Greg Brenton

Greg Brenton Email and Phone Number

Digital Media and UAS Services @ EDM International, Inc.
Louisville, CO, US
Greg Brenton's Location
Louisville, Colorado, United States, United States
Greg Brenton's Contact Details
About Greg Brenton

10+ years of success in marketing and brand strategy as well as product and service sales for global consumer brands, B2B firms, and agency clients. Award-winning and data-driven content, creative and media strategist. Revenue and profit-generating sales and partnership expert. Leader and mentor for teams of 10+.UAS Pilot for commercial video and utility inspection. Speaker and published author on UAS applications. More than 2,000 hours of UAS flight time for electric utility clients.

Greg Brenton's Current Company Details
EDM International, Inc.

Edm International, Inc.

View
Digital Media and UAS Services
Louisville, CO, US
Website:
edmlink.com
Employees:
74
Greg Brenton Work Experience Details
  • Edm International, Inc.
    Digital Media And Uas Services
    Edm International, Inc.
    Louisville, Co, Us
  • Edm International, Inc.
    Digital Media & Uas Services
    Edm International, Inc. Mar 2021 - Present
    • Directed/produced “Raptors on the Line,” a branded short documentary. Awarded Best Documentary at multiple film festivals.• Leading all UAS flights and flight planning for transmission, distribution and thermal inspection, as well as photogrammetry for construction, substation, etc.• Published co-author for CEATI (UAV Applications for Electric Utility Industries, 2021), and lead author and speaker (UAS Applications for Wildfire Mitigation on Distribution Rights-of-Way, 2022) at the UAA Rights-of-Way Conference.
  • Witness Content
    Consultant
    Witness Content Aug 2019 - Present
    Boulder, Colorado
    Witness Content is a creative and consulting agency focused on helping brands capture and share their authentic story. Less selling. More storytelling.• Director/producer/photographer/drone for 30+ brand campaigns (Pink Supplements, Piper Electric, Jeffcom 911, BOA Technologies, 9 News Denver, Nebraska Furniture Mart, Fuzzy’s Tacos, Love Advertising, City of Louisville CO, Moxie Bread Co., Raj Yoga, Fiteo, Rook Capital, Sunflower Farm, KHOU Channel 11 Houston, Tegna Media, Texas Mattress Makers, Wild Animal Sanctuary, many more).• Media & Partnership Consultant with Yoga International/Gaia to drive membership growth.• Executive producer on a highly performing national OTT campaign for Nature’s Truth Supplements.
  • Active Interest Media
    Brand Director, Sales & Marketing - Yoga Journal
    Active Interest Media Nov 2017 - Aug 2019
    Boulder, Co
    • Led Yoga Journal Magazine, a $12M and 10M monthly audience print and digital publisher (private equity owned).• Executive Producer and media director on dozens of custom integrated campaigns, including video, blogging, photography, print, email, native, programmatic, display, social. • Drove $5M a year in client advertising campaign spend (print, digital, experiential) leading a 5-person national sales team.• Led a complete rebrand of Yoga Journal via a 15k respondent market research study and agency/PR partnerships.• Worked with global clients and agencies (Gaia, Traditional Medicinals, Sanuk, Evolve, Nature's Truth, Lexus, PnG, PepsiCo, YogaGlo, Aveda, Kellogg, NOW Foods, Weleda, Whitewave/Silk, Kimberly Clark, TH Foods, Rishi Tea, Mars, Kashi, Yogi Tea, Skechers, prAna, Bob's Red Mill, Quantum Health, Hugger Mugger, Natrol, Fiji, Wonderful Pistachio, 1440 Multiversity, American Health, Pfizer, Patagonia, Natura Wine, MegaFood, Kimberly Clark, Country Life, Boiron, Babo Botanicals, Hilton, Warner Brothers, Natural Gourmet Institute, Tom's of Maine, Sundown Naturals, Solgar, Jade Yoga, Mindbody Online, Kripalu, Gaia Herbs, Garden of Life, Omega Institute, Yoga Anytime, Eminence, Silver & Sage, Mount Madonna Center, Starcom, Carat.
  • Active Interest Media
    Executive Director, Marketing & Creative Services
    Active Interest Media Sep 2016 - Nov 2017
    • Led creative campaign development and paid media spend across social, programmatic, native, email, display, retargeting.• Creative Director on dozens of video campaigns (Gaia, Nature’s Truth, Now Supplements, Evolve, Sanuk, Vivo Barefoot, etc.) • Led $1M in yearly revenue of attendee and sponsorship sales and execution of experiential offerings, including the Live Be Yoga Tour (60 events over 6 months), and Yoga Journal Live! New York (2,000 attendees, 70 vendors at Hilton Midtown). • Built a $250k in revenue national yoga teacher influencer network offering.
  • Active Interest Media
    Director Of Integrated Marketing
    Active Interest Media Sep 2014 - Sep 2016
    • Directed all paid media and consumer marketing campaigns for Yoga Journal, Vegetarian Times & Clean Eating.• Structured and directed the largest partnership deal in AIM history, the Live Be Yoga Tour (6 month experiential campaign). $800k revenue at 30% profitability. Generated 30M impressions, 25k email leads,10k event attendees. 2016 MIN Award.• Grew digital advertising sales 25%+ yoy by introducing custom content services (video, social, infographics, blogging) and a 50% improvement in CTR of paid media campaigns. Grew content services to $1M a year.
  • Active Interest Media
    Marketing Manager
    Active Interest Media Nov 2013 - Sep 2014
  • Dorsey & Whitney Llp
    Marketing & Business Development Manager, Rocky Mountain Region
    Dorsey & Whitney Llp Aug 2012 - Nov 2013
    Greater Denver Area
    • Supported intellectual property practice growth of 30% yoy through RFP responses, webinars and client events.• Grew corporate practice group revenue 20% through strategic partnerships with TechStars, Colorado BioScience, etc.• Active member of the Firm’s Diversity + Inclusivity Committee.
  • Dorsey & Whitney Llp
    Marketing & Business Development Coordinator, Rocky Mountain Region
    Dorsey & Whitney Llp May 2010 - Aug 2012
  • Talent Works Inc.
    Marketing Manager + Co-Founder
    Talent Works Inc. Jul 2009 - Sep 2010
    Greater Denver Area
    Provided go-to-market strategy, branding and service delivery for a fixed-fee hiring services start-up.
  • Scholastic
    Assistant Product Manager
    Scholastic May 2008 - Feb 2009
    Greater Denver Area
    • Reported to the President of the education marketing data division on product + sales process improvement. • Led development of School Guides Online, a SaaS product that generated $500k in revenue in year 1.
  • Scholastic
    Sales & Marketing Analyst
    Scholastic May 2007 - May 2008
    • Grew sales team revenue by 25% yoy by developing leads with direct marketing clients.

