Greg Penhaligon
AeroLeads people directory · profile

Greg Penhaligon Email & Phone Number

Principle Product Manager at Avalara
Location: Durham, North Carolina, United States 7 work roles 1 school
1 work email found @avalara.com LinkedIn matched
✓ Verified July 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email

Work email g****@avalara.com
LinkedIn Profile matched
3 free lookups remaining · No credit card
Current company
Role
Principle Product Manager
Location
Durham, North Carolina, United States
Company size

Who is Greg Penhaligon? Overview

A concise factual answer block for searchers comparing this professional profile.

Quick answer

Greg Penhaligon is listed as Principle Product Manager at Avalara, a with 2006 employees, based in Durham, North Carolina, United States. AeroLeads shows a work email signal at avalara.com and a matched LinkedIn profile for Greg Penhaligon.

Greg Penhaligon previously worked as Director of Product Management at Vanco and Director of Product Management at Administrative Software Applications, Inc.. Greg Penhaligon holds Bachelors, Psychology from University Of California, Berkeley.

Company email context

Email format at Avalara

This section adds company-level context without repeating Greg Penhaligon's masked contact details.

{first}.{last}@avalara.com
89% confidence

AeroLeads found 1 current-domain work email signal for Greg Penhaligon. Compare company email patterns before reaching out.

Profile bio

About Greg Penhaligon

Want to know if you're building the right thing before you build it? Estimates show only 20% of new features actually drive new revenue, and only 10% of new products succeed. Why? Too many product teams don’t know how to determine what your customers really want and are willing to pay for. They might be great at building stuff, but most of it doesn’t create any value for you or your customers.What about Agile? Agile is good for getting things built more quickly, but it doesn’t have a mechanism for telling you if you’re building the right thing in the first place. For that, you need a workflow of continuous design and delivery, driven by the best parts of Design Thinking and Lean Startup, the output of which is:* a list of validated customer problems* that are big enough and experienced by enough people* for which you have solutions that have been validated by the market before you build themSound good? Let's get started!With me you get:* An entrepreneurial, metrics-driven product leader who loves his work.* A geek for finding and solving real market problems.* An enthusiastic collaborator.* A strong writer, communicator and presenter.* Someone who’s fun to work with (hey, it’s important).My product skills:User research, user testing, market analysis, competitive analysis, data analysis, product strategy, product roadmap, user experience (UX), user interface design (UI), release management, cross-functional team leadership, pricing strategy, product marketing, product lifecycle management.Other skills:Agile development, Scrum, Jira, Pendo, Aha, Asana, Trello, Wrike, Balsamiq, SQL, HTML, CSS, JS.

Listed skills include Management, Product Management, Software As A Service, Product Strategy, and 14 others.

Current workplace

Greg Penhaligon's current company

Company context helps verify the profile and gives searchers a useful next step.

Avalara
Avalara
Principle Product Manager
bainbridge island, washington, united states
Website
Employees
2006
AeroLeads page
7 roles · 23 years

Greg Penhaligon work experience

A career timeline built from the work history available for this profile.

Principle Product Manager

Current

Durham, North Carolina, United States

Mar 2020 - Present

Director Of Product Management

Bloomington, Minnesota

I am the Director of Product Management for Vanco’s educational division, representing around $50m in ARR, where I reported to the Chief Product Officer. There I managed a team of four product managers, who in turn each managed one of our SaaS-based educational applications. I am responsible for setting and monitoring team KPIs, mentoring my reports, ensuring that best practices were followed within the team, setting product strategy, performing research, and reporting project status and recommendations to leadership.Created a new after school solution for our core product, and created the plan for sunsetting our existing solution. Performed market research, revenue analysis, client interviews, created the roadmap, the MRD, and wireframes..Product owner for SSO project, enabling single sign-on across all Vanco products.Created and implemented plan to repair relations with a particular submarket at the request of our CEO, which included: product updates; changes to support, client communications, and engineering; and the creation of a customer advisory board. Performed numerous on-site visits.

Aug 2017 - Apr 2019

Director Of Product Management

Sunnyvale, Ca

Managed ASAP’s product team up through our acquisition by Great Hill Partners in 2017. Responsible for all product team activities including market research, competitive analysis, pricing, strategy, release management, client communications, and managing the roadmap. Presented at conferences and sat in on numerous sales sales demos. Maintained a close relationship with many customers.Implemented company-wide switch to Scrum, and the corresponding configuration changes to Jira.Identified community arts as a new market for ASAP. Responsible for the design, development, and rollout of a new private lessons management feature to support that market, based on feedback from a group of music schools.Led project to rebuild ASAP and sunset the previous version. Collected customer feedback, created the UI, and worked with a team of 35 distributed developers and QA engineers to complete the project. Managed the beta release, which showed a 34 point increase in our NPS score when compared with the existing product.Helped establish an office in Cancun, staffed with a team of 45 developers and support agents.

Aug 2011 - Aug 2017

Senior Product Manager

San Francisco Bay Area

Managed Download.com, representing $40mm in annual revenue. Managed search services and site-wide initiatives. Co-led initiative to improve SEO across all CNET properties, resulting in increases in page views of by 27%.

2004 - Oct 2011

Developer, Project Manager

Developed and managed the production of corporate Web sites for the Centers for Disease Control and Prevention, the Discovery Channel, the United States Air Force, Nestle, the State of California, Blue Cross of Hawaii, and many others.

Feb 2001 - Feb 2003

Developer

Developed web sites for Hallmark and Ford.

Mar 1999 - Jan 2001

Developer, Information Architect

Phoenix-Pop
Aug 1997 - Feb 1999
Team & coworkers

Colleagues at Avalara

Other employees you can reach at avalara.com. View company contacts for 2006 employees →

1 education record

Greg Penhaligon education

FAQ

Frequently asked questions about Greg Penhaligon

Quick answers generated from the profile data available on this page.

What company does Greg Penhaligon work for?

Greg Penhaligon works for Avalara.

What is Greg Penhaligon's role at Avalara?

Greg Penhaligon is listed as Principle Product Manager at Avalara.

What is Greg Penhaligon's email address?

AeroLeads has found 1 work email signal at @avalara.com for Greg Penhaligon at Avalara.

Where is Greg Penhaligon based?

Greg Penhaligon is based in Durham, North Carolina, United States while working with Avalara.

What companies has Greg Penhaligon worked for?

Greg Penhaligon has worked for Avalara, Vanco, Administrative Software Applications, Inc., Cbs Interactive, and Deloitte Consulting.

Who are Greg Penhaligon's colleagues at Avalara?

Greg Penhaligon's colleagues at Avalara include Ivette Rivas, Shivtej K., Saulo De Melo Macambira, Ria Majumdar, and Alycia Ragey.

How can I contact Greg Penhaligon?

You can use AeroLeads to view verified contact signals for Greg Penhaligon at Avalara, including work email, phone, and LinkedIn data when available.

What schools did Greg Penhaligon attend?

Greg Penhaligon holds Bachelors, Psychology from University Of California, Berkeley.

What skills is Greg Penhaligon known for?

Greg Penhaligon is listed with skills including Management, Product Management, Software As A Service, Product Strategy, Product Development, Release Management, Product Marketing, and Pricing Strategy.

Find 750M verified contacts

Search by job title, company, industry, location, and seniority. Export verified B2B contact data when you need it.

People with similar names

Check these profiles if this is not the Greg Penhaligon you were looking for.

View similar profiles