Giuseppe Ricucci Email & Phone Number

Milan, Lombardy, Italy

Management of all Marketing Automation strategies via Marketing Cloud Account Engagement (ex. Pardot), with provable Track Records.◆ Automations Rules and Engagement Programs to increase user involvement.◆ Static and Dynamic Lists to segment prospects based on various demographic and behavioral logics.◆ Score and Scoring Rules to measure prospects' engagement with our content.◆ Grade and Profiles with sets of parameters to measure the company's interest in prospects.◆ Forms and Form Handlers to improve conversions on digital spaces, in line with GDPR directives.◆ Campaigns and Email Marketing for inbound marketing and lead nurturing strategies.◆ Over 350 conversions in the first 3 months of 2024 (and over 900 conversions in 2023).◆ 91 appointment reservations at the stand at the last sector fair in March 2024, via Lead Capture Form.

As System Admin and Sfdc Business Analyst I follow all the development dynamics of the Salesforce project for the company, researching new solutions and evaluating their impacts on the organization, as well as listening and providing continuous support to the team for the development of new needs and requests.◆ Custom Objects and Custom fields and Lightning App Builder to improve users' experiences.◆ Edit Pages, Edit Objects, components, record types, validation rules, Reports&Dashboards reporting activities.◆ Data modeling and DataLoader for massive import and export activities.◆ Flow Builder and Flows to automate processes and repetitive actions.◆ Trailhead for continuous learning and improvement.◆ Slack project: I implemented Slack across the entire commercial area, both in Italy and the United States, to improve the information flow, integrating it with Account Engagement, Sales Cloud CRM, Google Suite and Gmail (Sales Channels, Slack Conversations component on Records, Slack for Gmail...).◆ Good knowledge of the Salesforce platform as a whole and the main solutions offered: Sales Cloud, Service Cloud, Service Console, Marketing Cloud, Pardot, Data Cloud, Slack, Tableau, Mulesoft...

Brescia Area, Italy

From 2018 to today I have held the role of marketing and digital marketing manager for Porta SolutionsS.p.A., helping the company to deal with the digital transformation challenges in the sales & marketing area.

Project consultant for the company on Marketing Automation activities and implementation of Marketing Automation and Customer Engagement solutions: Lead Capture Forms, Automations, management of user visits to the fair.

Charlotte, North Carolina, United States

Collaboration with the Sales team of the American branch of Porta North America, Inc. for digital marketing and online advertising strategies.◆ Trips to the American headquarters in Charlotte lasting several weeks;◆ Direct participation in sector trade shows;◆ Training to the Sales Team on Salesforce technologies (Sales Cloud, Opportunity management, Slack..).

Consultant for the company on all Digital Marketing, Marketing Automation and Digital Journey activities.Implementation of CRM solution, sales pipeline, marketing process automations, Slack across the entire Org.

Monza And Brianza Area, Italy

In 2015, after my first experience in retail and consumer goods industry, I joined the family business, specialized in B2C and B2B trade of gastronomic products. My role was mainly aimed the management of relationships with customers and suppliers, as well as the development of marketing and sales strategies.A role that allowed me to develop a problem-solving and results-oriented mentality:- relationship management with B2C and B2B customers- suppliers selection and contract's negotiation.- administrative management, bills and invoices- pricing strategies.- development of marketing and sales strategies.

Lecco Area, Italy

In 2008 I joined the BENNET S.p.A. team, where I had the opportunity to consolidate my first working experience in Sales for the Retail sector. A path of great growth which allowed me to develop excellent communication, operational and teamwork skills.- department management- team work management- procurement, product selection and related warehouse management

Bachelor'S Degree In Economics And Business Management, Business/Managerial Economics, 103/110

𝐓𝐡𝐞𝐬𝐢𝐬 The budget of the marketing and sales area, in the digital economy.

High School Diploma, Accounting And Finance, 85/100

High school degree in accounting, finance and marketing management. Commercial & accountant expert. Duration: 5 years

Education record

Trailblazer profile: https://trailblazer.me/id/giuseppericucci Trailhead is the fun way to learn. It allows individuals, teams.