Galen Kashtock Email & Phone Number

Raleigh-Durham, North Carolina Area

Raleigh-Durham, North Carolina Area

Raleigh, Nc

Built sales support team from ground up to support existing sales infrastructure in a start-up environment. Recruited and hired 25+ direct reports. Established processes and high-quality deliverables driving millions in sales and fulfillment. Team reports included research, media strategy, media buying, operations, and reporting/analytics.

Raleigh-Durham, North Carolina Area

Columbia, Sc

Columbia, Sc

Currently developing and implementing inbound marketing and digital strategies to:• Increase email subscriptions• Increase referrals from social media; facebook, twitter, linkedin, etc• Streamline and aggregate communications through social media via automation and best practices• Carve out niche audiences, and help our content find them through inbound strategies• Improve SEO• Increase paid digital subscriptions• Increase our B2B presence• Increase ad… Show more Currently developing and implementing inbound marketing and digital strategies to:• Increase email subscriptions• Increase referrals from social media; facebook, twitter, linkedin, etc• Streamline and aggregate communications through social media via automation and best practices• Carve out niche audiences, and help our content find them through inbound strategies• Improve SEO• Increase paid digital subscriptions• Increase our B2B presence• Increase ad revenue via tactical ad placement Show less

Columbia, Sc

Managed the following business functions in advertising:• Dashboarding of revenue and sales information in real-time via automated processes.• Development and maintenance of "manager's dashboard" that focuses on KPIs• Forecasting of revenue for the entire department• Goal-setting for all sales reps• Payout and auditing of all commissions• Working with finance on invoices, accruals, and expense flashes.

Columbia, South Carolina Area

Coordinated digital ad operations via:• Inventory and revenue forecasting of ad units on TheState.com, GoGamecocks.com, and Yahoo services in the Columbia, SC DMA• Web metric tracking using Google DFP. Adobe SiteCatalyst, Google Analytics• Optimizing SEM campaigns for merchants through keyword and CPC analysis• Online operations for The State's daily deal program, dealsaver.com.• Facilitating the successful completion of projects with graphic design vendors.•… Show more Coordinated digital ad operations via:• Inventory and revenue forecasting of ad units on TheState.com, GoGamecocks.com, and Yahoo services in the Columbia, SC DMA• Web metric tracking using Google DFP. Adobe SiteCatalyst, Google Analytics• Optimizing SEM campaigns for merchants through keyword and CPC analysis• Online operations for The State's daily deal program, dealsaver.com.• Facilitating the successful completion of projects with graphic design vendors.• Automating reports via macros and data connections in Microsoft ExcelSkills developed: Digital ad inventory analysis, Revenue analysis and forecasting, Adobe SiteCatalyst, Google Analytics, SEM, digital operations, Advanced excel (vlookups, pivot tables, complex macros), daily deal programs Show less

Columbia, Sc

Dublin, Va

Radford, Va

Winston-Salem, Nc

Christiansburg, Va

Fairlawn, Va

Lake Ridge, Va

Master Of Business Administration, Marketing

Activities and Societies: President; MBA Student Association 3.83 GPA

Bachelor Of Music, Music Business

Activities and Societies: Fraternity Education Officer, Secretary; Phi Mu Alpha Sinfonia 3.85 GPA, Summa Cum Laude