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•Developed and managed a marketing budget of 1.3+ million dollars.•Developed, implemented, and successfully marketed an annual event calendar with monthly event plans and production schedules.•Grew traffic and sales by 2-3% annually by establishing annual signature events and growing established events.•Built marketing campaigns that resulted in incremental sales and traffic by an average of 3% annually, which helped generate $166M in sales.•Drafted annual marketing plan… Show more •Developed and managed a marketing budget of 1.3+ million dollars.•Developed, implemented, and successfully marketed an annual event calendar with monthly event plans and production schedules.•Grew traffic and sales by 2-3% annually by establishing annual signature events and growing established events.•Built marketing campaigns that resulted in incremental sales and traffic by an average of 3% annually, which helped generate $166M in sales.•Drafted annual marketing plan, agenda, POVs, and campaign briefs.•Interpreted financial statements by use of monthly general ledger, income statement, and forecast reports.•Spearheaded media planning and placement, digital marketing strategy, social media, and promotions to ensure branding and message consistency in several markets.•Conducted on-site and online market research which resulted in a traffic increase of 4%.•Partnered with creative and media planning agencies to implement marketing and communications programs in three different markets.•Created content strategy and calendar for digital marketing campaigns, Google analytics, social media, e-mail, SEO, PPC, Youtube.•Drafted and translated copy for advertising purposes and public relations.•Implemented a program with auto dealerships which increased gift card sales by 5% annually.•Carried out supervisory responsibilities including interviewing, hiring, training, appraisals, disciplinary actions, and addressing complaints within the marketing and customer service departments.•Tracked, analyzed, and reported results from marketing and events, including ROI, financial, and KPI reporting.•Lead fundraising efforts by drafting sponsorship proposals and fostering relationships with potential and current sponsors which brought in thousands of dollars annually in sponsorships and in-kind trade outs.•Developed a uniquely successful shuttle program from inception to surpassing ridership goals that outperformed ROI target and brought over $2.2M in additional sales. Show less

•Developed creative concept and slogan.•Led social media strategy and digital advertising media placement.•Develop monthly events to bring in 15% more traffic during weeknights.•In charge of seeking and contracting media vendors and determining content for ads.•Planned, promoted and executed events by partnering with agencies to create brand awareness and promote sales.•Managed marketing budget, client base, schedules, and supervised employees.•Created annual marketing… Show more •Developed creative concept and slogan.•Led social media strategy and digital advertising media placement.•Develop monthly events to bring in 15% more traffic during weeknights.•In charge of seeking and contracting media vendors and determining content for ads.•Planned, promoted and executed events by partnering with agencies to create brand awareness and promote sales.•Managed marketing budget, client base, schedules, and supervised employees.•Created annual marketing budget.•Created sales reports, quarterly reports, and monthly financials. Show less

•Created detailed financial reports based on digital dashboards’ information.•Conducted research on FOREX market based on statistical analysis in order to come up with future predictions of volatility. •Ensured that all regulations, laws and required paperwork were filed on time and that no contracts were signed unless all necessary information had been obtained from potential investors.•Decided on contracts based on risks/costs/KPI and other research analysis.•Drafted weekly… Show more •Created detailed financial reports based on digital dashboards’ information.•Conducted research on FOREX market based on statistical analysis in order to come up with future predictions of volatility. •Ensured that all regulations, laws and required paperwork were filed on time and that no contracts were signed unless all necessary information had been obtained from potential investors.•Decided on contracts based on risks/costs/KPI and other research analysis.•Drafted weekly reports with detailed analysis of the current business situation•Researched and analyzed financial statements and audited issues utilizing electronic databases•Worked with audit team to identify and resolve client issues discovered during the audit process•Gained a comprehensive understanding of client operations, processes, and business objectives and utilized that knowledge on engagements •Analyzed and explained past/future company reports and suggested improvements •Assisted in the reporting of monthly earning by use of income statements, balance sheets, and electronic formulated reports Show less