Graeme Smith
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Graeme Smith Email & Phone Number

General Manager - Waikato and Coromandel at The Drug Detection Agency
Location: Hamilton, Waikato, New Zealand 9 work roles 6 schools
1 work email found @tdda.com LinkedIn matched
✓ Verified August 2026 4 data sources Profile completeness 100%

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Current company
Role
General Manager - Waikato and Coromandel
Location
Hamilton, Waikato, New Zealand
Company size

Who is Graeme Smith? Overview

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Quick answer

Graeme Smith is listed as General Manager - Waikato and Coromandel at The Drug Detection Agency, a with 126 employees, based in Hamilton, Waikato, New Zealand. AeroLeads shows a work email signal at tdda.com and a matched LinkedIn profile for Graeme Smith.

Graeme Smith previously worked as General Manager at Health Tick and General Manager - Waikato/Coromandel at The Drug Detection Agency. Graeme Smith holds Leadership Through Decision Making from Harvard Business Club, Australia.

Company email context

Email format at The Drug Detection Agency

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{first}.{last}@tdda.com
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Profile bio

About Graeme Smith

Executive Summary: Senior Executive with over 27 years in the New Zealand rural market, 20 of those developing senior stakeholder relationships, in particular in the rural and primary industry sectors, gaining a high profile and a significant level of trust and credibility within the NZ Agricultural and Horticultural markets at all levels. Extensive sales and marketing leadership experience and strategic operational and supply chain management focus built from a strong scientific platformKey Competencies:• Customer Engagement: Works with and listens to the customer. Builds very strong relationships, delivers what the customer wants – often exceeding their expectations. Ensures repeat business and referrals to grow market share.• Strategic Planning: Clearly communicates vision and value proposition and aligns all business activity, processes and resources to ensure that results are exceeded, if in tough economic times and highly competitive markets• Leadership: Achieves targets through the sourcing and leadership of high performing teams’ providing specific coaching and development opportunities for key talent to ensure they reach their full potential personally and for the business• Influencing Decisions: Contributes thought leadership and a clear implementation plans to ensure that key stakeholders are on board with new innovations, direction and products• Commercial Acumen :Translates strong international and domestic market exposure and experience into new opportunities and revenue streams• Project Governance: Takes ultimate responsibility for the delivery of key projects on time and to the highest quality

Listed skills include Management, Budgets, Business Strategy, Marketing Strategy, and 27 others.

Current workplace

Graeme Smith's current company

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The Drug Detection Agency
The Drug Detection Agency
General Manager - Waikato and Coromandel
Hamilton, NZ
Website
Employees
126
AeroLeads page
9 roles

Graeme Smith work experience

A career timeline built from the work history available for this profile.

General Manager - Waikato/Coromandel

Hamilton

We have purchased the Waikato branch of TDDA.The Drug Detection Agency is a complete solution provider for all workplace drug policy, education and testing needs. Our end-to-end services provide our clients with a level of comfort in relation to creating a safer workplace together.TDDA started in 2005, and was conceived in order to supply a specialised service to companies that were conducting workplace drug and alcohol testing or looking at doing so within their own organisation.TDDA went on to have each of our 20 offices around New Zealand independently accredited by IANZ under ISO 15189. Making TDDA the only truly nationally accredited organisation throughout New Zealand.When you deal with TDDA you can be confident you are getting services that offer superior methodology, an adaptable attitude, people who genuinely care about what they do and internationally recognised standards of quality.

Self Employed Sales And Management Consultant

Graeme Smith Management Consultant

Mount Maunganui

I worked on several consultancy contracts, mainly in the NZ Agriculture Market including a Partnership review with all regional Councils around NZ for the New Zealand Farm Environment Trust along with Sales strategy reviews, product launches and Sales team structural reviews and mentoring the Sales Managers of small to medium business.

Mar 2015 - Sep 2015

Ceo Sealeswinslow/ General Manager – Animal Nutrition (Ballance)

