Taylor Green Email & Phone Number

Auckland, Nz

New Zealand

Airhome built by Williams Corporation. We build high quality, prefabricated, transportable homes. With specialised manufacturing facilities in Auckland, Palmerston North and Christchurch, we are one of the few home builders that can offer nationwide delivery.

New Zealand

Titan Homes builds Prefab Tiny Homes for Kiwis. With 2 factory's in Auckland and Dunedin Titan has nationwide solutions. We excel in custom made, high end homes.

Auckland, New Zealand

- Have grown Heineken to be the #1 beer brand in NZ - grown the brand 40% since I first started- Heineken has the #1 full strength beer, #1 Light beer and #1 No Alc brand in market - Have led the strategy and campaigns for this iconic brand. - Launching Heineken 0.0 which is the biggest NPD in NZ beer market in 2018. - Learning best-in-class marketing principles from the global Heineken University and implementing it to a huge success - Have grown brand equity year on year and Heineken NZ now has the 3rd highest brand equity in the world

New Zealand

NZ's most premium superfood powder company. Seed's vision is for every Kiwi to be healthier than they were yesterday. Co-founder with my wife, Ilse. Strong e-commerce sales - through this channel I learned everything there is to know about e-commerce, digital marketing and conversion tactics. Through this experience it's a great balance to my expertise of larger, bit budget corporate brands. Key products are Super Green powders and Marine Collagen. I managed full multi-national, end to end supply chain process.

London, United Kingdom

Key Responsibilities• Brand guardian for Tesco Finest – premium own-label brand - Tesco Finest is worth ₤1.4 billion in revenue – one of the biggest brands in the UK • Built own label strategy for Finest - Helped build strategic brand building plans for Finest. • NPD and packaging redesigns - Wrote the design brief for every new product range being developed or packaging redesign - became an expert at packaging design through use of eye tracking software to understand what shoppers actually look at - launched 3 new product ranges every week across every category

London

Hired as a contractor for extra resource over key summer periodLed On Trade - Chiefly responsible for the On Trade channel in which Stella Artois is listed in 42,000+ outlets - Led an excellence pourage program targeting the most influential On Trade outlets in UK - Led the On Trade activation for Wimbledon and The Open People management - Intern reporting in to me Led Stella Artois brand identity update - Cross-functional work stream involving design, supplier, forecasting and sales teams Led Stella Artois Christmas - Adapting global TVC, digital and OOH creative to fit local needs, led design and pack changes across 14 separate Christmas SKUs- Working with Trade Marketing to develop engaging On and Off trade promotions- Cross-functionally with forecasting, pack change, innovation, trade marketing and sales

London, United Kingdom

Was hired on a contract specifically to help execute the launch of a new, high profile NPD for Scholl. Took the lead on: - Sales tools to assist sell in - Presentation to sales teams to ensure total buy in - Management and direction of all 6 agencies relevant to launch - SKU rationalisations

Auckland, New Zealand

Senior Brand manager of the International Beer portfolio. Brands under my sole responsibility were Carlsberg, Tuborg, Estrella Damm, Budejovicky Budvar, Samuel Adams and Brewdog. Carlsberg: - Managed a multi million dollar marketing budget - Created and executed ATL (TV, OOH, Digital) and all BTL for Carlsberg for 2.5 years. - Over these two years under my management, the brand grew 11% and 12% respectively. Events: - Sponsored and activated a total of 13 music events with Tuborg - Created 2 music festivals from scratch as part of Tuborg brand plan - both sell outsNew licensing agreements: - Built a premium international beer portfolio. - Contacted, negotiated and persuaded premium international beer brands to be distributed through Boundary Road Brewery - Led a hugely cross functional team that involved contract negotiations, physically getting the product, building launch plans, building 3 year strategic plans to executing the launchNPD - Led ideation and design of NPD, through to launch platforms and executing 1-3 year brand plans. - Created and launched 3-4 new beer brands every year. - Launches varied from simple trade launches to full multi-million budget integrated campaigns.

Auckland

I sold HRV systems (air ventilation) to proseptive buyers. Before getting this job I undertook 3 weeks of sales training in and out of the field. Once hired I worked independently following up on leads given to me by the company, but more importantly creating organic leads. This ability to create extra leads is what set me apart from my other colleagues. Although my employment was brief, I gained a huge amount of hands-on selling techniques...... The reason for my departure was because I was offered a new position in my preferred field.