Responsible for driving strategic execution on the Poly Voice product lines with GTM initiatives and programs via a virtual, global team. Developing & managing GTM strategies to achieve market growth, revenue, and operating profit goals with local market leaders, global business units, marketing, alliances, and other key category stakeholders.

Cloud Communications Alliance (CCA) - additional position to full time Jabra rolewww.cloudcommunications.com https://www.cloudcommunications.com/leadership-team/The Cloud Communications Alliance is a peer association dedicated to the growth of the industry. We provide the forum industry leaders need to discuss key topics and advance their mutual or individual goals. In the process, we move the industry forward by supporting and educating businesses on the best ways to build, sell, and scale their enterprise communications systems. This is a Board position representing the hardware and software vendors in the CCA alliance.

Established Jabra in the emerging Hosted Voice channel for Unified Communications (UCaaS) and Contact Center (CCaaS) via key, strategic, global partners such as RingCentral, 8x8, Vonage, NICE, TalkDesk, Amazon AWS, GoTo, Dialpad and others. Created and managed all aspects of the Alliance from initial buy-in, to contractual negotiations, product integrations, alignment of joint teams, Go-To Market execution, marketing initiatives, sales and technical training and revenue generation. Established Jabra in the Master Agent channel in North America and drove the new video products into the current alliance base. • Furthered Jabra’s partnership with large alliance partners such as Microsoft, Google and Amazon AWS. • Owned the alliance with Ring Central and created a Device-as-a-Service offer which resulted in Jabra having a 90% market share. • Developed key relationship with Master Agents such as Intelisys resulting in new, incremental sales within this channel. • Presidents Club 2019, 2020. • NA Business Development Salesperson of the year 2020.Developed and managed the platform providers such as Metaswitch (now Microsoft), Netsapiens (now Crexendo), 2600 Hz, Kandy (now AVCT), Coredial and Broadsoft.Part of the new AI project (Engage AI) for speech sentiment analysis via headset data.

Established and led the Business Division of VTech and recruited ~20 people in the Americas to drive the strategy and Go-To Market plan. Owned the full P&L for the business as well as the overall sales and product strategy, pricing, margins, partner channel, marketing budget and channel strategy. Owned the hospitality vertical and merged this into the Business Division. Pivoted the company to the new Cloud Voice (Service Provider) channel via partners such as BroadSoft and Service Providers such as RingCentral, Nextiva, and 8x8. Established 2-tier channel via key distributors such as Ingram, and ScanSource. Led the strategy for the Connected Home internet-of-things products. Expanded the business into Central and Latin America. • Built the business into a profitable division by focusing on the top line revenue and bottom-line costs. • Established a new E-Tail channel and strategy. • Took on the hospitality vertical and grew to a >50% market share.

Sales and channels advisor to this start up in the IoT space.

Created and led Channel Enablement and Strategy for global SME Services offers and increased new market revenue by 25%. Directed strategic alliance with System Integrators (HP, IBM).

Managed and developed 10 top Avaya Business Partners (103% of Quota).

Managed IP Office - the flagship product for the Avaya SMB division. Coordinated channel strategy and development, R&D, quality initiatives, new releases, product trainings, customer presentations, pricing, promotions, alliance initiatives and revenue attainment.

Prepared Go-To Market strategy for Exec Leadership. Led the channel strategy for German acquisition.

Project Manager for Samsung strategic alliance, and acquisition of Nimcat Networks (Canada).

Devised and initiated the indirect EMEA channel sales model. Established and managed a Global Alliance with IBM.

Established EMEA subsidiary of P.K.Electronics,Malaysia. Created a successful EMEA sales channel. Owned the P&L and Go-To-Market strategy for the EMEA region.