Mt Maunganui

Ballance purchased a 51% stake in the newly merged SealesWinslow animal nutrition business in 2011. Appointed CEO in 2012Overall P & L and operations including two manufacturing sites, 65 staff. Turnover $55m+.Key challenges of the new business were cultural alignment of two legacy businesses, implementation of standard operating procedures and development of the strategic plan to achieve targeted growth.Following the full purchase of SealesWinslow by Ballance earlier than anticipated in March 2013 my role was re-incorporated into the Ballance Lead Team with responsibility for all animal nutrition products and continuing with overall responsibility for SealesWinslow which now operates as a 100% owned subsidiary of Ballance Agri-Nutrients although under a separate brand and legal entity.Key results:  Led the development of expansion and growth strategies for the SealesWinslow business during this transformation phase. This included:o Achieving manufacturing efficiency and upgrade project that increased capacity, efficiency and reduced production costs by in excess of 50% for some key products and 25% overall.o Redeveloping a third manufacturing site in Wanganui, expanding into new regions. Focused on the operational side of the business to increase efficiency and reduce overhead operating costs including:o Improved procurement strategies and processeso Implementation of Sales & Operational Planning processes o The development and implementation of a major $10m capacity expansion and operational efficiency projecto Implementation of HS&E policies and processes from zero starting baseo Process mapping and continuous improvement focuso Quality Management policy and processo Growth strategy review and implementationo Resource review and restructureo Alignment with Ballance Agri-Nutrients

Nov 2012 - Feb 2015

General Manager – Sales & Marketing

Mt Maunganui

Key Achievements (2000 - 2012)• Member of Senior Leadership Team for 12 years, influencing decisions to Board level and throughout the sector• Overall leadership of total sales revenue of up to $680m• Responsible for expenditure budget of $35m+• Driver of strong science approach to product development and market positioning.• Member of group HR review and steering committee• Implemented sales HR initiatives to reduce staff turnover and achieved high staff engagement scores. Shared these initiatives and learning across the wider business to leverage benefits.• Implemented forecasting/planning processes to improve forecast accuracy• Effectively achieved the required return on investment for a staff of 120 and a salary budget of $10m+• Member of IT steering committee who introduced and developed systems which have changed the way the organisation does business, increased efficiency and profits and raised standards across the sector.• Managed and sponsored the implementation and ongoing improvement of multi-million dollar CRM system.• Member of SAP implementation steering committee and sponsor of majority of anticipated benefits realisation ($4.8m annually)• Developed and implemented $30m distribution expansion project to drive regional growth• Restructured the Ballance Lead Team in January 2005 which involved the integration of the Sales & Marketing functions into my role and an increased focus on shareholder/customer satisfaction, retention and attraction of new customers.

Nov 2000 - Jun 2012

National Sales & Marketing Manager

Nzvet Ltd

Hamilton

May 1999 - Oct 2000

National Sales Marketing Manager, Regional Sales Manager, Territory Manager

Dunedin, Hamilton

Mar 1988 - May 1999

Consumer Products Sales Representative

Dunedin

Mar 1986 - Feb 1988
Team & coworkers

Colleagues at The Drug Detection Agency

Other employees you can reach at tdda.com. View company contacts for 126 employees →

6 education records

Graeme Smith education

Leadership Through Decision Making

Harvard Business Club, Australia

Strategic Leadership

Harvard Business Club, Australia

Senior Executive Programme

London Business School

5 week residential programme (incorporating Leadership, Strategic Management, Transformational Change)

Certificate In Sustainable Nutrient Management

Massey University
FAQ

Frequently asked questions about Graeme Smith

Quick answers generated from the profile data available on this page.

What company does Graeme Smith work for?

Graeme Smith works for The Drug Detection Agency.

What is Graeme Smith's role at The Drug Detection Agency?

Graeme Smith is listed as General Manager - Waikato and Coromandel at The Drug Detection Agency.

What is Graeme Smith's email address?

AeroLeads has found 1 work email signal at @tdda.com for Graeme Smith at The Drug Detection Agency.

Where is Graeme Smith based?

Graeme Smith is based in Hamilton, Waikato, New Zealand while working with The Drug Detection Agency.

What companies has Graeme Smith worked for?

Graeme Smith has worked for The Drug Detection Agency, Health Tick, Graeme Smith Management Consultant, Ballance Agri-Nutrients Ltd, and Nzvet Ltd.

Who are Graeme Smith's colleagues at The Drug Detection Agency?

Graeme Smith's colleagues at The Drug Detection Agency include Tyler Lindsay, Girish Gol, Yvonne Dolman, David Den Hertog, and Caroline Eastwood.

How can I contact Graeme Smith?

You can use AeroLeads to view verified contact signals for Graeme Smith at The Drug Detection Agency, including work email, phone, and LinkedIn data when available.

What schools did Graeme Smith attend?

Graeme Smith holds Leadership Through Decision Making from Harvard Business Club, Australia.

What skills is Graeme Smith known for?

Graeme Smith is listed with skills including Management, Budgets, Business Strategy, Marketing Strategy, Change Management, Agriculture, Business Planning, and Agribusiness.

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