gina De Peralta Thorne, Ms Email and Phone Number

Marketing Director @ BasePoint
Fort Collins, CO, US
Gina De Peralta Thorne, Ms's Location
Fort Collins, Colorado, United States, United States
Gina De Peralta Thorne, Ms's Contact Details

Gina De Peralta Thorne, Ms work email

Gina De Peralta Thorne, Ms personal email

n/a
About Gina De Peralta Thorne, Ms

Behavioral Health Consultant and Business Coach, with a servant leader approach, backed by 25 years of experience mentoring individuals and organizations to reach their fullest potential. I have a diverse marketing and operations background working with private and public sector organizations, including hospitals, non-profit organizations, institutions of higher learning, and behavioral health programs in Florida, New York, Ohio, Virginia, and Colorado.My areas of focus include leadership development and coaching, comprehensive 360 organizational needs assessments, and strengths-based organizational development, to help develop and foster a healthy culture that supports its people who in turn help companies meet their goals. Currently, I am a freelance behavioral health consultant, assisting organizations in identifying barriers to success and building unique strategies to overcome internal and external challenges. I am available to help build strong employee engagement, a robust brand, and productive organizational outcomes that meet the needs of the communities you serve.

Gina De Peralta Thorne, Ms's Current Company Details
BasePoint

Basepoint

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Marketing Director
Fort Collins, CO, US
Employees:
131
Gina De Peralta Thorne, Ms Work Experience Details
  • Basepoint
    Marketing Director
    Basepoint
    Fort Collins, Co, Us
  • Treatment Professionals In Alumni Services (Tpas)
    Executive Director
    Treatment Professionals In Alumni Services (Tpas) Feb 2024 - Present
    Colorado, United States
    Serve as a key advisor and strategist, collaborating closely with the TPAS Board and its members to drive organizational growth and effectiveness. Responsibilities focu on strengthening board development, enhancing member recruitment and retention efforts, improving existing programs, and integrating industry-leading best practices in alumni and recovery support. By leveraging expertise in nonprofit management, strategic planning, and industry knowledge, I provide guidance to TPAS leadership… Show more Serve as a key advisor and strategist, collaborating closely with the TPAS Board and its members to drive organizational growth and effectiveness. Responsibilities focu on strengthening board development, enhancing member recruitment and retention efforts, improving existing programs, and integrating industry-leading best practices in alumni and recovery support. By leveraging expertise in nonprofit management, strategic planning, and industry knowledge, I provide guidance to TPAS leadership in navigating the evolving landscape of behavioral health and addiction treatment. Through strategic insights and a collaborative approach, this role helps advance TPAS's mission of empowering alumni professionals and supporting individuals in their journey to recovery. Show less
  • Gina Thorne Consulting
    Gina Thorne Consulting, Llc
    Gina Thorne Consulting Apr 2021 - Present
    Fort Collins, Colorado, United States
  • Simplifyance
    Fractional Chief Marketing Officer
    Simplifyance Jul 2022 - May 2024
    Scottsdale, Arizona, United States
    Develop an organizational relationship between Sales and Marketing team, coordinate traditional and digital marketing efforts to grow Simplifyance brand, and leverage current network of professional connections to build brand awareness.
  • Reva, Inc. (Air Ambulance)
    Arreva Advantage Project Manager
    Reva, Inc. (Air Ambulance) Mar 2022 - Dec 2022
    Fort Lauderdale, Florida, United States
    Project Manager for ARREVA Advantage, a comprehensive travel membership program designed to provide "peace of mind" to travelers globally.
  • Aspenridge Recovery
    Business Development Consultant
    Aspenridge Recovery Jul 2021 - Aug 2022
    Lakewood, Colorado, United States
    Provide support and leadership to the Business Development team, develop strategic planning efforts to grow census, and collaborate with the Marketing team to foster partnerships between Outreach and Marketing. Assist with recruitment and hiring of a new Director of Outreach. Provided credentialing support and development of digital webinar series.
  • Harmony Foundation, Inc.
    Chief Marketing Officer
    Harmony Foundation, Inc. Feb 2018 - Apr 2021
    Estes Park, Colorado
    Leadership of Development, Marketing and Admission teams to educate individuals and families that Harmony Foundation, Inc. sets a course for recovery from substance use disorders. Metric and outcome focused, building systems that provide strategic direction for Harmony Foundation growth. Host webinars, podcasts and other digital based services to provide national brand presence for Harmony.Alumni engagement and event planning, assist with philanthropy and fund -raising to support… Show more Leadership of Development, Marketing and Admission teams to educate individuals and families that Harmony Foundation, Inc. sets a course for recovery from substance use disorders. Metric and outcome focused, building systems that provide strategic direction for Harmony Foundation growth. Host webinars, podcasts and other digital based services to provide national brand presence for Harmony.Alumni engagement and event planning, assist with philanthropy and fund -raising to support scholarship program. Work collaboratively with clinical to offer teaching and learning workshops for professionals and the community at large. Work collaboratively with Philanthropy team to help identify donors and events that generate revenue to support Harmony Scholarship fund.Provide support and leadership to Information Technology (IT) services who supports campus wide tech needs. Show less
