Oana Godeanu Email and Phone Number

My role is to implement digital marketing campaigns on various media channels (Google Ads, Meta, TikTok, LinkedIn, Pinterest, Microsoft and Apple). I have the responsibility to monitor the campaigns and deliver the agreed KPIs in the media plan.Also, if necessary, if the campaign isn't working according to what was planned, I have to analyze it and bring a solution to the media planner in order to change what is needed.I keep in touch with the media planner in order to deliver quality campaigns, based on costs, campaign types, which creatives and audience types needs to be used to deliver the campaign’s KPIs.At the end of the campaigns, I conduct evaluation reports, insights of what went good or wrong, using platforms data like the ones I used to implement the campaigns and GA4.I take part in the weekly meetings with the clients, in which I deliver my experience of performance specialist over the digital campaigns.

Branding:- gather data intel from market research to identify target markets and assess consumer perceptions, competition, business trends, and product value- process internal audits to ensure the needs and goals of a company’s departments are alignedDigital:- monitoring the Google Ads campaigns to ensure that we are aligned with the client’s budget- conduct reports on monitoring the campaigns using tools like Data Studio, Google Ads Manager, Facebook Business Manager, Google Ads Editor

My role is to make media plans for our clients in the following domains and implementing and monitoring the TV campaigns for better results: - dairy products- technical equipmentAssuring media support conducting reports and presentations based on audience data and taking into consideration the competitors on the market. Creating ideas for better market implementation.I was in touch with TV channels and negotiate with them so that they would implement my spot campaign and accept the required modifications for the entire campaign.Also I was in touch with the client to provide him information, including reports and presentations about the campaigns and his competitors.

Making media plans for our clients: - pharma (hepato, cold&flu)- paint producers- FMCG field(dairy products, processed foods) - implementing and monitoring the TV campaigns for better results.Assuring media support conducting reports and presentations based on audience data and taking into consideration the competitors on the market. Creating ideas for better market implementation. I was in touch with TV channels and negotiate with them so that they would implement my spot campaign and accept the required modifications for the entire campaign.

Conduct periodic reports of audience for television and other media. Making presentations ( Romanian / English) for clients based on audience data / monitoring processed: - pharma (beauty, osteo, hepato, hair-care, cold&flu, mouth-care, pharmacies)- banking- electronics- furnishing using the ERP and INFOSYSMaking TV media plans for our clients in different fields: FMCG

Monitoring the Romanian TV channels.