Greg ๐Ÿš€ Biggers

Greg ๐Ÿš€ Biggers Email and Phone Number

(Interim) Chief Product Officer and Product Coach @ CONTINUOUS
California, United States
Greg ๐Ÿš€ Biggers's Location
San Francisco Bay Area, United States, United States
About Greg ๐Ÿš€ Biggers

๐™„ ๐™๐™๐˜ผ๐™‰๐™Ž๐™๐™Š๐™๐™ˆ ๐™‹๐™๐™Š๐˜ฟ๐™๐˜พ๐™ ๐™๐™€๐˜ผ๐™ˆ๐™Ž ๐˜ฟ๐™€๐™‡๐™„๐™‘๐™€๐™๐™„๐™‰๐™‚ ๐™๐™ƒ๐™€ ๐™Š๐™๐™๐˜พ๐™Š๐™ˆ๐™€๐™Ž ๐™๐™ƒ๐˜ผ๐™ ๐™ˆ๐˜ผ๐™๐™๐™€๐™ ๐™ˆ๐™Š๐™Ž๐™๐Ÿš€ Hypergrowth: Revenue from $0 through $500M+ // $3B in enterprise and consumer exits. PLG + SLG (product led growth and sales led growth)๐Ÿš€ Hyperscale: 3 Billion digital experiences delivered daily๐Ÿš€ Hypercoach: 350+ product and design professionals led, mentored, leveled-upโ€” while transforming to outcomes-based๐Ÿ”Š โ€œGreg is so thoroughly customer and value focused. He quickly became our go-to executive for strategic customer visits.โ€œ โ€” Customer Success Exec๐Ÿ”Š โ€œGreg is market-focused and smart as a whip. I love how he and I can sit down and accomplish in 30 minutes what would take days of meetings for others.โ€ โ€” Chief Marketing Officer๐Ÿ”Š "Greg is the best boss I've ever had." โ€” VP Product๐Ÿ”Šโ€œA Great leader. I would follow Greg into the darkness.โ€ โ€” Executive Coach๐Ÿ”Š โ€œI grew more from a few years under Gregโ€™s leadership than I did the entire rest of my careerโ€ โ€” Product Designer๐Ÿ”Š โ€œGreg manages executive stakeholders better than anyone Iโ€™ve seen.โ€ โ€” VP EngineeringSUPERPOWERS:๐Ÿ’ฅ Strategic Revenue Growth๐Ÿ’ฅ Product Operating Model ๐Ÿ’ฅ Continuous Executive Alignment๐Ÿ’ฅ Market Validated Innovation๐Ÿ’ฅ Continuous Discovery & Delivery๐Ÿ’ฅ Customer Empathy / UX Delight๐Ÿ’ฅ Growing & Coaching Diverse Internationally Distributed Teams๐Ÿ’ฅ M&A Integration / Multi-Site Leadership๐Ÿ“ˆ ๐— ๐˜† ๐—ฐ๐—ผ๐—บ๐—ฝ๐—ฒ๐˜๐—ฒ๐—ป๐—ฐ๐—ฒ ๐˜€๐—ฝ๐—ถ๐—ธ๐—ฒ๐˜€: .1๏ธโƒฃ People .2๏ธโƒฃ Strategy & Execution (Together) .3๏ธโƒฃ Cross-Functional Alignment .4๏ธโƒฃ Product Operating ModelOver $3B exits delivered in enterprise & consumer. Platform approaches to AI, SaaS, Mobile, Martech, CX, Ecommerce, EdTech, Healthtech, Multi-Sided Marketplaces.Equally at home growing established revenue drivers and cultivating emerging products. Zero to one, and one to scale. Reputation as inspirational, persuasive communicator, leading across Product, Design, Data, and Engineering.Big believer in outcomes over outputs, continuous product discovery and delivery, design as a core value, consumer sensibilities even in the enterprise, and low-friction distribution models like product led growth.Diversity advocate, conscientiously working to increase mentorship and industry participation for female, ethnic minority, and neurodiverse contributors.Adept at activating distributed teamsโ€” remote, hybrid, and in-officeโ€” since long before the COVID pandemic.๐—ง๐—Ÿ;๐——๐—ฅ: ๐—ฃ๐—˜๐—ข๐—ฃ๐—Ÿ๐—˜, ๐—ฆ๐—ง๐—ฅ๐—”๐—ง๐—˜๐—š๐—ฌ, ๐—”๐—ก๐—— ๐—ฃ๐—ฅ๐—ข๐——๐—จ๐—–๐—ง ๐—˜๐—ซ๐—˜๐—–๐—จ๐—ง๐—œ๐—ข๐—ก ๐—”๐—ฅ๐—˜ ๐— ๐—ฌ ๐—๐—”๐— 

