Greg Brenton Email & Phone Number

Louisville, Co, Us

• Directed/produced “Raptors on the Line,” a branded short documentary. Awarded Best Documentary at multiple film festivals.• Leading all UAS flights and flight planning for transmission, distribution and thermal inspection, as well as photogrammetry for construction, substation, etc.• Published co-author for CEATI (UAV Applications for Electric Utility Industries, 2021), and lead author and speaker (UAS Applications for Wildfire Mitigation on Distribution Rights-of-Way, 2022) at the UAA Rights-of-Way Conference.

Boulder, Colorado

Witness Content is a creative and consulting agency focused on helping brands capture and share their authentic story. Less selling. More storytelling.• Director/producer/photographer/drone for 30+ brand campaigns (Pink Supplements, Piper Electric, Jeffcom 911, BOA Technologies, 9 News Denver, Nebraska Furniture Mart, Fuzzy’s Tacos, Love Advertising, City of Louisville CO, Moxie Bread Co., Raj Yoga, Fiteo, Rook Capital, Sunflower Farm, KHOU Channel 11 Houston, Tegna Media, Texas Mattress Makers, Wild Animal Sanctuary, many more).• Media & Partnership Consultant with Yoga International/Gaia to drive membership growth.• Executive producer on a highly performing national OTT campaign for Nature’s Truth Supplements.

Boulder, Co

• Led Yoga Journal Magazine, a $12M and 10M monthly audience print and digital publisher (private equity owned).• Executive Producer and media director on dozens of custom integrated campaigns, including video, blogging, photography, print, email, native, programmatic, display, social. • Drove $5M a year in client advertising campaign spend (print, digital, experiential) leading a 5-person national sales team.• Led a complete rebrand of Yoga Journal via a 15k respondent market research study and agency/PR partnerships.• Worked with global clients and agencies (Gaia, Traditional Medicinals, Sanuk, Evolve, Nature's Truth, Lexus, PnG, PepsiCo, YogaGlo, Aveda, Kellogg, NOW Foods, Weleda, Whitewave/Silk, Kimberly Clark, TH Foods, Rishi Tea, Mars, Kashi, Yogi Tea, Skechers, prAna, Bob's Red Mill, Quantum Health, Hugger Mugger, Natrol, Fiji, Wonderful Pistachio, 1440 Multiversity, American Health, Pfizer, Patagonia, Natura Wine, MegaFood, Kimberly Clark, Country Life, Boiron, Babo Botanicals, Hilton, Warner Brothers, Natural Gourmet Institute, Tom's of Maine, Sundown Naturals, Solgar, Jade Yoga, Mindbody Online, Kripalu, Gaia Herbs, Garden of Life, Omega Institute, Yoga Anytime, Eminence, Silver & Sage, Mount Madonna Center, Starcom, Carat.

• Led creative campaign development and paid media spend across social, programmatic, native, email, display, retargeting.• Creative Director on dozens of video campaigns (Gaia, Nature’s Truth, Now Supplements, Evolve, Sanuk, Vivo Barefoot, etc.) • Led $1M in yearly revenue of attendee and sponsorship sales and execution of experiential offerings, including the Live Be Yoga Tour (60 events over 6 months), and Yoga Journal Live! New York (2,000 attendees, 70 vendors at Hilton Midtown). • Built a $250k in revenue national yoga teacher influencer network offering.

• Directed all paid media and consumer marketing campaigns for Yoga Journal, Vegetarian Times & Clean Eating.• Structured and directed the largest partnership deal in AIM history, the Live Be Yoga Tour (6 month experiential campaign). $800k revenue at 30% profitability. Generated 30M impressions, 25k email leads,10k event attendees. 2016 MIN Award.• Grew digital advertising sales 25%+ yoy by introducing custom content services (video, social, infographics, blogging) and a 50% improvement in CTR of paid media campaigns. Grew content services to $1M a year.

Greater Denver Area

• Supported intellectual property practice growth of 30% yoy through RFP responses, webinars and client events.• Grew corporate practice group revenue 20% through strategic partnerships with TechStars, Colorado BioScience, etc.• Active member of the Firm’s Diversity + Inclusivity Committee.

Greater Denver Area

Provided go-to-market strategy, branding and service delivery for a fixed-fee hiring services start-up.

Greater Denver Area

• Reported to the President of the education marketing data division on product + sales process improvement. • Led development of School Guides Online, a SaaS product that generated $500k in revenue in year 1.

• Grew sales team revenue by 25% yoy by developing leads with direct marketing clients.