Greg Hum Email & Phone Number

Halifax, Nova Scotia, Canada

• Marine Thinking is an autonomous technology company transforming the way we understand and interact with the ocean. Empowering crewed and uncrewed surface vessels (USVs) with autonomous performance capabilities, the.
• Lead writer, editor, and production supervisor for front-facing content – marketing, sales, and product support
• Oversaw revision and localization of USV operation manuals for general and government users
• Composed software release notes for Smart Plant System™ (SaaS) and voice-over scripts for tutorial videos
• Primary contact for product and technical development teams, ensuring technical accuracy across all materials
• Set-up and monitored Google Analytics tracking utilizing Google Tag Manager

Dartmouth, Nova Scotia

• Unique Solutions Design Ltd. (Defunct) was a technology start-up, specializing in the collection and analysis of body data using 3D body scanning and predictive measurement software. As Creative Lead, I oversaw.
• Led the development and production for all Me-Ality marketing and sales materials - print, digital and video. Reduced annual expenditure by approximately $36,000 via in-house development
• Served as the steward of brand guidelines and creative direction
• Restructured Me-Ality’s brand identity as the company transitioned from B2C retail to focus exclusively on B2B strategic partnerships
• Managed external creative agency, including day-to-day project management, budgeting, and contract negotiation
• Acted as lead consultant for the UI/UX design of the company’s online sizing-matching service and created conceptual UI/UX designs for client-side integration. The service was adopted by Unisync Group Ltd., a national.

Dartmouth, NS

• As Marketing Coordinator, I collaborated with an internal marketing team to support a two-year national mall campaign. Offered as a complimentary shopping service, the campaign introduced Me-Ality’s body scan.
• Coordinated the development and production of marketing materials – print and digital
• Acted as lead liaison to external creative and social media agencies
• Developed email marketing content and assisted in the creation of audience segment lists/distribution schedules for various targeted campaigns
• Created client-specific sales presentations and collateral for corporate sales
• Managed procurement and national distribution of promotional materials/items

Dartmouth, Nova Scotia

• The Mental Health Foundation of Nova Scotia is a registered charity dedicated to improving the lives of Nova Scotians affected by mental illness. The Foundation raises funds for vital programs and services, while.
• Liaised with external creative agency to develop core visuals and event materials, while creating supplementary content in-house
• Oversaw sponsor branding and recognition for all event materials
• Created digital presentations for on-site A/V display
• Managed content for Foundation website (via Drupal CMS) and YouTube channel
• Served as point of contact for various sponsors, donors, volunteers, and suppliers

Dartmouth, Nova Scotia

• Collaborated with the Director of Special Events to plan and execute four annual signature fundraising events
• Wrote and distributed direct mail correspondence for event donors and attendees
• Managed logistics for Festival Angels Ornaments Campaign, raising more than $32,000 for mental health programs and 12 public schools
• Complied and managed contact list for event donors and attendees using Sage Fundraising 100
• Liaised with sponsors to coordinate item donations and promotional materials/assets
• Created misc. event materials – On-site signage, forms, prize descriptions, etc.

Halifax, Nova Scotia

• Premiere Entertainment Group (formerly ESP Productions) is a full-service event production and management company specializing in corporate events, comedy/music tours, and large-scale festivals. As Event Manager, I.
• Organized site layout for six performance stages and 40+ retail vendors
• Managed on-site set-up, operations, and tear down
• Created operational plans for security and waste removal
• Oversaw marketing and promotional activities for the event, including collateral development, media buys, and website design
• Led corporate sponsorship and public funding initiatives. Increased municipal funding by 69%

Jasper, Alberta

• The Jasper SkyTram (formerly Jasper Tramway) is the highest and longest aerial tramway in Canada, providing tourists with a 360 degree view of the Canadian Rockies. As Group Sales and Special Events Coordinator, I.
• Scheduled and managed all group bookings
• Hosted familiarization tours for media and corporate clientele
• Assisted the development and implementation of various marketing initiatives
• Acted as first point of contact for phone and email inquiries
• Created company media kit