  • Harmony Foundation, Inc.
    Director Of Business Development
    Harmony Foundation, Inc. Jan 2017 - Feb 2018
    Estes Park, Colorado
    Leadership of Development, Marketing and Admission teams to educate individuals and families that Harmony Foundation, Inc. sets a course for recovery from substance use disorders. Metric and outcome focused, building systems that provide strategic direction for Harmony Foundation growth. Alumni engagement and event planning, assist with philanthropy and fund -raising to support scholarship program. Work collaboratively with clinical to offer teaching and learning workshops for… Show more Leadership of Development, Marketing and Admission teams to educate individuals and families that Harmony Foundation, Inc. sets a course for recovery from substance use disorders. Metric and outcome focused, building systems that provide strategic direction for Harmony Foundation growth. Alumni engagement and event planning, assist with philanthropy and fund -raising to support scholarship program. Work collaboratively with clinical to offer teaching and learning workshops for professionals and the community at large. Show less
  • Lakeview Health
    Vice President Of Marketing
    Lakeview Health Jun 2013 - Dec 2016
    Jacksonville, Florida Area
    Leadership: Provide leadership to a creative and motivated internet marketing team that builds on traditional and online marketing to stretch the mission of Lakeview Health. Aspects of this team include transparent and ethical practices of SEO management, Paid Search, Content Development, Social Media Management, Email Drip Campaigns, Intranet Communication, Webinars and other digital support needs to other departments within the organization.Event Marketing/Education: Develop and… Show more Leadership: Provide leadership to a creative and motivated internet marketing team that builds on traditional and online marketing to stretch the mission of Lakeview Health. Aspects of this team include transparent and ethical practices of SEO management, Paid Search, Content Development, Social Media Management, Email Drip Campaigns, Intranet Communication, Webinars and other digital support needs to other departments within the organization.Event Marketing/Education: Develop and implement educational and training workshops through collaboratively partnerships with other strategic partners in the industry. Secure continuing education through various credentialing bodies to support multiple disciplines seeking information on addiction and mental health disorders. Branding Campaigns: Develop branding campaign that promoted the "Find Your True North" message, including collateral and trade show materials, that will help saturate the Lakeview Health philosophy and engage individuals and families seeking help for substance use disorders.Alumni Leadership: Provide leadership to the Alumni Services Department and its staff to help grow alumni and their connection to Lakeview Health. Assist with concepts and ideas that will engage alumni with current patients building a relationship that will carry forward after treatment.Public Speaking: Discussed aspects of Addiction 101 to Jacksonville Heath Council and area primary care practices. Co-facilitated presentations on Recovery Management to Georgia Recovery Residences Association Conference and River Region Community Panel. Guest speaker on Melissa Ross, First Coast Connects on the increase in heroin addiction. Show less
  • The Farley Center At Williamsburg Place
    Director Of Business Development
    The Farley Center At Williamsburg Place Jan 2008 - May 2013
    Brand Development: Web site traffic growth, content management, public & media relations with major news networks including NBC, ABC, CBS, and the Chicago Tribune; Collateral material development, quarterly newsletters and print, TV and radio marketing for locally and regionally; Organize monthly Professional Lecture Series for treatment providers, showcase clincical staff through online webinars. Management: Supervised and conducted annual evaluations of staff. Fiscal oversight of… Show more Brand Development: Web site traffic growth, content management, public & media relations with major news networks including NBC, ABC, CBS, and the Chicago Tribune; Collateral material development, quarterly newsletters and print, TV and radio marketing for locally and regionally; Organize monthly Professional Lecture Series for treatment providers, showcase clincical staff through online webinars. Management: Supervised and conducted annual evaluations of staff. Fiscal oversight of the Business Development annual budget, Strategic Planning and Data Collection and Analysis of Admissions call volume and admissionsDirect Sales & Referral Development: Identified new prospects with specific target markets, including Professional Monitoring Boards, MCO, EAP and Mental Health Providers, Developed bi-annual Professional Referral Weekend, Oversight of alumni initiatives Show less
  • Historic Triangle Substance Abuse Coalition
    Coalition Director
    Historic Triangle Substance Abuse Coalition Aug 2004 - Jan 2008
    Williamsburg, Va
