As the Co-Founder of Big Brain Media, I lead a dynamic team in driving impactful results for brands across various industries. With a focus on social media strategy, digital marketing, content creation, platform management, and brand strategy, I specialize in delivering tailored solutions that elevate brands and drive meaningful engagement.One of our success stories includes Sip L.A., a wine retailer and distributor that reached out to Big Brain Media for a fresh perspective. After… Show more As the Co-Founder of Big Brain Media, I lead a dynamic team in driving impactful results for brands across various industries. With a focus on social media strategy, digital marketing, content creation, platform management, and brand strategy, I specialize in delivering tailored solutions that elevate brands and drive meaningful engagement.One of our success stories includes Sip L.A., a wine retailer and distributor that reached out to Big Brain Media for a fresh perspective. After feeling stuck and experiencing months of inactivity on their social media page, Sip L.A. entrusted us with their brand. In just one month of implementing our social media and content plan, Sip L.A.'s Instagram page witnessed remarkable growth, with a staggering increase in reach by +15,994% and engagement by +17,136%. Additionally, we helped the account reach over 248k accounts, resulting in a substantial 400% increase in sales.Similarly, Drip and Dip, a new brand in the lifestyle and wellness scene, sought our expertise to increase brand awareness and establish a solid foundation for their online presence. Despite facing a saturated niche in the Los Angeles area, our strategic approach paid off. Within two months of implementing our social media and content strategy, Drip and Dip experienced a significant improvement in account reach by +4,344% to non-followers.With a track record of driving results and a commitment to excellence, I am dedicated to helping brands like yours unlock their full potential in the digital sphere. Let's connect to explore how I can help amplify your brand's digital presence and drive meaningful results. Together, let's unleash the power of digital. Show less

As the Content Director and Co-founder of the Fashion Technology Collective, I spearhead strategic content initiatives and drive community engagement in the dynamic intersection of fashion and technology. Leveraging a blend of creative vision and analytical acumen, I oversee daily content production, social media engagement, and editorial tasks to cultivate an immersive brand experience. With a keen focus on audience insights and industry trends, I continuously refine our content strategy… Show more As the Content Director and Co-founder of the Fashion Technology Collective, I spearhead strategic content initiatives and drive community engagement in the dynamic intersection of fashion and technology. Leveraging a blend of creative vision and analytical acumen, I oversee daily content production, social media engagement, and editorial tasks to cultivate an immersive brand experience. With a keen focus on audience insights and industry trends, I continuously refine our content strategy, fostering growth and innovation in the ever-evolving landscape of fashion technology.Key Responsibilities:Content Oversight: - Review and approve daily content production, ensuring alignment with the overall content strategy. - Collaborate with the creative team to maintain a consistent brand voice across different channels. - Strategy Review: Conduct weekly strategy reviews to assess the performance of content against established goals. Identify opportunities for improvement and refinement in the content strategy. - Scaling Plans: Develop plans for scaling content production as the collective grows, considering increased audience reach and potential new channels. Explore partnerships or collaborations that align with the scaling objectives.Social Media Engagement: - Engage with the audience on social media platforms, responding to comments, and fostering community interaction. - Monitor social media trends and identify opportunities for real-time engagement. - Community Building: Strategize and execute community-building initiatives to increase audience engagement and brand loyalty. Monitor analytics to track community growth and engagement metrics.- Increased engagement by 46% and follower count by 10%.Editorial Tasks: - Edit and provide feedback on content pieces, ensuring high-quality and engaging output. - Coordinate with writers, photographers, and other contributors for daily content needs. Show less

