Glenn Rohrbacker Email & Phone Number

United States

Manage tens of thousands of dollars in advertising spend for large-scale healthcare clients.Provide expert advice to clients on how to optimize and improve campaign performance across channels.Reduced CPA on Facebook campaigns by implementing dynamic creative.

Wrote topical, SEO-optimized blogs for clients based on their respective Home Services niche.Used data analysis to assess and adjust campaigns in real-time. Led monthly meetings with the Home Services content team.

Execute content marketing campaigns for 20+ Home Services clients.

Patchogue, New York

Managed five local news websites curating content from our print issues, online exclusives, and multimedia.Produced content for social media accounts for all newspapers.Helped plan weekly papers through content direction and management ofstaff reporters.

Patchogue, Ny

Wrote over 700 stories (so far) - covering small towns on Long Island.Created video and photo for story enhancement.Covered important local events live on social media.

West Haven, Ct

Plan and layout structure of newspaper each week; run all social media accounts and manage online website.Handle all finances including ad sales, paying bills, expenses, revenue, and purchasing.Manage a diverse staff of writers and contributors and coordinate the best path for the newspaper.Act as representative to Undergraduate Student Government Association.Created and produce weekly broadcast news show and sports show.

New Britain, Ct

• Lead a social media initiative to capitalize on GBPR’s outreach online.• Research strategies for media dissemination and connect with local, state, and national media outlets.• Coordinate with management officials to complete PR campaigns in a timely and efficient manner.

Smithtown, Ny

• Work on investigative pieces about issues around town.• Use specific Search Engine Optimization techniques to maximize reach and effectiveness of content.• Write AP style pieces on local events and news.• Learn about local politics and issues to cover and write about.• Produce multimedia content such as photos and videos for the website.

New Haven, Ct

Monitored news reports on the mayor or city of New Haven and post them on city social media.• Wrote remarks, letters, newsletter pieces and press advisories for the communications director.• Attended press conferences held by the mayor and write press releases based on new initiatives.• Observed interviews between news outlets and the mayor and other city officials.

New Haven, Ct

• Compose and submit weekly article in a variety of formats on different subjects.• Assist in copy editing articles each week for content and grammar.• Share articles on social media and let others know about the Odyssey at New Haven.• Communicate with media positions, editors, and other writers to coordinate a successful chapter at UNH.

350 Moreland Road Commack, Ny 11725

• Handled operations of special large-scale commercial projects.• Worked with Operations department to schedule all aspects of commercial moves. • Took applicants through application and new-hire process with necessary paperwork and procedures.• Problem-solve day to day issues with employees or jobs in a time-sensitive environment.

Cormack, Ny

• Worked with the National Accounts department to organize moving process for clients.• Cooperated with other divisions to complete paperwork, solve problems, and set schedules.• Spoke with clients and their representatives to understand their needs.• Organized crews to be sent out on jobs for both small and large scale projects.

Bachelor’S Degree, Communication, Journalism, 3.5

Activities and Societies: The Charger Bulletin; Fully Charged; WNHU; Sigma Tau Delta English Honor Society;Minor in Political Science.

High School Diploma, 3.8

Activities and Societies: Marching Band, Student Government, National Honor Society, Drama Club

Master Of Business Administration - Mba, Marketing