    Management: Supervised professional staff, contract employees, and William and Mary graduate students, conducted staff performance evaluations, recruited and hired staff, managed $250,000 coalition budget, facilitated board development, generated coalition policies and procedures, facilitated strategic planning process, needs assessment and evaluation outcomes for coalition, facilitated systems change to increase a continuum of care in the substance abuse field focusing on prevention, treatment… Show more Management: Supervised professional staff, contract employees, and William and Mary graduate students, conducted staff performance evaluations, recruited and hired staff, managed $250,000 coalition budget, facilitated board development, generated coalition policies and procedures, facilitated strategic planning process, needs assessment and evaluation outcomes for coalition, facilitated systems change to increase a continuum of care in the substance abuse field focusing on prevention, treatment and recovery resources, provided leadership in coalition building utilizing five strategies of assessment, logic model, strategic planning, evaluation and sustainability.Funds Development: Secured over $900,000 in grant funds through federal, state and regional resources, generated a Coalition sustainability plan in partnership with the Coalition Board of Directors, Marketing/PR & Branding: Assisted in creating Coalition “Year In Review” publications promoting Coalition accomplishments, presented to business and civic organizations about the Coalition and the impact of substance abuse on the local community, developed a Social Norms Marketing Campaign. Collaboration: Provided oversight to individual project committees (Prevention, Treatment and Recovery), including sub-committees (Youth Services and Criminal Justice). Responsible for bi-annual coalition meetings for 150 coalition membership, assisted in the implementation of coalition trainings to build capacity in substance abuse services. Show less
  • Buffalo State College
    Director Of Health Education
    Buffalo State College Aug 2001 - May 2004
    Buffalo/Niagara, New York Area
    Management: Supervised graduate interns, peer educators and student employees. supervised research assistant for mystudentbody.com-tobacco research project.Event Planning: Designed, managed and evaluated health promotion programs for BSC students,faculty and staff, oversight of bi-annual stress reduction program, nutrition and body awareness events.Funds Development: Worked collaboratively with the Erie-Niagara Tobacco Free Coalition to secure funding for tobacco control… Show more Management: Supervised graduate interns, peer educators and student employees. supervised research assistant for mystudentbody.com-tobacco research project.Event Planning: Designed, managed and evaluated health promotion programs for BSC students,faculty and staff, oversight of bi-annual stress reduction program, nutrition and body awareness events.Funds Development: Worked collaboratively with the Erie-Niagara Tobacco Free Coalition to secure funding for tobacco control initiatives at Buffalo State College. Curriculum Design: Designed health education programs with a focus on body awareness, nutrition, tobacco, women’s and men’s health, relationships, stress and sexuality, collaborated with academic departments to infuse workshops and presentations into class curriculum, designed and facilitated four day peer education training. Marketing: Managed health promotion web-site, worked collaboratively with College Relations Department to create an interactive health education web-site for BSC students, faculty and staff, designed and disseminated health education flyers, brochures, table tents, and palm cards, hosted a talk radio show: SADE for BSC students, coordinated wellness column for student newspaper.Public Speaking: Facilitated presentations in classrooms, resident halls, and student organizations about health education issues. Designed and implemented a semester long Wellness Wednesdays’ series. Worked collaboratively with Residence Life, Counseling Center and academic departments to conduct a six week women’s health series entitled Woman to Woman (W2W), designed a tobacco control social norms campaign, including a component on media literacy, collaborated with Athletics Department CHAMPS Life Skills to train athletic teams in nutrition and body awareness. Show less
  • American Lung Association
    Regional Grant Manager
    American Lung Association Jun 1997 - May 2000
    Pensacola, Florida Area
    Management: Supervised the development of the Not On Tobacco (N-O-T) program in 12 high schools, provided administrative and program support to 30 N-O-T facilitators at the school level, maintained a detailed budget of the northwest Florida N-O-T program, collected research data on each student participating in the program, purchased materials and supplies for all schools participating in the N-O-T program, supervised graduate/undergraduate interns from the University of West Florida… Show more Management: Supervised the development of the Not On Tobacco (N-O-T) program in 12 high schools, provided administrative and program support to 30 N-O-T facilitators at the school level, maintained a detailed budget of the northwest Florida N-O-T program, collected research data on each student participating in the program, purchased materials and supplies for all schools participating in the N-O-T program, supervised graduate/undergraduate interns from the University of West Florida. Program Planning: Assisted with promotion of lung health and prevention of lung disease educational programs; including Pensacola’s Largest Baby Shower, Volunteer Recognition Dinner, Golf Privilege Cards, Asthma Adventure Camp and Asthma Superstar Day Show less