Greg ๐Ÿš€ Biggers's Current Company Details
CONTINUOUS

Continuous

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(Interim) Chief Product Officer and Product Coach
California, United States
Greg ๐Ÿš€ Biggers Work Experience Details
  • Continuous
    (Interim) Chief Product Officer And Product Coach
    Continuous
    California, United States
  • Bluelightai
    Chief Product Officer
    Bluelightai 2024 - Present
    Increasing AI System Quality and Speed to MarketLeading Product for BluelightAI Cobaltโ€” helping AI/ML teams get to production faster. With higher quality, lower risk, stronger confidence.
  • General Assembly
    Product Management Faculty
    General Assembly 2015 - Present
    New York, Ny, Us
    ๐Ÿš€ Mentoring and launching the next generation of product leaders. Created and delivered Product Management Immersive course, leading growth-minded professionals through 5 intensive product management projects. Also delivered on-site enterprise workshops to align company-wide approach to product. Championed diversity, recruiting 40% women and 50% ethnic minority participation. Achieved record-setting instructor Net Promoter Score (NPS) of 85. ๐Ÿš€ Teaching and managing: Customer Problem Discovery & Solutions โ€ข Product Operating Model โ€ข AI & MLโ€ข Learn-Measure-Build Loops โ€ข User Research โ€ข UX & Prototyping โ€ข User Testing โ€ข Product-Market Fit โ€ข Continuous Discovery & Delivery โ€ข Roadmaps โ€ข Markets & Distribution โ€ข Analytics โ€ข Business Model Design โ€ข Metrics & KPIs โ€ข Working with Developers โ€ข Working with Designers โ€ข Working with Executives & Finance๐Ÿ”Šโ€œBest learning experience I have ever had.โ€ โ€“ Student๐Ÿ”Šโ€œGreat leader. I would follow him into the darkness.โ€ โ€“ Instructor Coach๐Ÿ”Šโ€œAmazing at walking on both sides of a) teaching Product Management and b) having empathy as mentor figure. He is knowledgeable of the field, uses real-life experience to teach, and keeps lectures and learnings as entertaining as possible. He inspires the class to do better, and I believe he does so because he truly loves to develop people.โ€ โ€“ Student๐Ÿ”Šโ€œLiving example of a fantastic PM: empathic, intelligent, a great speaker, inquisitive, funny, and has great command of the room.โ€ โ€“ Student
  • Badge List
    Advisor
    Badge List 2014 - Present
    San Francisco, Ca, Us
  • Adroll, A Division Of Nextroll
    Vp Product
    Adroll, A Division Of Nextroll 2020 - 2024
    San Francisco, Ca, Us
    ๐Ÿš€ B2B + B2B2C Hyperscale Transformation โ€ข Grew customer outcomes and company revenue: Led product strategy and execution, deploying AI (artificial intelligence) and ML (machine learning), transformed from transactional adtech vendor to SaaS platform for better-together marketing + advertising.Delivered on three-fold mandate:1๏ธโƒฃ Increased CUSTOMER VALUE by leading discovery and execution of new strategyโ€” Delivering โ€˜Better Togetherโ€™ Martech + Adtech product value. ๐—ฅ๐—˜๐—ฆ๐—จ๐—Ÿ๐—ง๐—ฆ: delivered outsized revenue growth by helping e-commerce merchants capitalize on the COVID opportunity.2๏ธโƒฃ Increased COMPANY VALUE by leading massive transformation of primary revenue streams from transactional to recurring SaaS. ๐—ฅ๐—˜๐—ฆ๐—จ๐—Ÿ๐—ง๐—ฆ: grew ARR from zero to $40M.3๏ธโƒฃ Rebuilt TEAM following pre-emptive COVID layoff and attrition. ๐—ฅ๐—˜๐—ฆ๐—จ๐—Ÿ๐—ง๐—ฆ: High performance Product & Design team collaborating to deliver the most important business impacts.๐Ÿ“ˆ SLG + PLG (sales-led growth + product-led growth)๐Ÿ“ˆ Land-and-Expand๐ŸŒฅ๏ธ AWS (Amazon Web Services)Driving success for brands through personalized digital ads, email, and SMS working better, together.