Grace Walters Email & Phone Number

Toronto, ON, CA

New York, NY, US

Exciting news! The strategic pillars of Tremor International – Amobee, Tremor Video, Unruly and Spearad – are collectively rebranding as Nexxen, further uniting our platform and demonstrating our shared force.For more on what the future has in store, follow us at Nexxen and visit www.nexxen.com.One platform. Endless opportunities.

New York, NY, US

New York, NY, US

New York, NY, US

Tremor Video acquired RhythmOne in April 2019

Dedicated client services support for key accounts nationally, focusing on retention and YoY brand revenue growth.RhythmOne acquired RadiumOne in July 2017.

Upon promotion, responsibilities expanded to include ownership of national projects, onboarding and mentoring new hires, and managing the intern program.

Sales planning and digital post-sale campaign management for a startup DSP/DMP, specializing in direct response KPIs for auto and insurance verticals.

New York, NY, US

• Planned and executed all digital media strategy and tactical plans for Nordstrom Rack
• Worked closely with the Nordstrom strategy team from client brief to final plan approval, while navigating conversations and maintaining close relationships with clients across Rack’s marketing team
• Capitalized on strong negotiation skills to ensure client received the most competitive rates and added value
• Established point person between creative agency and the publishers for execution of all digital campaigns
• Successfully managed full cycle of each digital campaign – formulated tactical recommendations, monitored live campaigns, and provided post-campaign wrap reports
• Stayed abreast of marketplace trends and established POVs for strategy teams and clients on best practices

New York, NY, US

• Oversaw the planning, buying, execution, and post-buy monitoring of approved plans for all print media for the Barilla, Cisco, and McDonald’s accounts
• Successfully managed day-to-day account activity by distinguishing each client’s targets, deadlines, and requests while supervising communication between clients, strategy teams, and the sales rep community
• Helped brainstorm creative, effective, and efficient ways to achieve client objectives, taking into consideration each account’s target and brand restrictions
• Viewed as a trusted and knowledgeable source of the print media landscape – analyzed opportunities and established POVs presented to clients
• Negotiated integrated packages, multi-book buys, and one-time only deals for annual print budgets ranging from $200k to $10MM while consistently delivering savings and holding rates flat YOY
• Monitored changes in the tablet advertising space, as well as new opportunities beyond the print page (mobile apps, social networking, events, etc.)

New York, NY, US

• Work alongside the Analyst to facilitate the print buying process, including identifying relevant titles for a campaign, extending RFPs to the rep community, analyzing submissions, formulating client recommendations.
• Assist in managing the day-to-day activity on each account, streamlining communication between the print group, the various strategy and production teams, the client, and the publications
• Trusted to handle Analyst-level tasks such as rate negotiations, composing POVs on opportunities extended to the client, and participating in client presentations
• Responsible for tracking deadlines and issuing insertion orders outlining positioning guarantees and any relevant creative information by each issue’s close date
• Provide post-buy positioning reports to ensure client requirements and expectations are met; proactively secure make goods for any insertions that did not run as guaranteed
• Contribute to marketplace update decks and post-buy analyses such as savings recaps, added value reports, and circulation evaluations for each brand

• Researched advertising and sales outlets for a number of titles in order to be an active participant in marketing launch meetings, produce a marketing plan, and decide on book titles and covers
• Wrote and edited jacket and catalog copies, as well as press releases for forthcoming UA Press titles
• Assisted publicity and exhibits managers in planning and promoting book release parties, signings, readings, and book exhibits to ensure smooth and successful events
• Provided administrative support by designing and producing promotional materials for UA Press titles, and collecting, processing, and distributing published reviews, catalog, and review copy requests

• Assisted Office Regional Director with ongoing research and data reconfiguration regarding shifting demographics and public opinion towards national health care reform legislation
• Conducted reliable media analysis of public policy issues affecting Arizona
• Processed constituent requests for information about legislation and kept detailed call logs to provide the Senator with an accurate reflection of voter opinions

• Completed the International Tutor Program Certification requirements for the College Reading and Learning Association Regular Tutor Certificate
• Worked with university students who have diagnosed learning disorders
• Analyzed students to determine learning type and adapted tutoring methods to optimize individual academic success

B.A., English, Communication

Communication And Media Studies; Business