Grace Olawale (Msc, Oca) Email & Phone Number

• Performing ETL processes on client data sources and applying SQL queries to identify trends and obtain insights into operational and procedural improvement.
• Developed interactive and clear dashboards on Power BI and excel using pivot tables, pivot charts, COUNTIF, VLOOKUP, and Index Match, resulting in an improved user satisfaction rating.
• Developed forecast models to predict future customers and products.
• Conducting data cleaning and processing using Microsoft Excel and SQL, creating visualization in response to business challenges, and recommending solutions.
• Collaborating with a cross-functional team of senior data analysts in working on a variety of complex and challenging problems

Nigeria

• Developed interactive and clear dashboards in Excel using pivot tables, pivot charts, COUNTIF, VLOOKUPs, and INDEX MATCH, among others, to ease clients’ understanding.
• Developed comprehensive campaign plans, forecast outcomes, and analyzed performance to optimize future initiatives and ensure alignment with business goals.
• Managed the development and execution of impactful campaigns across 13 African markets, driving measurable revenue and subscriber growth.
• Utilized Power BI to create insightful dashboards and reports, fostering data-driven decision-making and monitoring campaign effectiveness.
• Performing ETL processes on client data sources and applying SQL queries to identify trends and obtain insights into operational and procedural improvement.
• Developed interactive and clear dashboards on Power BI and excel using pivot tables, pivot charts, COUNTIF, VLOOKUP, and Index Match, resulting in an improved user satisfaction rating.

Nigeria

• I Orchestrated and developed 10+ dashboards daily for management-level reporting based on specific criteria using Power BI.
• I Transform business requirements into actionable insights using SQL to Extract, Transform, and Load (ETL) data into report-ready formats.
• Built and maintained statistical models to identify customer behavior trends, informing targeted marketing strategies for optimized.
• Conducted customer segmentation and profiling for targeted campaign development. Led diverse campaigns and promotions, driving customer engagement and loyalty. Analyzed customer behaviour and market trends to identify.

Nigeria

• I Created data dashboards, highlighted triggers and constraints, and performed reviews to ensure database consistency and information integrity.
• Tracked and analyzed sales performance across regional territories in Africa, providing insights for targeted sales strategies.
• Conducted monthly campaign analyses to identify effective strategies for achieving key business objectives in the Nigerian market.
• Generated reports on key Nigerian business metrics, assessing retention and revenue performance, and informing strategic decisions.

Lagos, Nigeria

• Led data-driven analysis and optimization of campaign offers, driving revenue growth. Utilized KPI analysis to identify potential customers in the Data Segment.
• Leveraged data visualization tools to create a waterfall report of High-Value Subscribers, enabling targeted marketing campaigns.
• Developed and implemented data service user acquisition campaigns.

Lagos Nigeria

• Played a pivotal role in new product development initiatives, leveraging data insights to identify market opportunities and address evolving customer needs, while implementing strategies to drive continual revenue.
• Analyzed and optimized data-driven campaign offers, propelling revenue growth and elevating customer satisfaction levels.
• Developed tailored campaign offers to bolster customer retention and drive acquisition, contributing significantly to overall business expansion.

Master Of Science - Ms, Applied Data Science, Distinction

Bachelor Of Technology (B.Tech.)