Clients: Vaseline, Nexxus, Degree (across Unilever brands)

Client: Audible[Formerly Wunderman Thompson]

• Create wellness and lifestyle content on Instagram and TikTok @journalbymoon• Organically 107k+ followers on TikTok and 38k+ followers on IG

- Strategize and create concise content briefs for all social platforms including Instagram, Facebook, Twitter, Reddit, YouTube, and TikTok; specifying the audience, content pillars, key messages, CTAs, and specs; work closely with the creative team to develop content- Research consumer insights and perform social listening (by using tools such as Brandwatch, Sprout Social, Sprinklr, and Twitter Advanced Search) to develop key learnings and content opportunities; work closely with the data team to build out reports- In charge of quarterly social monitoring report for a client; notifying any news, shifts in conversations, sentiments, and KOLs- Present research reports and creative briefs to both internal teams and clients - In charge of daily community management for an unbranded Facebook Page and monthly reporting- Built out an entire TikTok brand strategy playbook for the agency; approved by the senior leadership and ready for SSW to get on TikTok this year- Develop Social Newsletter each month to all of 350+ employees to inform our agency about the latest updates and news in the social media space

- Increased TikTok following from 100k+ to 900k+ followers during my internship by creating original content for the brand and engaging with the community- Planned and strategized original content on TikTok (4-6 videos) weekly with the manager- Managed TikTok, Instagram, Facebook, Twitter, Pinterest daily, and engaged with followers to grow brand presence and foster two-way communication- Reported followers daily, and created tracking links for each product posted on IG through LikeShop on Dash Hudson to track social media conversions- Organized content into sub-categories on Dash Hudson and Pinterest to analyze content strategies- Worked with the Influencer Team to help research micro and macro influencers

- Created marketing collaterals for events and over 20+ marketing videos made with Adobe Premiere that were used on the company’s main website and social media - Managed and maintained the front-end of the website on WordPress by updating the calendar, events, media, and more; optimized media content on the website by using SEO keywords- Facilitated events and weekly virtual webinars with 20-60 executive leaders by researching and scheduling professional guest speakers- Assisted in planning, preparing, and promoting events; worked as a photographer at in-person events- Maintained CRM database of over 8,000 executive members on Microsoft Dynamics- Analyzed marketing campaigns on MailChimp

• Provided daily administrative and customer service support• Answered phone calls and emails, greet guests, assisted full and part-time staff and current students with general inquiries and administrative tasks• Responsible for operational duties, as well as having strong knowledge of the academic policies and procedures of Dodge College of Film and Media Arts

• Selected from ~300 applicants with around 50% acceptance rate based on leadership, communication, organization, collaborative skills, and passion for inclusion after 2 rounds of interview• Led a group of 40 students, facilitated group activities, and helped with any miscellaneous tasks throughout the week• Received training for 12 hours/day for a week before orientation, and volunteered for the entire orientation week for more than 12+ hours/day

• Managed Instagram and Facebook for Poke Me• Posted daily, supplied captions and stories on Instagram; connected with followers• Reached out to social media bloggers and had them come in for sponsored photos• Communicated with content creators and the manager for Poke Me

• Hosted and served food for customers• Took orders as a cashier

• Welcomed and hosted customers• Worked with seating, bussed tables, and helped servers• Learned how to handle situations with unsatisfied customers• Worked both opening and closing shifts

• Welcomed and took orders from customers• Prepared and served food• Worked for both opening and closing shifts