Graham Pugh

Graham Pugh Email and Phone Number

3 things: good at words, not bad at ideas, great at brand building, rubbish at maths. @ Brand Voice Agency
Graham Pugh's Location
London, England, United Kingdom, United Kingdom
Graham Pugh's Contact Details

Graham Pugh personal email

n/a
About Graham Pugh

A highly experienced copywriter & Creative Director who has spent over 30 years working in advertising and marketing, on both the agency and client sides. After being asked to develop brand language for many clients from The National Trust to Help for Heroes, Waitrose to Not On The High Street, I set up Brand Voice Agency. Exploiting my enviable black book of contacts and affiliates, Brand Voice is able to to service clients more cost effectively, with a flat fee and specialist focus lacking in most agencies. We help companies who are just starting out and need to define themselves either to investors or customers. And existing brands who recognise a need to formalise and align their efforts to cut through in a competitive world.Most of all, we help brands stand out by ensuring their brand voice is distinctive, consistent and true to their offering.

Graham Pugh's Current Company Details
Brand Voice Agency

Brand Voice Agency

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3 things: good at words, not bad at ideas, great at brand building, rubbish at maths.
Graham Pugh Work Experience Details
  • Brand Voice Agency
    Founder
    Brand Voice Agency Mar 2021 - Present
    London, England, United Kingdom
    Articulate your brand voice without spending tens of thousands on brand consultancyBrand Voice Agency is a collective of senior copywriters and marketing strategists,skilled in creating the voice of a brand from scratch or as an evolution. www.brandvoice.agency
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  • Www.Grahampugh.Com
    Creative Consultant
    Www.Grahampugh.Com Mar 2018 - Present
    London
    Direct-to-client projects.
  • Paragon Pr
    Brand Strategist
    Paragon Pr Aug 2021 - Present
    London, England, United Kingdom
    Paragon are a US-based PR agency with a small satellite office in London. They specialise mainly in financial services and tech start-ups. My role is to work in a team with a Planner to develop initial organising ideas and tone of voice. His part of the process usually encompasses stakeholder interviews and the creation of a ‘brand on a page’. Then it’s over to me to turn the strategy into an organising idea (usually a tagline), plus a story and some sample headlines. This provides the brand with a ‘treasury’ of phrases – agreed ways of describing themselves that can be applied to any presentation or communication. We then create (or replace) their website and usually make a brand video to establish the brand’s core offer.
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  • Neilson Financial Services
    Head Of Creative & Communications
    Neilson Financial Services Sep 2019 - Mar 2021
    Slough, United Kingdom
    Neilson is a life insurance provider operating four direct-to-consumer life insurance brands: British Seniors, Smart, FRANKLi and Zestylife, as well as the life insurance price comparison site, Choozi.com. After working with Neilson since 2016 as a consultant, I joined on a contract basis in September 2019, before going salaried (4 days a week) in Jan 2020, to build and lead a team of designers and writers and raise the overall standard and effectiveness of creative output across TV, web content, social media (organic and paid), DM and print collateral.
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  • Mccann Enterprise
    Creative Director
    Mccann Enterprise May 2017 - Mar 2018
    London, United Kingdom
    Working on RingGo parking app, Help for Heroes, Ideal Standard International, Zurich Insurance, BMI roofing, Klöckner Pentaplast packaging. Successful pitches for LMG and Deutsche Börse Group.
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  • Mvc
    Co-Founder
    Mvc May 2016 - Apr 2017
    London, United Kingdom
    Direct-to-client work, working as an implanted resource.• Gain Capital - working on City Index, Finspreads and Gain Affiliates. Built a team with a project management partner, hiring in our own trafficking and additional creative resource.
  • Ogilvy & Mather, Iris, Geometry & More
    Freelance Creative Director
    Ogilvy & Mather, Iris, Geometry & More Jan 2014 - May 2016
    London, United Kingdom
    - O&M - CD at One Unilever, Feb 2015 to July (6 months)- McCann Worldgroup - part of international pitch team, London/Istanbul- Lida- Iris- Geometry- notonthehighstreet.com- VCCP- Oliver - campaigns for Thomas Cook, 3M, JP Morgan and the AA- Man Utd (in-house)- Selection (Italy)
  • Naked Communications
    Executive Creative Director (Interim)
    Naked Communications Apr 2013 - Dec 2013
    Clerkenwell, London
    Working across a great range of digitally-focussed business including Danone (Danio, Oykos, Actimel, Activia), Virgin Atlantic, Cadbury chocolate, Canderel, Nokia, Pedigree Petfoods.
  • Heyhuman
    Executive Creative Director (Interim)
    Heyhuman Oct 2012 - Apr 2013
    Fulham, London
    Oversaw creative work at Billingtons in London, Edinburgh and Nairobi as well as advising and working with sister agencies, Brave and Closer. Restructured Creative Department to put digital at the heart, streamline process and improve creative output. Worked across an astounding breadth of integrated media from on-pack to international TV, small brands to multinationals, digital and social to shopper. Sectors include electronics, FMCG (chocolate, snacks, gum), haircare, financial services, alcohol and corporate.Won worldwide advertising pitch for Panasonic Viera smart TV. Successfully pitched for Kames Capital.