Gina De Peralta Thorne, Ms Skills

Coalition Development Board Development Marketing Communications Public Policy Health Advocacy Public Speaking Public Relations Grant Writing Health Communication Social Media Marketing Fundraising Health Education Psychotherapy Psychology Leadership Development Coaching Community Development Leadership Business Development Market Research Plannning Stress Management Adolescents Volunteer Management Newsletters Case Managment Behavioral Health Technology Needs Analysis Marketing Strategy Wellness Marketing Program Evaluation Therapists Policy Proposal Writing Conflict Resolution Grants Program Management Budgets Strategic Planning Brand Development Hospitals Case Management Planning Working With Adolescents

Gina De Peralta Thorne, Ms Education Details

Frequently Asked Questions about Gina De Peralta Thorne, Ms

What company does Gina De Peralta Thorne, Ms work for?

Gina De Peralta Thorne, Ms works for Basepoint

What is Gina De Peralta Thorne, Ms's role at the current company?

Gina De Peralta Thorne, Ms's current role is Marketing Director.

What is Gina De Peralta Thorne, Ms's email address?

Gina De Peralta Thorne, Ms's email address is gt****@****ter.com

What schools did Gina De Peralta Thorne, Ms attend?

Gina De Peralta Thorne, Ms attended University Of West Florida, Florida State University.

What skills is Gina De Peralta Thorne, Ms known for?

Gina De Peralta Thorne, Ms has skills like Coalition Development, Board Development, Marketing Communications, Public Policy, Health Advocacy, Public Speaking, Public Relations, Grant Writing, Health Communication, Social Media Marketing, Fundraising, Health Education.

Who are Gina De Peralta Thorne, Ms's colleagues?

Gina De Peralta Thorne, Ms's colleagues are Corinne Kou, Toby Crouch, Madison Kelso, Thanh Le, Whitney W., Vanessa Pike, Thelma Handy.

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