Strategic Content Creation | Social Media Engagement | Multi-Platform DistributionAs a Senior Content Manager at Hotline Media, I specialize in crafting compelling narratives and driving engagement across multiple digital platforms. Leveraging my expertise in content strategy and production, I lead initiatives to enhance brand visibility, audience engagement, and community growth.Key Responsibilities:- Strategic Content Creation: Develop and execute content strategies… Show more Strategic Content Creation | Social Media Engagement | Multi-Platform DistributionAs a Senior Content Manager at Hotline Media, I specialize in crafting compelling narratives and driving engagement across multiple digital platforms. Leveraging my expertise in content strategy and production, I lead initiatives to enhance brand visibility, audience engagement, and community growth.Key Responsibilities:- Strategic Content Creation: Develop and execute content strategies aligned with clients' objectives and target audience preferences. Drove a 75% increase in client engagement through data-driven content strategies, resulting in higher interaction rates and improved brand visibility across client accounts.- Multi-Platform Distribution: Manage the distribution of content across Instagram, TikTok, YouTube Shorts, and other social media platforms. Utilize data-driven insights to optimize content performance and maximize audience reach. Grew follower count by 55% across platforms.- Audience Engagement: Foster a thriving online community by actively engaging with audiences on clients' social media channels. Implement strategies to increase follower growth and drive meaningful interactions. - Content Strategy Development: Collaborate with clients to generate content ideas and develop tailored content strategies. Ensure alignment with clients' brand identities and core values while leveraging market research and industry trends.- Podcast Distribution: Oversee the distribution of clients' podcasts on platforms such as Spotify and Apple Podcasts. Engage with the podcast community to increase visibility and attract new listeners.- Original Content Production: Coordinate the production of original content, including YouTube shows. Led the casting and coordinated the production of two YouTube shows, resulting in a 5% increase in subscribers and 8% growth in audience engagement, positioning The Under the Influence Show as a leading content creator in the industry. Show less

Optimized content with SEO-driven captions and hashtags, leading to a 10% boost in content discoverability and a 30% rise in organic reach, driving higher engagement and website traffic.

- Social StrategyContribute to social media strategy that aligns with short and long-term social strategy visionWork closely with leadership to regularly update social media strategies and ensure there is synergy across platformsMake recommendations and spearhead initiatives around social media and content strategySupport the Community Manager by assisting with community management, outreach, and community engagementEmail Marketing-Content CreationDevelop, plan, and… Show more - Social StrategyContribute to social media strategy that aligns with short and long-term social strategy visionWork closely with leadership to regularly update social media strategies and ensure there is synergy across platformsMake recommendations and spearhead initiatives around social media and content strategySupport the Community Manager by assisting with community management, outreach, and community engagementEmail Marketing-Content CreationDevelop, plan, and execute Twitter and newsletter content Work closely with leadership to draft and execute content strategyCreate content on Twitter that is engaging and effectively communicates with target audience-PlanningStay up-to-date on the latest industry/social/cultural trendsContribute to weekly content planning across Twitter and newslettersResearch and stay up-to-date on consumer social media behavior, trends in consumer behavior and share findings with the team Show less

Content creator and strategic roadmap developer. Develop execute strategies to promote a variety of high-profile insights projects to leverage users' viewing and purchasing preferences. Identify high value customers and associated key attributes. Demonstrated ability to influence key stakeholders. Brand ambassador, 45K+ followers. Increased “Like to Know It” followers by 117% since January 2021; increased influencer collaboration deals by 200%+ since December 2020. Content Development… Show more Content creator and strategic roadmap developer. Develop execute strategies to promote a variety of high-profile insights projects to leverage users' viewing and purchasing preferences. Identify high value customers and associated key attributes. Demonstrated ability to influence key stakeholders. Brand ambassador, 45K+ followers. Increased “Like to Know It” followers by 117% since January 2021; increased influencer collaboration deals by 200%+ since December 2020. Content Development, Marketing Strategy, Product marketing. Show less

Managed communications and community management on social media. Analyzed digital data and developed social media strategies. Generated marketing metrics to track success. Created and maintained online listings across various media platforms.

Provided outstanding customer service, exceeded sales goals optimized our client portfolio and visual presentation standards and maximized profits.

Supported Client Director and North America Sales team development of pitches for customer enterprise solutions. Collected market data, researched targets and produced sales pitches. Generated presentation collateral for current and prospective customers.

Retired Outside Hitter. Tracked and maintained player stats, responsible for social media and digital marketing of players and team events.

Developed and coached players progress in fundamental volleyball techniques and knowledge of league rules. Identify and resolve technical performance issues. Identify key recruits and promote Pacific Coast Volleyball Club.