Design Manager
Pawtucket, Ri
Managed all exclusive co-branded licensed items for Disney including ‘Once Upon A Toy’ toy store and Disney/Pixar. Served as liaison between Disney Merchants and Hasbro - Brand Managers, Packaging, Finance, and Engineering. Maintained consistent communication for the life of the product with Hasbro Far East as well as outside vendors and licensing partners such as Lucas Film, Universal, Fox, Disney and Pixar.Responsible for conceptualization through production of the Easy Bake brand and extensions working closely with food vendors like Food Tek and Pinnacle Foods Group as well as licensors such as Nickelodeon, Nabisco and Hershey.Served as point person for initial concepts and ongoing 2D and 3D development including form, proportion, color, texture, materials, and manufacturability. Managed product costs through the development cycle by working carefully with Cost Engineering, Product Engineering and Asian counter parts. Oversaw and managed the Internship Program for the Hasbro/Disney group.Designed products for various lines including:Pixar’s The Incredibles,Finding Nemo, Disney Parks Products, Lincoln Logs, Lion King, Jurassic Park, Easy Bake, Mr. Potato Head, Star Wars Star Tours, Pokemon, Play-Doh, Star Wars, Nintendo, NickelodeonCustom Products Group, Girls Toys, Creative Play, Boy Toys. Represented the Play-Doh Doh Bot in an on-air news piece for CBS: THIS MORNING.