Greg Brenton Skills

Marketing New Business Development Strategy Event Management Business Development Project Management Management Start Ups Seo Crm Social Networking Product Development Direct Marketing Press Releases Public Relations Marketing Strategy Marketing Management Social Media Marketing Social Media

Greg Brenton Education Details

Frequently Asked Questions about Greg Brenton

What company does Greg Brenton work for?

Greg Brenton works for Edm International, Inc.

What is Greg Brenton's role at the current company?

Greg Brenton's current role is Digital Media and UAS Services.

What is Greg Brenton's email address?

Greg Brenton's email address is gb****@****dia.com

What is Greg Brenton's direct phone number?

Greg Brenton's direct phone number is +131035*****

What schools did Greg Brenton attend?

Greg Brenton attended University Of Colorado Boulder - Leeds School Of Business.

What skills is Greg Brenton known for?

Greg Brenton has skills like Marketing, New Business Development, Strategy, Event Management, Business Development, Project Management, Management, Start Ups, Seo, Crm, Social Networking, Product Development.

Who are Greg Brenton's colleagues?

Greg Brenton's colleagues are Mark Miller, Fredrick (Trea) Huggs, Tom Janzen, Paul Petersen, Gisp, Anaïs Gaunin, Eit, Joel Hurmence, Elizabeth Kimball.

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