Managing Director
Current
Maddock & Mandel, Inc.
- $20 million advertising sales and marketing representatives for international media companies, including Hearst Publishing/Digital, Time, Inc., Reader’s Digest Corp., Harvard Business School Publishing, Playboy.
- Instrumental in identifying, evaluating, developing and executing new opportunities and 360 degree, multi-faceted platforms for sponsorships, cross-marketing relationships and strategic partnerships to drive.
- Lead a team of 8 responsible for managing individual client sales and marketing partnership agreements across all mediums, including print, broadcast, digital, mobile, radio, outdoor signage and events; 15%+ average.
- Significant experience with use of consumer research, indexes, segmentation studies, psychographic profiles and purchasing habits
- Proven and consistent ability to cultivate and secure high-level meetings, build effective customer relationships and close major deals
Aug 1998 - Present