๐Ÿ”ฅ Helped 1000s of e-commerce brands seize the COVID opportunity, grow sales and grow customer loyalty at record pace๐Ÿ”ฅ 200% growth in under two years๐Ÿ”ฅ Shifted culture to Product Operating Model: prioritize customer and business outcomes, not just features output๐Ÿ”ฅ Renewed impact focus and differentiation by synthesizing multi-year product vision and strategy๐Ÿ”ฅ Uncovered and met compelling customer needs by deploying a high-reward, low-risk practice: continuous product discovery and delivery (CDD)๐Ÿ”ฅ Grew product portfolio and team by creating and operationalizing M&A strategy๐Ÿ”ฅ Increased high performance customer b2c marketing by harnessing AI and machine learning๐Ÿ”ฅ Cultivated resilience and productivity in post-COVID, fully distributed teams๐Ÿ”ฅ Increased team strength through recruiting and continuous coaching
  • Airship
    Vp Product And Design
    Airship 2018 - 2020
    Portland, Oregon, Us
    ๐Ÿš€ B2B + B2B2C Hyperscale / Hypergrowth โ€ข Led product and market strategy for award-winning provider of customer experience Martech SaaS solutions, orchestrating 3 Billion consumer experiences globally each day for brands like Nike, Alaska Airlines, NYT, Paytm, Synchrony Financial, DAZN, Vodafone.(fka Urban Airship)๐Ÿ“ˆ PLG + SLG๐Ÿ“ˆ Land-and-Expand๐ŸŒฅ๏ธ GCP (Google Cloud Platform) ๐Ÿ”ฅ Led transformation to product OUTCOMES orientation, installed Product Operating Model๐Ÿ”ฅ Drove alignment of product strategy and pricing with corporate strategy at executive level๐Ÿ”ฅ Achieved robust mix of product-led and sales-led success by growing application of Product Led Growth (PLG) playbook๐Ÿ”ฅ Drove substantial increase in net dollar retention (NDR) by prioritizing three types of revenue (new, expansion, and renewal) as primary business outcome of each item in the product strategy/roadmap๐Ÿ”ฅ Dramatically expanded addressable marketโ€” from developer core to include multi-channel marketers๐Ÿ”ฅ Grew impact of applied AI and automation๐Ÿ”ฅ Achieved highest and furthest-right leadership position possible on Gartner Magic Quadrant๐Ÿ”ฅ Habitually delivered high-value, discovery-led product lines using continuous discovery and delivery practices๐Ÿ”ฅ Developed team of 24 product professionals distributed globally๐Ÿ”ฅ M&A: Led exploration, acquisition, and integration of three acquired companies๐Ÿ”ฅ Delivered 60+ high-impact product releases
  • Akimbo
    Ceo
    Akimbo 2016 - 2018
    Berkeley, Ca, Us
    ๐Ÿš€ B2B + B2C Healthtech โ€ข Led team of 50 designing and producing next gen apps and devices that improve recovery time, athletic performance, and health outcomes. Shepherded from concept stage to market-ready product and first revenue, through to company acquisition.๐Ÿ”ฅ Created product customers rave about, as evidenced by over 500 user testsโ€”love the look, love the ease, and even love the name, but most of all, love how it makes them feel๐Ÿ”ฅ Drove 6 major versions (with many more smaller iterations) improving product and unit economics, bringing software development speed and agility to hardware and soft goods๐Ÿ”ฅ Secured pre-market sales from elite athletes and teams including NBA champions, Golden State Warriors๐Ÿ”ฅ Initiated and operated product beta testing program, recruited participants, managed feedback process, surfaced product improvement needs๐Ÿ”ฅ Led market segmentation and product messaging
  • Multiple
    Non-Profit Leadership
    Multiple 2005 - 2018
    Board of Director Roles:- Genetic Alliance (also did a stint as Entrepreneur In Residence)- Heritage Academy- Grace Silicon Valley
  • Senselabs
    Chief Product & Technology Officer Cpto
    Senselabs 2013 - 2015
    Us