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  • Doco
    Executive Creative Director
    Doco Oct 2011 - Oct 2012
    Soho, London And La, Usa
    Integrated and digital campaigns for KX Energy drink, Food Network, Disney and NBC Universal (among others). Won pitch for Dove Self Esteem Project and ONE.org. Reorganised Creative Department to integrate social media creatives with Social Creative Director as direct report, in addition to designers, creative team and Digital Creative Director.
  • Teamspirit
    Executive Creative Director
    Teamspirit Feb 2010 - Oct 2011
    Smithfield, London
    Huge range of work across financial services brands, from social media aimed at consumers to press for advisers. Won Legal & General Investments consumer pitch, confused.com digital, Aviva digital and Ecclesiastical B2B. Successful and cost effective Aviva ‘Healthy Cheer’ social media campaign using Facebook, YouTube and Aviva.com, Ecclesiastical: campaign promoting their philosophy of ‘profits with principles’, Legal & General ‘Robot’ campaign treating business audience as humans with a sense of humour.
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  • Draftfcb
    Creative Director
    Draftfcb Jan 2008 - Feb 2010
    London, United Kingdom
    Creating true joined-up thinking across a diverse range of brands and ensuring creativity applied as much to the channel solution as the creative execution. Achievements: award-winning social worker campaign of webfilms – achieved on a tiny email budget. Retaining the £15m Post Office account, winning The Dorchester Collection hotel pitch, successfully pitching to retain the TDA Teacher recruitment business,evolving it from a mainly DM campaign to a complex and highly personalised EDM programme.
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  • Wdmp
    Creative Director
    Wdmp Feb 2006 - Jan 2008
    Putney, London
    Built a department of 13 (starting with 3 creatives), introduced creative services and a briefing system. Won Habitat, Thomson, Norwich Union and half a dozen other pitches as well as a clutch of awards including Campaign Silver for Habitat and IDM BPA Diamond for Thomson.
  • Banks Hoggins O'Shea Fcb
    Deputy Creative Director
    Banks Hoggins O'Shea Fcb Jul 2000 - Feb 2006
    London, United Kingdom
    Waitrose: award-winning consumer press, posters and POS and direct marketing campaign for Waitrose Wine DirectGeneral Motors (Chevrolet): launch TV “Wink” campaign for new Chevrolet Matiz across Europe, South America & Asia - their most successful commercial to date. The National Trust: launched ‘Keeping our stories alive’: 33 press ads, radio, posters, DM, map, ad toolkit for regions… even badges for staffHeal’s: campaign for furniture retailer across national press, DM, window displays and onlineWeetos: TV commercials and sponsorship identsOpen University: brand relaunch & Direct Response TV, press, insertsBluewater: TV, press and DM campaign positioning the shopping centre as a brand in itselfCastrol: press & DM campaign treating truckers like ordinary consumers Unilever: TV, press & poster launch for Carb Options, a range of low-carbohydrate food.
  • Team Saatchi
    Copywriter
    Team Saatchi Jan 1995 - Jul 2000
    London, United Kingdom
    A fabulous education. No Creative Director so we had to grow up fast. Integrated in a world that was only just making the word buzz. Digital in the first dotcom boom. Winning awards for Brook Street. Inventing brands like Purple Loans.
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  • Reay Keating Hamer
    Copywriter
    Reay Keating Hamer Jan 1988 - Jul 1993
    London, United Kingdom
    Mainly travelling the world on fabulous shoots for Whyte & Mackay and Hitachi. Lots of TV for brands like Red Stripe, and Bramley Apples. Teamed up with the Head of Art.
  • Bmp
    Copywriter
    Bmp Jan 1987 - Dec 1987
    London, United Kingdom
    Working for John Webster and Alan Tilby & Paul Leeves. Terrifying and educational in equal parts. A thrill to start my career at of one of the UK’s most iconic and influential agencies.

Graham Pugh Skills

Integrated Marketing Creative Direction Advertising Digital Marketing Copywriting Brand Development Creative Strategy Direct Marketing Strategy Marketing Communications Social Media Marketing Concept Development Social Media Direct Mail Online Advertising Relationship Marketing Digital Media Corporate Branding Outdoor Advertising Digital Strategy Marketing

Graham Pugh Education Details

  • Watford College
    Watford College
    Advertising

Frequently Asked Questions about Graham Pugh

What company does Graham Pugh work for?

Graham Pugh works for Brand Voice Agency

What is Graham Pugh's role at the current company?

Graham Pugh's current role is 3 things: good at words, not bad at ideas, great at brand building, rubbish at maths..

What is Graham Pugh's email address?

Graham Pugh's email address is gp****@****net.com

What schools did Graham Pugh attend?

Graham Pugh attended Watford College.

What skills is Graham Pugh known for?

Graham Pugh has skills like Integrated Marketing, Creative Direction, Advertising, Digital Marketing, Copywriting, Brand Development, Creative Strategy, Direct Marketing, Strategy, Marketing Communications, Social Media Marketing, Concept Development.

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