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Corporate Communications Leader with many years of proven experience in crafting highly effective media communications solutions for corporations, especially for executives and senior management. Led executive communications for Kaiser Permanente's National Facilities Services for 5 years. Drove key internal/external communications for C-Suite executives and senior managers during a critical 2-year merger transition from World Savings (Fortune 264: 12,000 employees) to Wachovia Bank (Fortune 47: 125,000 employees). Builds and leads work teams who craft and convey strategic communications to employees, customers, the media, business partners and investors. Proven expertise in designing communications to protect and enhance company reputation. Collaborates with multiple lines of business, including Marketing, Advertising, PR, Human Resources, Corporate Communications, Compliance, and Training. Recognized ability to condense complex subject matter into easy-to-understand, innovative communication vehicles that drive brand and key messaging, especially in times of change. Conversational in Spanish and PortugueseSpecialties: Corporate Communications, Employee Communications, Change Management, HR, media outreach, counsel for executive communications, broadcast media, PR, event planning, media events, Marketing, Advertising, video production, learning and development, training, sales training, project management, studio operations, mentoring, creative leadership, advertising, integrated marketing, virtual learning, online training, writing, scriptwriting, video producing, video directing, video editing.
Snyder Communications Of Brentwood
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PrincipalSnyder Communications Of Brentwood Aug 2018 - PresentBrentwood, Ca (Near San Francisco)On-call executive communications consultant for special projects, especially those involving multimedia and corporate storytelling.
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Nfs Communications ManagerKaiser Permanente Aug 2012 - Aug 2017OaklandWas responsible for creating, implementing and evaluating communication strategies for Kaiser Permanente’s Senior Vice President of National Facilities Services. Plays key role on Communications team and works in partnership with the Chief of Communications for the CEO and the Executive Director for NFS Communications and Public Policy and key members of their organizations to deliver internal, external, and executive communications services (especially multimedia) that support the business and Kaiser Permanente’s focus on high-quality and affordable health care. Part of Executive Leadership Team and works collaboratively in support of change management strategies. -
Development Director For 3G Selling LlcMarket-Partners Inc Oct 2009 - Nov 2011Walnut Creek, CaWrote, produced and directed communications and training programs for clients including American Express, HP, Cisco, and Xerox. Designed and created all supporting materials and scripts for live, on-air talent using highly innovative, interactive techniques.Managed overall program/content development of live, virtual broadcasts to global Fortune 100 companies focusing in the areas of communications, sales methodology and management training, utilizing the power of storytelling, documentary film techniques and creative instructional designLeveraged extensive connections with the Bay Area media and communications communities to build teams and facilities to deliver over 600 live, virtual training broadcasts within the first year of operation. -
Svp, Video Network WestWachovia 2006 - 2008U.S. Western Region - Bay Area-Based• Collaborated with executives, managers and Human Resources to create and deliver internal/external communications programs during a complicated 2-year merger transition period• Built and enhanced Wachovia’s brand and reputation during an extensive branch expansion program in the Western United States• Produced innovative media programming for distribution to global employees and the media regarding bank brand, culture, reputation, giving programs, community outreach, and general news and information• Partnered with key stakeholders and line of business managers to design and develop innovative programs directly improving performance and productivity among thousands of employees• Supported Advertising Group and produced two advertising spots in-house that resulted in over $600,000 in cost savings
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Svp, Broadcast Communications GroupWorld Savings 1990 - 2006Oakland, Ca And San Antonio, Tx• Built two full, in-house media communications facilities from scratch into two dynamic teams totaling 12 employees / managers and 15 contractors that served the communication needs of a global company• Drove key communications for C-Suite executives during a critical 2-year merger transition from World Savings (Fortune 264: 12,000 employees) to Wachovia Bank (Fortune 47: 126,000 employees)• Leveraged best communications practices from two merging companies to deliver executive messages and presentations to reassure and motivate employees at a time of great change and uncertainty• Developed deep, trusting relationships with C-Suite and multiple levels of senior management in two merging corporations while protecting and enhancing company brand and reputation• Produced key internal/external communications programs and managed all creative support staff• Mentored and coached team members to consult and influence project teams for optimal results• Collaborated with Human Resources to bring two diverse corporate cultures together via strategic communications programs delivered to over 125,000 global employees as well as an external audience
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OwnerBusiness Video Productions - Bay Area Jan 1987 - Mar 1990Owned and operated a freelance video production service company that specialized in providing Bay Area nonprofit organizations with video services including public service announcements, recruitment training, and promotional videos at a very low cost. Worked with small staff and wrote, produced, directed and edited productions.
Greg Snyder Skills
Greg Snyder Education Details
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Integrated Marketing -
Broadcast Communications
Frequently Asked Questions about Greg Snyder
What company does Greg Snyder work for?
Greg Snyder works for Snyder Communications Of Brentwood
What is Greg Snyder's role at the current company?
Greg Snyder's current role is Corporate Communications Executive now Consulting for Special Projects.
What is Greg Snyder's email address?
Greg Snyder's email address is gr****@****ast.net
What schools did Greg Snyder attend?
Greg Snyder attended San Francisco State University, San Francisco State University.
What skills is Greg Snyder known for?
Greg Snyder has skills like Microsoft Office, Powerpoint, Final Cut Studio, Quicktime, Photoshop, Excel, Word, Outlook, Sonicfire Pro, Soundtrack Pro, Adobe Acrobat Pro, Adobe Media Encoder.
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