Greg Callsen Email & Phone Number

Calgary, AB, CA

Calgary, Alberta, Canada

Calgary, Canada Area

⦁ Community & content management for Leisure Travel Vans, one of the premiere names in recreational vehicles and other outdoor/RV focused brands⦁ Content strategy & pitch creation

Calgary, Canada Area

⦁ Operating day to day social media feeds for The Calgary and Edmonton Comic and Entertainment Expos as well as heading the social media team for during shows providing up to the second social media coverage and customer service. ⦁ Creating, crafting & executing online video campaigns⦁ Creating viral show content ⦁ Executing an extensive show.

Calgary, Canada Area

• Day-to-day management of up to 6 social communities at any given time, using multiple social channels, content calendars and management systems
• Created digital media strategies that increased social following, clicks and interactions for an international portfolio of clients that include large grocery chains, non-profit organizations and small business
• Crafted and managed unique social media content pieces for a major international hotel group, including time lapse video projects and Calgary’s first-ever Pinterest placeboard, to grow engagement
• Designed and taught unique Social Media 101 learning sessions to educate and inform clients, tailoring them for specific needs and channels, and providing follow up support
• Monitoring and reporting analytics for all projects, as well as pitching recommendations for future successes and project paths

• Responsible for all social media content and updates, increasing Chamber’s social media presence by generating 2,000 new follows on Twitter, creating a 350 member LinkedIn group, and adding 400 new Facebook likes
• Created and coordinated content for weekly e-newsletter, eConnecting, reaching over 5,000 readers, including media
• Produced numerous weekly email marketing pieces to increase ticket sales to Chamber events
• Handled all media relations duties, from writing media releases, organizing interviews, story pitches and on-site media coordination, establishing Chamber as the go-to business voice in Calgary
• Wrote and assisted in design of numerous reports, guidebooks, marketing briefs, and statements
• Developed and managed content schedule that built strategic links between email marketing, social media, and traditional marketing

Calgary, Canada Area

Pitched and developed the bi-monthly column High Plains Drifter.In addition to local publications, several columns gained national syndication.

Researched, wrote and delivered hourly newscastsCreated and developed the unique news style and sound on X92.9Maintained a strong online presence for the radio station via social media and daily blog posts; a key player in the evolution of the station’s website, blog & social mediaFilmed & edited video clips from visiting artists and client.

Integral part of launching of 660 News by anchoring, writing, editing, and reporting newsstoriesEngaged Calgarians in “streeter” style reports