Goldie Pyka Email & Phone Number

Washington, Dc, Us

Washington, Dc

WFP USA works to raise awareness of and support for the United Nations World Food Programme, the world’s largest hunger-fighting organization. As the Director of our editorial and brand initiatives, I lead a team that's responsible for the creation and implementation of our content strategy to drive engagement, reach new audiences, convert donors, and increase WFP’s visibility in the U.S. market.

San Francisco, Ca

Generate Capital partners with project and technology developers to build infrastructure that maximizes and preserves the world's critical resources. As EA to both the CFO and CIO, I managed scheduling, travel needs, Board deck creation, expense reports, and back-office initiatives/programs. I also served as the Office Manager, which included management of vendors, onboarding functions, internal operations, IT support, and an office expansion.

San Rafael, Ca

Delivered materials that supported both marketing and advancement efforts to engage alumni, donors, and community partners. Highlights include:• An OpEd published in the Huffington Post, October 2016• A special-edition print newsletter and email to 19k recipients• The 2017 admissions book

San Francisco

I joined the Food Bank during a rebranding effort and helped to implement it consistently across a wide range of mediums. I wrote, edited, and reviewed internal and external communications, produced photography and video, and gathered stories that supported our mission and programs. I also worked directly with the Executive Director to identify, develop, and secure media opportunities that increased awareness of our work in the community.Accomplishments include:• Raised more than $100,000 via monthly enewsletter and notices to the public – a 36% increase from the previous year.• Secured more than 30 substantial mentions in local media, including BuzzFeed, BayArea.com, SF Weekly, KQED, and the San Francisco Chronicle.

Washington D.C. Metro Area

In just a few months, I was able to revamp BTtoP's social media presence, reconcile errors in their contact database, and produce and promote a national RFP. I audited their community outreach efforts and submitted long-term communications recommendations to senior staff. Lastly, I worked closely with the Project Director to give project materials the voice and tone of a more general audience while being authentic to the existing brand style.

Washington D.C. Metro Area

I joined this national research and advocacy organization as Communications Coordinator and within three years was promoted to Manager and then Senior Manager. I worked closely with the President and Executive Director to develop, implement, and assess short- and long-term communications strategies including launching and managing our blog, contributing web content, and editing guest posts from 200+ contributors.Key accomplishments:• Produced multimedia assets including 6 videos, now with 9,000+ views.• Consolidated and optimized website and email communications, leading to 230K pageviews per month.• Grew Twitter followers from zero to 4k in less than four years.• Accurately translated complex healthcare information into dozens of consumer-friendly online resources and an iPhone app.

Harrisburg, Pennsylvania

Working in real estate advertising as the recession began to take effect was a lesson in crisis management, and the office ultimately closed. Until then, I served as point of contact for customers across three states, resolving disputes and providing high levels of support. I worked to optimize clients’ marketing materials and coordinated with online and hard‐copy publishers to ensure maximum exposure for their advertisements.

La Crosse, Wisconsin

The Realtor’s Association was the start of my now nine-year history in online and print communications. I analyzed local, state, and national market trends and supplied reports to the Executive Director. Oversaw the content, advertisers, design, and delivery of our monthly newsletter. Copyedited all sales listings for accuracy and fair housing compliance and maintained our website and contact database.

Mba

Bachelor Of Arts, Cum Laude, Anthropology

Activities and Societies: Anthropology Club Vice President 2006 and President 2007