Gretchen Cermak

Gretchen Cermak Email and Phone Number

Marketing & Communications Director at Rubber Division, ACS (American Chemical Society) @ Rubber Division, ACS (American Chemical Society)
akron, ohio, united states
Gretchen Cermak's Location
Greater Cleveland, United States
Gretchen Cermak's Contact Details

Gretchen Cermak work email

Gretchen Cermak personal email

n/a
About Gretchen Cermak

Gretchen Cermak is a Marketing & Communications Director at Rubber Division, ACS (American Chemical Society) at Rubber Division, ACS (American Chemical Society). She possess expertise in marketing communications, event management, social media marketing, public relations, marketing and 25 more skills. Colleagues describe her as "I am pleased to write this letter of recommendation for Gretchen Cermak, with whom I have had the privilege of working closely for ten years on the Marketing Committee of the ACS Rubber Division. Gretchen served as the Marketing and Communications Director of the Rubber Division. I was a member of the committee for 8 years and served as the Chair of the Marketing Committee for 2 years. During the time I worked with Gretchen, she consistently demonstrated a strong work ethic, deep commitment to her position, and outstanding relationship-building skills with members of her committee as well as outside influencers. Gretchen was able to utilize these skills to promote the attributes of the organization to new entities and to strengthen ties with existing partnerships. She brings a high level of professionalism and adaptability to her role, which helps her meet the diverse needs of the organization. I am confident that Gretchen will bring the same drive, integrity, and dedication to any organization in which she may be a part. I highly recommend her for any role that values those qualities." and "My journey through the hierarchy of Rubber Division was a rewarding one especially in light of the people with whom I had the pleasure to engage and developed relationships. Gretchen Cermak was one of those people! Putting a person at ease and encouraging them to leave behind any pretense they may have about who they are and what they’ve accomplished only to focus on being themselves, takes real talent and empathy. That’s what Gretchen is about Over the years, her marketing skills have been key in catapulting the Rubber Division to international notoriety and accessibility. However, on a personal note, her guidance and kindness toward me helped me understand that my contribution to Rubber Division and its constituents was inspirational, life altering and honest. She reinforces the fact that it takes great people to make great ones… thank you Gretchen!"

Gretchen Cermak's Current Company Details
Rubber Division, ACS (American Chemical Society)

Rubber Division, Acs (American Chemical Society)

