Glyn Cawkwell Email & Phone Number

Welwyn Garden City, England, United Kingdom

Welwyn Garden City, Hertfordshire, United Kingdom

Welwyn Garden City, England, United Kingdom

As the sole graphic designer, I had the responsibility of overseeing a diverse portfolio of projects from inception to completion. This role encompassed effective coordination with internal staff, clients, and external agencies to ensure adherence to timelines and budgets. I played a key role in implementing conceptual ideas, guidelines, and strategies.

Hatfield, England, United Kingdom

Cambridge, United Kingdom

• Responsible for the daily production of visual assets (print and digital) promoting the physical and mobile Lightseekers and Warhammer: Age of Sigma video games.
• Worked closely with the Senior Character Artists to repurpose and expand character art for print and digital assets using Adobe Suite.
• Developed several graphic design projects that saw increased user engagement and game exposure (including the re-designed Warhammer splash page, the updated physical card box artwork and the targeted social media.
• Worked collaboratively with the rest of the graphics department on multiple projects at any given time to ensure all print and digital deadlines were met, and all work was of an exceptional standard.
• Proof-checked all my work to ensure there were no grammatical or design errors before submitting to Games Workshop for approval.
• Designed the UX and visual identity for the Beauty Labs and Disruptional websites, helping PlayFusion expand into the technology and beauty industries.

Stevenage, United Kingdom

• Responsible for the daily design in a popular luxury cashmere retail fashion brand.
• Led a team of three designers to develop graphics collateral for the company website, catalogues and retail ventures, holding weekly meetings to ensure projects were on track.
• Responsible for the printing budget and over three years managed to reduce the print expenditure by 15%.
• Ensured all print work came in under budget and all artwork supplied was correct and on-time.
• Managed printer relationships and work-flows, liaising with them on initial job specifications and quotes.
• Coordinated the art direction, design and delivery for the 25th-anniversary catalogue, marketing material, retail visuals, email campaigns, website and social media content.

Luton, United Kingdom

• Responsible for the art direction, design, printing and delivery of a variety of print collateral and all digital artwork production.
• Coordinated the art direction, design, printing and delivery of a variety of print collateral.
• Designed, produced and executed weekly email campaigns, that regularly saw a 50% increase in online traffic and an average return of £10,000.
• Coordinated the design and execution of all promotional campaigns - the Swimshop Luckycycle campaign had the following statistics at the time of launch: participation 40%, total value £29,680, total cost £463.65, the.
• Produced high-quality website and affiliate banners for PPC campaigns that saw an average of 9,803 clicks, 388 sales and £13,572 revenue a week.
• Merchandised the online store through the Magento visual merchandiser, managing landing pages to ensure the company maximised the effectiveness of its best-selling, highest-margin products.

Luton, United Kingdom

• Responsible for the art direction for all print and digital collateral.
• Photographed all merchandise, (processing the imagery and saving for print and digital use) and improved the look of the overall photography that had a positive effect on sales - up 5% after everything was live.
• Planned, designed and executed emails in conjunction with social media campaigns to promote new products and special offers, which regularly saw revenue increase 10-15% during the offer campaigns.
• Managed the online catalogue, through SLI Systems® and ATTRAQT™, to promote 'new in' and 'best selling' products to increase sales and profit (site conversion went up 8% after SLI was implemented and I had worked on.
• Designed landing pages and banners to compliment email campaigns and promotions.
• Ensured all artwork adhered to brand guidelines and was consistent in look and feel.

Luton, United Kingdom

• Working directly with the head of design I was heavily involved with coordinating the planning, photography, design, printing and delivery for quarterly mail order catalogue projects, two yearly twenty-four-page sale.
• Designed and oversaw the printing for roller banners used to promote the SwimShop® brand at swimming galas, triathlon and open water swimming events throughout the UK.
• Produced digital artwork for the SwimShop® website, used to help promote and complement the catalogue distribution.
• Ensured the brand identity was consistent across all media.
• Worked closely with the marketing team to successfully produce visual solutions for all print and digital projects.
• Ensured all print-based artwork conformed to the correct industry standards.

Luton, United Kingdom

• Reporting to the head of design my role involved assisting the quarterly photoshoots; art direction and layout.
• Post-processed imagery for print (300dpi) and digital (72dpi) use.
• Assisted in the planning and design for all mail-order catalogues.
• Designed all packaging for branded products.
• Designed digital homepage and banner creatives for the website.
• Prepared industry-standard print-ready artwork.

Loughborough, United Kingdom

• My role as a lifeguard at Loughborough University was a means to help me out financially during college and university
• It ended up being one of the best decisions I ever made - it taught me how to converse effectively with individuals from all walks of life and different ethnic backgrounds
• greatly developed my leadership and people skills, which, in turn allowed me to grow in confidence as an individual and communicate effectively with my colleagues
• promoted to senior lifeguard, where I would oversee and manage the junior lifeguards on shift
• depending on the shift I was tasked with unlocking or locking up the building and deactivating or activating all alarms
• ensuring the safe running of the facilities and the smooth running of operations

Ba (Hons), Game Art Design, Second-Class Honours, Upper Division (2:1)

As one of the top creative universities in the UK, De Montfort University (DMU) dramatically developed my visual and creative skill sets.

School Of The Arts Foundation, Multimedia Design, Merit

Loughborough’s Art and Design Foundation is a fast-paced, fun and creative course that encouraged me to develop my artistic ability.