    ๐Ÿš€ B2C+B2B Digital Health โ€ข Developed agile product culture that created and launched VERSUS, the connected SaaS + Mobile brain training product that helps customers bring their best performance every day. Led Product, Design, Marketing, and Engineering teams. Product with international reach. Partnered with CEO for fundraising and board meetings.๐Ÿ“ˆ PLG + SLG๐Ÿ“ˆ Land-and-Expand๐ŸŒฅ๏ธ AWS (Amazon Web Services)๐Ÿ”ฅAchieved #4 rank in App Store Health & Fitness, 80,000 downloads in first 5 days.๐Ÿ”ฅWon endorsement from celebrity athletes including world #1 tennis player Victoria Azarenka, NBA record holder Kyle Korver, doubles tennis legend Mike Bryan, and beach volleyball pro Kerri Walsh Jennings.๐Ÿ”ฅBuilt out ecommerce site, led content marketing, lead generation, tracking, & scoring.๐Ÿ”ฅGrew organic ecommerce traffic by 500%, referral by 300%.๐Ÿ”ฅ Grew sales by 66% in 3 months, while reducing customer acquisition cost.๐Ÿ”Š โ€œI am singularly impressed with your insights, as well as your willingness to work with a team of very diverse professionals. I have learned from you in those encounters, so thank you for that.โ€ โ€”Board Member๐Ÿ”Š โ€œThe amount of work that you did to help not only me grow, but the entire team, is outstanding.โ€ โ€”Product Designer๐Ÿ”Š โ€œYou brought direction and leadership to the product team when we were in great need of it, and helped us as a team to function and produce at a level and quality we never had before. It is truly a privilege to get to work with you.โ€ โ€” Engineering Manager๐Ÿ”Š โ€œI have learned so much having you as a manager, and I always feel better in critical moments, because you always have it handled.โ€ โ€”Product Manager๐Ÿ”Š โ€œThank you for your leadership and vision. I genuinely appreciate the opportunity to be on your team.โ€ โ€”Marketing Manager๐Ÿ”Š "You are the best boss I've ever had." โ€”Head of Design
  • Genomera Clinical Trials
    Ceo & Chief Product Officer
    Genomera Clinical Trials 2008 - 2013
    ๐Ÿš€ B2B + B2C MULTI-SIDED MARKETPLACE โ€ข Created cloud SaaS + mobile platform and marketplace where anyone (consumer or professional) can design, recruit for, operate, and participate in health studies / clinical trials. Led founding staff, all-star advisors like Eric Ries, Esther Dyson, George Church, and John Wilbanks, plus a growing network of study and marketplace participants. ๐Ÿ“ˆ PLG๐ŸŒฅ๏ธ AWS (Amazon Web Services)๐Ÿ”ฅ Achieved over 300% year over year growth๐Ÿ”ฅ Applied Internet & digital speed and efficiency to clinical trials and health research๐Ÿ”ฅ Pioneered agile approach to Design Ops as integral to the development process๐Ÿ”ฅ Developed and adapted Product Led Growth (PLG) loops to drive engagement and scale๐Ÿ”ฅ Delivered 6 major versions (plus many enhancements via continuous deployment practices), increasing performance across multiple KPIs: user growth, user engagement, user retention๐Ÿ”ฅ Outpaced expectations for earned media mentionsโ€”Nature, Wired, Science, National Academies of Science, U.S. Presidential Commission on Bioethics
  • Product Leadership
    Prior Roles
    Product Leadership 1922 - 2008
    โ€ข Product Executive @ Responsys/Oracle (Martech SaaS Hypergrowth) ๐Ÿ“ˆSLG + PLGโ€ข Product Executive @ Pegasystems (Fintech B2B2C AI CX) ๐Ÿ“ˆSLG + PLGโ€ข Investor, Board Director, interim CEO @ Experts Exchange (Precursor to Stack Exchange & Quora) ๐Ÿ“ˆ PLGโ€ข Product @ Xing Technology (YouTube-like video streaming business way before YouTube existed)โ€ข Founder, Executive Director @ Softec (Growing the high tech business ecosystem on California central coast)

Greg ๐Ÿš€ Biggers Education Details

  • California Polytechnic State University-San Luis Obispo
    California Polytechnic State University-San Luis Obispo
    Speech Communication

Frequently Asked Questions about Greg ๐Ÿš€ Biggers

What company does Greg ๐Ÿš€ Biggers work for?

Greg ๐Ÿš€ Biggers works for Continuous

What is Greg ๐Ÿš€ Biggers's role at the current company?

Greg ๐Ÿš€ Biggers's current role is (Interim) Chief Product Officer and Product Coach.

What schools did Greg ๐Ÿš€ Biggers attend?

Greg ๐Ÿš€ Biggers attended California Polytechnic State University-San Luis Obispo.

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