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Marketing & Communications Director at Rubber Division, ACS (American Chemical Society)
akron, ohio, united states
Website:
rubber.org
Employees:
16
Gretchen Cermak Work Experience Details
  • Rubber Division, Acs (American Chemical Society)
    Marketing & Communications Director
    Rubber Division, Acs (American Chemical Society) Mar 2012 - Present
    Akron, Oh
    Follow our company page: Rubber Division, American Chemical SocietyRubber Division, ACS is the most valuable resource to the elastomeric community. I began as Marketing Manager in March 2012 and was promoted to Marketing & Communications Director August 2019. In this role, I direct and manage the Division’s overall branding, marketing, communications and public relations activities and oversee the development and delivery of a fully integrated marketing strategy for the Division. I provide leadership and guidance in all aspects of marketing and communications for the organization, and along with the Executive Director, am responsible for overseeing the protection and management of the Division’s image and reputation. This includes all traditional and digital marketing, communications and public relations activities and strategies within the Division and team functional areas; developing and implementing advertising, marketing, public relations and sponsorship campaigns; producing and overseeing promotional materials and communications; as well as directing the communications of the organization and team.
  • Hyatt Regency Chicago
    Marketing/Promotions Manager
    Hyatt Regency Chicago Nov 2004 - Oct 2011
    Chicago
    Support the Director of Sales & Marketing through management of the day-to-day aspects of marketing, promotions, marketing communications, and public relations for the 2,019-room convention hotel to all its various target markets• Assist in the development and management of annual marketing plan and budget in support of hotel sales goals• Manage internal and external public relations – write and distribute press releases, serve as primary media contact, prepare executives for interviews, develop messages/statements, pitch stories to media, garner media coverage for hotel locally and nationally, support Hyatt corporate PR initiatives and branding in Chicago market and maintain crisis communications plan• Create or edit communications and messaging from hotel, VP & General Manager to employees, guests and clients• Serve on online strategy team focusing on SEO, pay-per-click advertising, email marketing and social media• Write and edit content for main websites, mini-sites, 3rd party hotel websites and marketing emails• Manage advertising and marketing development, production and spending across a variety of target segments• Manage all aspects of photography, video production, graphics, sales collateral, electronic marketing initiatives and websites• Develop signage, messaging and marketing content on numerous marketing pieces throughout hotel• Create and execute hotel promotions, marketing programs and brand positioning• Track performance and communicate results of marketing tactics and promotions• Coordinate and implement cross-promotional marketing efforts in the community • Manage hotel sponsorships and partnerships with other companies, organizations and events• Entrepreneurial Spirit Award recipient 3rd Quarter 2005; Manager of the Quarter 4th Quarter 2007
  • Hyatt Regency Chicago
    Divisional Referral Sales Manager
    Hyatt Regency Chicago Nov 2002 - Nov 2004
    Chicago
    • Re-establish the sales referral program for the eleven Hyatt Hotels of Chicago• Work with potential clients to place events / conferences at a Chicago Hyatt property• Prospect & qualify business for the Hyatt Hotels of Chicago• Provide lead and prospecting management for the Hyatt Regency Chicago hotel• Manage marketing for the Hyatt Regency Chicago hotel, along with the Director of Marketing• Serve as on-site public relations contact for the Hyatt Regency Chicago hotel
  • Hyatt Regency Chicago
    Public Relations Manager
    Hyatt Regency Chicago Nov 2000 - Nov 2002
    Chicago
    • Serve as primary media contact, write and distribute press releases, seek out key PR opportunities, coordinate PR campaigns, implement crisis management and maintain relationships with the media • Coordinate and implement cross-promotional marketing efforts in the community• Plan and implement special hotel events such as big New Year’s Eve party, community blood drives and holiday attractions• Assist Hyatt Corporate with the development and testing of new website editing tools and email marketing system, as well as develop and manage the hotel’s email marketing program • Manage the design and content for hotel websites, as well as update and maintain print and electronic hotel listings• Create newsletters and other internal communications provided as a resource for employees• Serve as copywriter and editor generating marketing collateral, email campaigns, advertisements and various writings on behalf of the VP/Managing Director and General Manager• Solicit and manage sponsorship /promotional opportunities with local attractions, businesses and conventions• Manage photo shoots and all aspects of hotel photography, filming and graphics• Entrepreneurial Spirit Award recipient; 2nd Quarter 2002
  • Maui Jim
    Public Relations/Marketing Coordinator
    Maui Jim Apr 1999 - Nov 2000
    Peoria, Illinois Area
    • Serve as media contact and mainland support for promotions / sponsorship department • Write and distribute press releases, product bulletins, new collection releases, catalog verbiage, radio spots and general company news• Coordinate trade show / event logistics for Maui Jim, Inc. and its accounts• Regulate Maui Jim, Inc. Internet policies, criteria and sales, as well as enforce proper use and protection of Maui Jim, Inc. intellectual property• Facilitate the use of print advertising materials• Assist Customer Service Department part-time until December 1999
  • Maui Jim
    Customer Service Representative
    Maui Jim Jul 1998 - Dec 1999
    Peoria, Illinois Area
    • Field calls pertaining to product repair and general inquiries from potential and existing customers• Provide quality assurance to existing dealers, as well as assist potential dealers through account set-up procedures
  • Catholic Social Services
    Residential Counselor
    Catholic Social Services Jan 1997 - Jul 1998
    Peoria, Illinois Area
    • Provide mental and emotional stabilization to pregnant and parenting teens, as well as provide crisis intervention and conflict resolution• Develop and implement programs for clients to enhance social, behavioral and life skills, as well as oversee daily activities• Train new employees on crisis intervention, Medicaid billing and client interaction• Meet with clients to set and evaluate individual goals

Gretchen Cermak Skills

Marketing Communications Event Management Social Media Marketing Public Relations Marketing Budgets Advertising Press Releases Partnership Marketing Management Leadership Social Media Trade Shows Communications Planning Hotels Microsoft Office Advertising Management Sponsorship Programs Seo Sponsorship Budgeting Marketing Material Creation Crisis Management Hotel Management Branding And Identity Photo/video Shoot Directing Copywriting And Editing Close Attention To Detail Multitasking Skills Customer Experience

Gretchen Cermak Education Details

Frequently Asked Questions about Gretchen Cermak

What company does Gretchen Cermak work for?

Gretchen Cermak works for Rubber Division, Acs (American Chemical Society)

What is Gretchen Cermak's role at the current company?

Gretchen Cermak's current role is Marketing & Communications Director at Rubber Division, ACS (American Chemical Society).

What is Gretchen Cermak's email address?

Gretchen Cermak's email address is gs****@****ber.org

What is Gretchen Cermak's direct phone number?

Gretchen Cermak's direct phone number is +133097*****

What schools did Gretchen Cermak attend?

Gretchen Cermak attended Illinois State University, Toluca High School.

What are some of Gretchen Cermak's interests?

Gretchen Cermak has interest in Sports And Reading, Volunteering.

What skills is Gretchen Cermak known for?

Gretchen Cermak has skills like Marketing Communications, Event Management, Social Media Marketing, Public Relations, Marketing, Budgets, Advertising, Press Releases, Partnership Marketing, Management, Leadership, Social Media.

Who are Gretchen Cermak's colleagues?

Gretchen Cermak's colleagues are Gun Master Undefined, Pramuditha Lakshan, Heather Maimone, Mba, Lakisha Barclay, Cae, Ea, Panirajs Pani, Vishal Shukla, Melanie Avdeyev.

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