Grace Cappelle Email & Phone Number

Libertyville, Il, Us

As a Campus Director, I am responsible for overseeing a team of Campus Reps and Interns on campus; hiring, training, managing, and encouraging them to achieve their sales and marketing goals. Greek House, an Inc 5000 company, is a leading supplier of custom apparel, merch, and promotional items for the Collegiate market. We can make anything from T-shirts, hats, polos, jackets, mugs, drinkware, koozies, and more! Whatever you want customized, we can make happen!

I promoted Kendra Scott on social media platforms. I increased brand awareness by creating content that highlighted products, sales, and events. Helped support Kendra Scott's three pillars of fashion, family, and philanthropy by organizing giveback events for charitable causes.

I am responsible for researching, creating, designing and implementing relevant social media posts that increase brand awareness and drive potential membership growth. This position reports and works directly with E9 Club owners and will be given broad creative opportunities via social media outlets to build the E9 Club brand in the golf industry and local markets.

I worked with University Marketing and Communications Department and their trademark and licensing team! I was the face of Illinois State University and got to represent the school in the best light possible. I attended sporting and other events and did social media takeovers and promote our sponsors. I also got to model for the ISU bookstore and promote the officially licensed gear!

I supervised residents and responded to complaints, reports, requests, and emergencies in Watterson Residence Hall. I submitted reports on infractions, violations, and safety issues. I promoted residence hall events and informed residents about campus activities. I created a tight-knit community on my floor by hosting programs and events that catered to my residents needs.

As Vice President of Marketing, I was part of the Executive Board of the Zeta Theta Chapter of Alpha Delta Pi. I oversaw officers who ran social media accounts and public relations tasks on campus. I worked with our Director of Primary Recruitment to plan workshops and primary recruitment. I educated the chapter of the importance of our image/brand, and its impact on recruitment being a year-round process.

As Digital Marketing Specialist for the Zeta Theta Chapter of Alpha Delta Pi, I developed and implemented plans to promote a positive image using various types of social media. I used platforms like Canva and PhotoCircle to create social media content. I educated members on the positive, safe use of social media consistent with Alpha Delta Pi policies and procedures.

As Director of Public Relations for the Zeta Theta chapter of Alpha Delta Pi, I submitted monthly PR Reports to the District Marketing and Recruitment Director. I was in-charge of planning tabling events on and representing our chapter on campus. My main goal was to educate the chapter on the positive impact Public Relations has on recruitment as a year-round process.

As the Social Media Intern I assisted the marketing team with company a wide rebrand, reporting directly to the Marketing Communications Manager. I helped with daily management and creation of LinkedIn posts that showcased the new brand standards. I researched competitors and evaluated their brand, websites, and social media presence. I helped develop new strategies that increased content engagement on the companies and staffs LinkedIn.

Libertyville, Illinois, United States

I implemented marketing campaigns involving PR execution, social media engagement (Instagram and TikTok) and customer involvement! I helped business development by researching new products/trends, ordering, managing and merchandising inventory in the store. I also supported back of house processes by updating and managing Shopify website. I engaged, inspired and connected with customers in store by educating and informing them about products.

Bachelor Of Science - Bs, Organizational And Leadership Communications, Cum Laude

Activities and Societies: Alpha Delta Pi member & executive officer, Association for Women in Communications member, Redbird Rep.

High School Diploma

Activities and Societies: Leadership Award 2020, Student Council President, Girls Golf Team Captain, Social Justice Club President.