Head Of Experience Design
CurrentThe Head of Experience Design role is dedicated to enhancing client satisfaction, retention, and expansion across various segments such as advisers, investors, members, and employers at Insignia Financial, an ASX Top 200 company and a prominent Australian wealth manager. Key Objectives:1. Develop user-friendly experiences for essential segments.2. Cultivate Human-Centred Design expertise by leading an experience design team, fostering company-wide proficiency.3. Address CX, UX, and UI needs for stakeholders encompassing product, marketing, and digital teams.4. Integrate experience design into the vision and strategy, championing design thinking.Responsibilities:Transform Critical Customer Journeys:- Diagnose: Identify high-priority journeys aligned with value and business needs.- Design: Utilise Design Thinking to create impactful, scalable experiences.- Deliver: Collaborate for maximum impact, using insights and metrics for lasting success.Lead Client Experience Team:- Leadership: Mentor the team in experience design and delivery.- Team Development: Manage structure, recruitment, training, and evaluations.- Research and Co-design: Plan and execute customer research, refining solutions.Lead User Experience Design:- UX Design: Craft artefacts aligning with business needs through research.- Qualitative Research: Provide insights for iterative improvements.- Decision-Making: Guide prioritisation aligned with business vision.- Contribution to KPIs: Support objectives and feature delivery KPIs.- Thought Leadership: Lead discussions, workshops, and retrospectives.- Continuous Improvement: Instil a culture of improvement.- Design Maturity: Develop reusable assets and evidence-based approaches.- User-Centric Approach: Demonstrate user-centric behaviours.- CX/UX Advisory: Advise on enhancing client experiences.In summary, this role shapes journeys, nurtures teams, and leads experience design to drive Insignia Financial's success.