Grayson Franco Email & Phone Number

New York, NY, US

New York, New York, United States

• Proficient in technology and social media tools; increased engagement by through effective content creation on platforms like Facebook, Instagram, and LinkedIn.
• Skilled in media monitoring and influencer outreach, resulting in an increase in media coverage and influencer engagement for client projects.
• Demonstrated organizational prowess, managing over 10+ projects simultaneously with a focus on timely delivery and budget adherence.
• Enhanced team efficiency through diligent maintenance and updating of critical databases and resources, coupled with strong research and data entry skills.

As this university fashion and lifestyle magazine’s copy editor, I ensure our content follows style rules while correcting grammar, punctuation, and spelling errors.

I elevated brand awareness for this startup nonprofit dedicated to rigorously recruiting, training and placing minority undergraduate students into influential careers to catalyze generational change.As our sole marketing and PR resource, my role was extended at the request of our Founder. I create social media and email marketing campaigns (including.

New York, New York, United States

• Secured victory in the intern competition, leading a comprehensive research effort, crafting a captivating press release, and developing an impactful slide deck presentation for the forthcoming IPO of Fogo De Chão.
• Successfully crafted and distributed media pitches resulting in an increase in media coverage and brand visibility for clients.
• Compiled and managed media lists with 200+ contacts, leading to improvement in targeted outreach and media engagement.
• Authored and disseminated news releases, generating growth in press mentions and driving traffic to client websites.
• Developed professional slide decks for client presentations, contributing to an increase in client acquisition and retention.
• Conducted extensive research on industry trends and competitors, providing valuable insights that informed strategic decision-making for major clients.

Through my FashionMash class at UNC Chapel Hill, I co-created the concept as a member of a 14-person team that paid homage to a luxury goods company Ferragamo’s historical impact on fashion. FashionMash is an interdisciplinary design program that partners with top brands to take on market challenges by creating environments, experiences, and products.

Through my Public Relations Campaigns class, I was given the opportunity to work with Golin Agency and their amazing client Walmart to design a campaign to make the company the lead toy distributor during the 2023 holiday season and of two teams, mine was victorious.

Through my Creative Advertising class at the UNC Hussman School, I was able to create a campaign for the Athletic to market it to a younger audience better and make it the lead distributor of all Sports News.

Hendersonville, North Carolina, United States

My passion and talent for PR and Digital Marketing has been well known by camp staff since my days as a camper! While spending my days overseeing outdoor activities for campers of all ages, I also lent a hand to create posts used as part of the camp’s social media marketing strategy.

United States

When digital startup Job Search Secret Weapon was in the midst of planning its relaunch and renaming to Job Search Journey, I supported them by rebranding much of their existing social media and website marketing collateral.

Charlotte, North Carolina, United States

I provided a positive member experience by completing wide-ranging indoor and outdoor activities from stocking towels to retrieving lost items. I took care to ensure my activities never disrupted theirs and received praise for ensuring issue resolution with upmost professionalism.

Remote

While still in high school, my award-winning designs led to me being brought into design merchandise and marketing content for clients prominent in social media content creation.

Bachelor Of Arts - Ba, Public Relations, Advertising, And Applied Communication

Public Relations, Advertising, And Applied Communication, Graduate

Activities and Societies: Alpha Phi Coulture Magazine FashionMash✓ 3.7 GPA ✓ 6X Dean’s List ✓ Earned distinction as a Hayden B. Renwick.

High School Diploma

Activities and Societies: Newspaper Editor Yearbook National Honors Society Beta Club